Moosend Review
Moosend is an email marketing software that comes with numerous features for companies regardless of size. It has a friendly UI and a variety of integrations, sophisticated segmentation tools and more.
It is also possible to create automated triggers when subscribers do certain actions. Send them a text message, change the contact details of subscribers, or even create an e-commerce funnel.
These are the features
Email marketing software Moosend offers many features that will aid you in executing effective campaigns. The responsive editor for email campaigns and robust automated workflows are excellent tools that will help improve conversion rates.
Moosend provides an email newsletter service that updates content based on specific URLs and RSS feeds. It’s straightforward to send out mailers with up-to-date details about the product or blog posts. Also, it includes a spam test and conditionsal blocks that help improve subscribers’ engagement.
The Moosend email campaign editor is easy to use and comes with the drag-and-drop builder that lets you create emails with a variety of elements. The editor lets you include padding between your elements using spacers that allow you to place pictures, text and buttons in various boxes. The editor also has the design section, which includes tools that will help your emails stick out.
A tool allows you to duplicate layouts and save the layouts. It is useful when making banners, headers, and footers so you can use them in different emails. Moosend templates include some fantastic features, such as a shadow or a place to place the background image.
Reports on campaigns provide crucial details about the effectiveness of your campaigns with regard to the rate of clicks and open rates Unsubscribe and bounce rates as well as location information and the click heat map. It also contains information on the way different devices and browsers examine your email notifications.
Moosend lets you create segments within your email lists and send different emails to each segment. This is a crucial step to create more pertinent and custom-designed emails. This is especially important when you want to improve the delivery of your emails and reduce costs by reducing send volumes.
The Moosend editor also comes with pre-designed email templates you can use to start your campaigns. These templates are designed to fit the brand’s appearance and style. They’re compatible with all major email clients, which is a good thing as it can help you maintain a consistent message to your customers.
You can also create unlimited custom fields in Moosend that you can use to personalize your emails. It allows you to send personalized messages via email to your customers according to the preferences and interests of every customer. It can also help you segment your lists to allow you to tailor email marketing campaigns to each group’s needs and improve return on investment.
Pricing
Moosend can be described as an email-marketing platform with professional-grade features offered at an entry-level price. It’s an ideal choice for small businesses who need an automated email tool.
Although Moosend is extremely simple to make use of, it comes with some limitations that can cause difficulties for small companies to scale their operations. This includes a deficiency of templates for email, a lack of multivariate testing, and the limited scheduling of social media posts.
In order to succeed within the world of email marketing, you need a software capable of delivering your email messages into recipient inboxes and distribute them with a high rate of delivery. You need an email program that follows the most efficient delivery practices.
You can increase your deliverability by sending specific messages using a customized domain and not sending links to spammy websites. Some systems, however, are not able to perform as well when we test their deliverability. Moosend does not have the best score, but it does follow guidelines for email marketing.
Moosend’s dashboard displays key data regarding your campaign, such as the number of subscribers, scheduled broadcasts as well as previous broadcasts. It also shows data on your target audience and a click map to help you track clicks.
The emails that are triggered by specific actions and events could be designed as trigger emails. They can trigger anything from purchase of a product to the customer’s location, or time of day. These triggers can help you generate leads or increase sales.
You are able to upload Excel spreadsheets with customer details as CSV or TXT format to the platform. The files could be up to 40MB in size. Additionally, you can upload spreadsheets that contain information from third party services.
A further important aspect is audience segmentation. It lets you divide your clients in groups based on common characteristic. This allows you to deliver the most relevant material to different groups that can boost conversion rates.
Moosend has a vast knowledge base, with over 100 posts available on their website. It’s a great guide for new users. It also includes a variety of videos to help you get started using the application.
Assistance
Moosend is an electronic marketing platform that offers users with a wide variety of features and tools to enhance their marketing campaigns. Additionally, it allows users to monitor their campaigns and analyse the results. Moosend gives support to its customers to ensure that they are getting the most value from their accounts.
Utilizing Moosend is easy to do, and its interface is friendly to use. The platform also has an editor with drag-and-drop which makes it fast and simple to design emails. There are a range of templates for email and landing pages which allows you to pick the best one for the style of your company.
You have many choices when it comes to managing your subscriber list. In order to make sure that your clients would like to receive the emails you send out, you have two options. This is an excellent option to ensure that you’re not spamming people with marketing messages they don’t want.
Another helpful feature is the capability to record and track client’s journey. You can monitor how many occasions people check your email and what device they’re using to view them, and whether they’ve changed their preferences. The data can be used to identify patterns, enhance your strategy and help you make better decision about what type of content you’re sending out.
Additionally, Moosend has a built-in cart abandonment feature that can help to recover sales lost. It will suggest items that were purchased by subscribers before, recommend upsell items similar to what they have purchased, and offer other products customers might not be at all.
Moosend provides a comprehensive knowledge foundation that covers a wide range of topics including campaign basics, to advanced techniques to design campaigns. The 13 categories are used to organize content including Campaigns, Audience and Tools for Growth.
You can get help with many questions using chat or email in addition to the knowledge base. Moosend is also launching a series of webinars that teach users how to build campaigns to grow their business.
Moosend provides a no-cost plan for those businesses who are just starting but haven’t yet joined Moosend. This plan is also great for business owners who aren’t certain what they’ll think of it or if they are the best fit for them. If you already have subscriber lists, it’s time change to premium subscription.
Conclusions
Moosend is a one-stop marketing platform that lets you create high-converting emails as well as landing pages, and automate workflows. Its customizable tools and easy-to-use interface makes it an excellent choice for email marketing automation.
Drag-and-drop builders make it easy to create emails. Its templates are easy to customize and offer various layout options. Additionally, you can create dynamic email content and timers.
Audience segmentation allows you to differentiate customers and leads by shared traits, which allows the sending of specific emails. This segmentation is a key element of any marketing strategy. Moosend provides a variety of options for segmentation, such as characteristics, demographics and even when the audience was looking at your item.
Automated triggers are a great way to send emails that are triggered by the actions of your subscribers. These can be a wonderful method to customize content. Moosend offers 32 triggers that makes it my top choice for email marketing tools.
Another great feature is its testing for spam that tells you how well your campaign is performing on the inside of your inbox. This helps you avoid sending spam.
Moosend provides excellent customer support, with live chat, phone and email support that is available 7 days a semaine. It also offers tutorials and numerous information for beginners. This includes a large database and lengthy webinars.
The reports from the platform supply you with all the data you need to monitor the effectiveness of your marketing campaigns. It includes open , click and unsubscribes rates, as well as information on browsers and devices. The revenue generated by campaigns can be also viewed. The reports are nicely designed and allow you to look up a click map and determine which hyperlinks were clicked in your emails.
Moosend offers a full suite of landing page and subscription forms tools. It includes counting downs that create an urgency factor “success booster” modules. Facebook as well as Google Analytics pixel tracking, customized JavaScript and bot security, and RGPD compliance. Subscriber management is simple too.