Moosend Review
Moosend is an email marketing software that comes with plenty of features for businesses of all sizes. It has a friendly UI, a wide range of integrations and advanced segmentation tools, and much more.
You can also build automations that will trigger whenever customers perform certain actions. Send them a text messageto them, alter their email address or initiate an ecommerce funnel.
Features
Software for email marketing, Moosend, has many features that will aid you in executing effective campaigns. Its responsive email campaign editor and robust automated workflows are fantastic tools that will help increase conversion rates.
Moosend provides an email newsletter service that updates the content according to specific URLs and RSS feeds. This allows you to design email blasts that contain up-to-date information on products and the latest content. This includes both a spam check and conditionsal blocks for better subscriber engagement.
The Moosend email editor is easy to use and comes with an editor that you can drag and drop that lets you create emails that contain a wide range of elements. You can add padding between the elements by using spacers. These let you place the text, images as well as buttons into diverse boxes. Additionally, you can find tools in the editor’s design section that help make your email standout.
Another interesting feature is that it lets you clone and save layouts as well as items. This can be useful for creating banners, headers and footers, so that you could reuse them for different emails. Moosend templates include some fantastic features, such as an area for shadows or for background images.
Reports on campaigns provided by It contain crucial information like open, click, bounce or unsubscribe information, the location of your email and click heatmap. It also contains information on the way different devices and browsers examine your email notifications.
Moosend allows you to make segments in your email list and then send out different emails to every segment. It allows you to design targeted and personalized emails. This is especially beneficial if you’re trying to improve the effectiveness of your emails and cut costs by lowering send volume.
The Moosend editor comes with pre-designed email templates you can utilize to launch your email campaigns. The templates are designed to fit the look and feel of your brand. They’re compatible with all major email clients this is a great feature as it will help to ensure that your message is consistent across your subscribers.
The Moosend platform also lets you make an unlimited amount of custom data fields which you can utilize to personalize your emails. Send targeted emails to your clients based on the preferences and interests of every customer. This feature can be used to divide your lists of email recipients and allow you to customize the marketing emails you send to each group and increase return on investment.
Pricing
Moosend offers an email marketing platform which offers professional features for an entry-level price. It’s a great choice for small businesses who need an email automation tool.
Even though Moosend can be extremely user-friendly however small-scale businesses could find it difficult to expand the scope of their operation. These limitations include a lack of email templates, lack of multivariate testing, and limited social media post scheduling.
To be successful in the email marketing industry You need an email marketing software which can send your messages into recipient inboxes and send them out at the speed that is most effective. That means you have choose an email program that follows best practices for the delivery of your emails.
It is possible to increase the effectiveness of your delivery by sending specific messages using a customized domain as well as not connecting to sites that are spammy. Certain systems fail during our deliveryability tests. Moosend does not have a very high score, however, it follows email marketing best practices.
The dashboard in Moosend displays important data regarding the campaign, including subscriber counts, broadcasts planned and past broadcasts. It also shows data on your target audience as well as a click map to aid in tracking clicks.
It is also possible to develop trigger emails which are linked to specific events or behaviors. It could be anything, from customer location or time of day, to product purchases. These triggers can help you bring leads to your business or boost sales.
The platform lets you download spreadsheets with information about the customers you serve as CSV and TXT file formats. They can have as much as 40MB. It is also possible to send spreadsheets with data from third-party services.
Audience segmentation is another important feature. This allows you to segment your customers based on common traits. You can send relevant content to every group to increase conversion.
Moosend offers a vast knowledge base with over 100 content on its site. It’s a great resource for novice users and has many videos that will aid you to get familiar with the program.
Assistance
Moosend is an online marketing platform for email that supplies users with a variety of tools and functions for improving their marketing. Additionally, it allows users to keep track of their campaigns, and then analyze the outcomes. Moosend offers support for clients to make sure they are getting the most value from their accounts.
Utilizing Moosend is straightforward, and its user interface is easy to navigate. The program also has an editor that you can drag and drop, which makes it easy to make email messages. It also has a variety of templates for emails and landing pages, so you can choose which one best suits your brand.
You have many choices when it comes to managing your list of subscribers. Create a new list each time someone fills out a form, or you can use a double opt-in to be sure that the people you’ve added to your list are actually interested in receiving your emails. This will allow you to be sure your subscribers don’t be bombarded with spammy marketing messages.
You can also track client journeys and keep them updated. It allows you to observe the number of recipients who open your emails, and on what device they’re using to read them. You also can see if they have converted. This information can be used to tweak your approach and take better decisions about the content that you send out.
Furthermore, Moosend has a built-in cart abandonment tool to help you recover lost sales. It can suggest products that were purchased by subscribers in the past, sell similar products to those they bought, and even offer other products they might not have been keen on before.
Moosend has a huge knowledge base, covering all aspects of campaign management, from the basics and more sophisticated methods of creating campaigns. There are 13 categories that arrange the information, including Campaigns, Audience and Growth Tools.
Help is available for many questions using live chat , email, and also through the knowledge database. Moosend can also provide webinars to aid users to build and grow their marketing campaigns.
Moosend has a trial option for companies that are beginning their journey and have not yet registered. It’s also a good choice for entrepreneurs that aren’t certain if they’ll be happy with the software or whether it’s right for their business. But, if you’re on subscribers on your list then you’ll need to upgrade to the paid version.
Conclusions
Moosend is a complete marketing tool that allows you to develop high-converting email marketing campaigns, landing pages and automated workflows. Its customizable tools and easy-to-use interface make it a popular choice for email marketing automation.
Drag-and-drop builders make it easy to design emails. Templates can be modified easily and come with a variety of designs. They also allow you to make email timers as well as interactive contents.
Audience segmentation allows you to differentiate leads from customers based on similar features. This lets you deliver more relevant messages. It’s an essential part of any marketing strategy. Moosend provides a variety of segments, such as the behavior of your customers and their demographics. It can also track the times your audience spent looking at certain products.
Automated triggers are a great way to create emails triggered by the actions of the people who are your readers. This is a fantastic way to personalize your emails, and Moosend comes with 32 triggers available, making it among the largest emails I’ve ever tried.
Another feature that is great is the test for spam, which informs you how your marketing campaign will perform in the inbox. This helps you avoid sending spam.
Moosend’s customer support is excellent, offering live chat as well as phone and email support all week long. It also offers tutorials and numerous resources for novice users. The site has a vast database and lengthy webinars.
Reports from the platform provide you with all the information that you require to keep track of the effectiveness of your marketing campaigns. This includes open rates, clicks and unsubscribes rates, as well as information on browsers and devices. The revenue generated by campaigns is also available. You can view click maps to show which emails were clicked and opened.
Moosend provides a full suite of landing pages and subscriber forms creation tools. The tool includes countdowns that make you feel more urgent, success booster components, Facebook and Google Analytics Pixel trackers, as well as customized JavaScript and bot security. Management of subscribers is simple too.