Moosend Review
Moosend is an email marketing tool that offers plenty of features for businesses that are of any size. It has a friendly UI, a wide range of integrations and advanced segmentation tools and more.
You can also create automations that trigger when subscribers perform certain actions. These include sending a communication or changing their contact information or initiating an e-commerce funnel.
Features
Moosend is an email marketing software that offers an impressive array of functions to help you successfully execute your marketing campaigns. Its responsive email campaign editor as well as robust automated workflows are fantastic options to help drive results.
Moosend is also a premium email newsletter with content that’s updated automatically based on RSS feeds or specific URLs. It’s easy to create email blasts with current information about the product and the latest content. It also comes with a spam test as well as conditional blocks for better subscriber engagement.
The Moosend editor for emails can be used with ease and includes a drag-and drop builder that lets you build emails with a variety of elements. It is possible to include padding between your elements by using spacers. These let you place text, images as well as buttons into diverse boxes. Editors also have an area for design, with features to help make your email be noticed.
A tool allows you to duplicate layouts and save the layouts. This can be used to design footers and headers that are reused for future emails. Moosend templates are full of great features, such as a shadow or a place to place the background image.
The reports on your campaign provide important data on how your campaigns are performing in terms of open and click rates Unsubscribe and bounce rates as well as location information and a click heat map. The reports also provide information about what devices and browsers examine your email notifications.
Moosend can also allow you to separate your lists of email addresses and send different campaigns to the various groups. It allows you to design specific and targeted email messages. This is particularly important in the case of trying to improve the delivery of your emails and cut costs with lower volumes.
You can also download an array of templates for email from the Moosend editor, to help begin your email campaigns. These templates are designed to fit the brand’s look and feel. They are compatible with all important email applications. This is wonderful because it allows you to maintain consistent messages for all your clients.
You can also create unlimited custom fields in the Moosend platform that can be used to customize your email messages. You can send targeted emails to your clients in accordance with the preferences and interests of each customer. This feature can be used to separate your emails and allow you to customize your marketing messages to each group and increase ROI.
Pricing
Moosend, an email marketing tool with professional features, is available at an affordable price. It’s the ideal option for small businesses who need an email automation tool.
While Moosend is extremely easy to utilize, it has certain limitations which can cause difficulties for small businesses to grow their operations. These limitations include a lack of templates for email, a lack of testing with multiple variables, as well as the limited scheduling of social media posts.
You need software that delivers your emails to the recipients and allows them to send it in high volumes of speed in order to achieve success in email marketing. You need an email program that follows the most efficient practices for delivery.
Increase your reach by sending targeted messages, by using a custom domain, and not connecting to sites that are spammy. There are some systems that don’t do well when we test their delivery ability. Moosend does not have the best score but does adhere to the best practices in email marketing.
Moosend’s dashboard displays key data regarding your campaign, such as subscriber counts, planned broadcasts and previous broadcasts. The dashboard also displays data on your target audience along with the click map that will help you track clicks.
Additionally, you can develop trigger emails which are triggered by events or behavior. It could be anything, from customer location or time of day, to purchase of products. These triggers can help you bring leads to your business or boost sales.
You can upload Excel spreadsheets which contain customer information with CSV or TXT format to the platform. They can be as large as 40MB. You can also download spreadsheets that include information from third party services.
Audience segmentation is a crucial characteristic. It allows you to classify your users based on common characteristics. This allows you to deliver the most relevant content to each group and increase the number of conversions.
Moosend is a huge information base that includes more than 100 pieces of information available on their website. It is an excellent resource for novice users and has many videos that will help you get started using the program.
Support
Moosend is an electronic marketing platform that offers users with a variety of tools and functions to improve their campaigns. You can also track your campaigns and analyse the results. Moosend is also able to provide customer support to help users get the most out of their accounts.
Using Moosend is simple to do, and its interface is user-friendly. It also features a drag and drop editor, which makes it easy to make email messages. There are a range of templates for emails as well as landing page templates to choose the one that best fits your business.
There are many options available in managing your subscribers list. Create a new list every whenever someone fills out an application, or you can use a double opt-in to make sure your contacts are actually interested in receiving the emails you send them. This allows you to make certain that the contacts do not get spammed with unwanted advertising messages.
It is also possible to track your the client’s journey and keep them updated. You can track how many instances people have opened your emails as well as the devices they’re using for viewing them, and whether they’ve reacted. These data points is used to determine patterns, enhance your strategy and take more educated choices about the kind of information you’re sending out.
Moosend also has an option to abandon carts which will help you make up for lost sales. It can suggest products which were bought by subscribers before, recommend sell similar products to those they purchased, or recommend other items that they might not have been interested in before.
Moosend is also a resource database that covers a vast spectrum of subjects that range from basic campaign concepts to advanced techniques to create campaigns. The content is organized in thirteen different categories that include Audience, Campaigns, Growth Tools, Automation and more.
Live chat, email , and Knowledge Base are all methods to receive help for many concerns. Moosend provides webinars that assist users in building and expanding their marketing campaigns.
Moosend also includes a free plan that’s great for companies that are only starting out and don’t have subscribers as of yet. It’s also a good option for entrepreneurs, that aren’t certain if they’ll be happy with the application or whether it’s right for their business. If you do have subscribers on your list, you’ll have to upgrade to the paid plans.
Conclusions
Moosend is an all-in-one marketing platform that lets you develop high-converting email marketing campaigns, landing pages and automated workflows. Its distinctive tools and user-friendly interface make it an ideal option for automated email marketing.
Using the tool’s drag-and-drop builder allows you to create email campaigns quickly and easily. Its templates are easy to alter and come with various designs. It also lets you make email timers as well as interactive content.
Audience segmentation allows you to differentiate leads from customers based on similar traits. This lets you send more targeted messages. This segmentation is a key component of any marketing strategy. Moosend offers a range of different segments like the behavior of your customers and their demographics. You can even track how often your customers looked at a particular product.
Automation triggers are used to deliver emails initiated by actions taken by the people who are your readers. This is a fantastic method to customize your messages, and Moosend has 32 different triggers available, making it among the largest email marketing services I’ve tried.
It also has an automated spam test which will let you know how your campaign is received in the mailer. This helps you avoid sending unwanted emails.
Moosend offers excellent customer service and live chat support, as well as telephone and email support available 24 hours a day. It also has a wide range of information and tutorials for new users, including a database and lengthy webinars.
The platform’s reports provide all information you require to track your campaigns, including open rates, clicks and unsubscribe rates, as well as data about devices, browsers, as well as geolocations, and the the revenue that your campaigns generate. They are well-designed as well as allowing you to see a map of clicks to see which links were clicks in your emails.
Moosend comes with a comprehensive set of landing pages and subscription toolkits for building forms, including counting downs that create urgency “success boost” modules, Facebook as well as Google Analytics pixel tracking, customized JavaScript as well as bot protection and RGPD compliance. Its subscriber management is easy to manage, too.