Moosend Review
Moosend is an email marketing software that comes with plenty of features for businesses regardless of size. Its user interface is easy to use and includes a variety of integrations and advanced segmentation tools.
It is also possible to create automated triggers for subscribers to perform certain actions. It is possible to send them a message, change their contact information or create an e-commerce funnel.
Features
Moosend is an email marketing tool that comes with an impressive array of functions to help you successfully execute the campaigns you want to run. Its responsive email campaign editor and powerful automated workflows are excellent features that can help you increase results.
Moosend is also a premium email newsletter service with content that’s updated automatically according to RSS feeds or certain URLs. It’s easy to create email blasts with current information about the product and the latest content. Additionally, the program contains a spam checker and conditional blocks for better subscriber engagement.
The Moosend email editor is easy to use and comes with a drag and drop builder which lets you build emails that contain a wide range of elements. It is possible to include padding between your elements using spacers that permit you to insert the text, images and buttons in different boxes. Editors also have an area for design, with tools that will help your emails stick out.
Another interesting feature is a tool that lets you copy and save layouts, items and other elements. This can be used to create headers and footers that could be reused in other email messages. Moosend’s templates also have some attractive design features like a shadow and a position for an image that is background.
Reports on campaigns provide crucial details about the effectiveness of your campaigns with regard to opening and click rates Unsubscribe and bounce rates, location data and a click heat map. The reports also provide information about how different browsers and devices examine your email notifications.
Moosend allows you to make segments in your email list and then send out different emails to each segment. This lets you create more personalized and relevant messages. This is especially beneficial if you’re trying to improve your email deliverability and reduce expenses by cutting down on the volume of emails you send.
The Moosend editor comes with pre-designed email templates you can make use of to begin your campaign. These templates are made to be compatible with the brand’s look and feel. They’re also compatible with the major email applications This is a positive feature as it will help keep your messages consistent throughout your subscriber base.
Additionally, Moosend lets you make an unlimited amount of fields for your own data to use to personalize your emails. This feature will ensure that your clients receive targeted emails based on their interests, preferences, and habits. The feature is able to divide your lists of email recipients and allow you to customize emails marketing campaigns for every group, and boost the ROI.
Pricing
Moosend offers an email marketing platform with professional-grade features offered at the price of entry level. This is an ideal option for entrepreneurs with small businesses that require an automation of their email platform.
Even though Moosend can be very user-friendly, small businesses may be unable to grow their operations. These include the lack of emails templates, as well as the multivariate testing. Additionally, there is a lack of scheduling for social media posts.
To be successful within the world of email marketing, you need a software which can send your messages to the inboxes of recipients and then distribute them with the speed that is most effective. That means you have to pick an email system which follows the best practices in delivery.
You can increase your deliverability by sending specific messages using a customized domain and refraining from linking to spammy sites. There are some systems that don’t do well when we test their delivery ability. Moosend isn’t a top score but does adhere to guidelines for email marketing.
The dashboard on Moosend provides important information about the campaign, including subscriber counts the planned broadcasts and any previous broadcasts. It also provides information on your audience and a click map that helps to monitor clicks.
You can also develop trigger emails which are activated by certain events or behaviour. The trigger could be any, from customer location or time of day, to product purchases. These triggers can help you create leads and increase sales.
Excel spreadsheets can be uploaded that contain customer data in CSV or TXT formats onto the platform. The files may exceed 40MB in size. Excel spreadsheets that contain the data of third party applications are also able to be uploaded.
Another crucial feature is audience segmentation, which permits you to split your customers into groups based on shared characteristic. This can help you send the most relevant content to each group and increase the number of conversions.
Moosend is also a huge database of knowledge with more than 100 content on its site. This is a fantastic resource for novice users and offers a wealth of instructional videos to aid you to get familiar with the software.
Support
Moosend is an email marketing platform that provides users with a wide variety of tools and features to enhance their marketing campaigns. Users can also monitor their campaigns and analyse their results. Moosend is also able to provide customer support to assist users in getting the most out of their accounts.
Moosend’s user interface and user-friendly interface make it easy to use. Additionally, it has the drag-and-drop editor making it simple to make email messages. The platform also offers a wide range of templates for email and landing page designs, so you can choose the one that best fits your business.
There are many choices to manage subscribers lists. In order to make sure that your clients would like to receive your email messages There are two choices. This is a fantastic option to ensure that you’re not spamming people with advertising messages that they’re not interested in.
You may also monitor the client’s journey and update them regularly. You can monitor the amount of users opening your emails and what device they use to view them. You also can see the extent to which they’ve changed. These data points will help you identify patterns, enhance your strategy and take more educated choices about the kind of content you’re sending out.
Furthermore, Moosend has a built-in cart abandonment tool that helps to recover sales lost. It will suggest items that subscribers purchased in the past, offer upsell products similar to the ones they bought, and even suggest other products that may not be interested in before.
Moosend offers a vast knowledge base, covering all aspects of campaign management, from the basics to more advanced methods for creating campaigns. The content is organized in 13 distinct categories including Audience, Campaigns, Growth Automation, Tools and more.
Help is available for various questions via chat or email and also through the knowledge database. Moosend is also launching the series of webinars to teach users how to build campaigns, and expand their businesses.
Moosend offers a no-cost plan, which is useful for companies that are only beginning and do not have any subscribers yet. This plan is also great for business owners who aren’t certain what they’ll think of it or if it’s the right fit for them. But, if you’re on any subscriber lists then you’ll need change to the paid version.
Conclusions
Moosend is an all-in-one marketing system, allows you to build high-converting campaigns for emails and landing pages. Its distinctive tools and easy-to-use interface make it a great option for automation of marketing emails.
Drag-and drop builders help to design email messages. The templates are simple to customize and offer various designs. Additionally, you can create dynamic email content and timers.
Audience segmentation can help you differentiate leads from customers by sharing characteristics, allowing the sending of targeted email messages. This segmentation is a key element of any marketing strategy. Moosend offers a wide range of segmentsation options. These include demographics, behaviour, and even when your audience looked at the item.
Automation triggers can be used to send emails that are triggered by the actions of the people who are your readers. These can be a wonderful method to customize the content. Moosend offers 32 triggers making one of my most-loved toolboxes for marketing via email.
The program also includes the ability to test for spam that can tell you how your campaign is received in the mailer. This helps you avoid sending spam.
The customer service at Moosend is top-notch with live chat support as well as phone and email support all week long. The site also provides tutorials and a lot of information for beginners. This includes a large collection of webinars and a long database.
The platform’s reports provide you with all the data you need to keep track of the effectiveness of your marketing campaigns. These include open rates, clicks and unsubscribe rate as well as information on browsers and devices. Revenue generated by campaigns can also be viewed. They are well-designed and allow you to view a click map to see which links were clicked in your emails.
Moosend provides a full range of landing pages and subscriber forms creation tools. It includes countdowns that make you feel more urgent, success booster modules, Facebook and Google Analytics pixels trackers, and customizable JavaScript and bot protection. The management of subscribers is easy, too.