Moosend Review
The software for marketing via email Moosend has numerous features that can benefit companies of all sizes. The interface for users is user-friendly and has many integrations available as well as sophisticated segmentation tools.
It also allows you to create automations that trigger when subscribers perform certain actions. Send them a text messageto them, alter the contact details of subscribers, or even trigger an ecommerce funnel.
Features
Moosend is an email marketing tool that comes with an array of options to help you successfully execute your campaigns. The software’s robust automated workflows as well as its responsive editor are two great features that can help boost the conversion rate.
Moosend provides an email newsletter service that is automatically updated with the content according to specific URLs and RSS feeds. This makes it easy to make email blasts featuring up-to-date information on products and the latest content. Additionally, the program contains a spam checker and conditional blocks to increase subscribers’ engagement.
The Moosend editor for email campaigns is simple to use and features a drag-and-drop builder and allows you to make emails by utilizing a range of components. This includes text boxes pictures, buttons, articles as well as spacers to add padding between elements. The editor also has the design section, which includes tools to make your email be noticed.
The tool lets you create clones of layouts, or save them. You can use this to create headers and footers that you can reuse for other emails. Moosend templates have some great designs, including a shadow or a place to place the background image.
Reports on campaigns provided by It contain important information such as open the mailer, click it, bounce it or unsubscribe information, the location of your email, and a click heatmap. The reports also provide information about the way different devices and browsers examine your email notifications.
Moosend can also allow you to divide your email lists into groups and then send out different emails to every group. This is crucial towards creating relevant and custom-designed emails. This is particularly important when you want to improve the delivery of your emails and cut costs with lower volumes.
The Moosend editor is also equipped with a bunch of pre-made emails that you could make use of to begin your campaign. The templates have been created to match the company’s look and feel. These are compatible with most important email applications. This is great as it lets you keep consistent messaging for all your clients.
There is also the option of creating infinite custom fields with the Moosend platform that can be used to personalize your emails. You can send targeted messages via email to your customers according to the interests and preferences of each customer. This feature can be used to separate your emails, allowing you to tailor the marketing emails you send to each group and increase the ROI.
Pricing
Moosend is an email marketing platform with pro capabilities, is offered for a reasonable price. It’s a great choice for smaller businesses that require an automation system for their email marketing.
While Moosend is extremely simple to use, it does have some limitations that can cause difficulties for small-sized businesses to expand their operations. For instance, it is not equipped with email templates and multivariate testing. Additionally, there is a lack of scheduling for social media posts.
The software you choose to use must deliver your emails to the recipients and allows them to send it with high delivery rates in order to achieve success in email marketing. This means that you need select an email platform which follows the best practices in deliverability.
Increase your reach by sending specific messages using a customized domain as well as not sending links to spammy websites. However, some systems fail in our deliverability tests. Moosend isn’t a top score but does adhere to the best practices in email marketing.
The dashboard on Moosend shows key information on your campaign. This includes subscriber counts, planned broadcasts as well as previous broadcasts. It also provides information on the audience you are targeting and the click map, which helps to monitor clicks.
Additionally, you can make trigger emails triggered by events or behavior. The trigger could be any such as location of the customer and time of day to product purchases. This can be useful for generating leads and increasing sales.
You can upload Excel spreadsheets with customer details with CSV or TXT formats to the platform. These files can be as large as 40MB. Upload spreadsheets that include information from third-party services are able to be uploaded.
The ability to segment your audience is another crucial aspect. This lets you segment your customers based on shared traits. This can help you send more relevant material to different groups that can boost conversion rates.
Moosend offers a large database of knowledge, including more than 100 pieces of information available on their website. This is a fantastic source for beginners and has many videos that will aid you to get familiar with the program.
Support
Moosend is an online marketing platform for email that supplies users with an array of tools and features to improve their campaigns. Additionally, it allows users to monitor their campaigns and analyse their results. Moosend gives support to its customers to ensure that they are getting the most value from their accounts.
The use of Moosend is straightforward to use, and the user interface is user-friendly. The program also has an editor that you can drag and drop that makes it simple to make emails. There are a range of templates for email and landing pages, so you can choose the one that best fits the style of your company.
There are also many options for managing subscriber lists. In order to make sure that your clients are interested in receiving your email messages, you have two options. This is an excellent way to ensure you’re not spamming people with advertising messages that they’re not interested in.
You can also track the client’s journey and keep them updated. This lets you observe the number of recipients viewing your email and the devices they are using to open them. You also can see the extent to which they’ve changed. This information can be used to enhance your strategies and make more informed decisions with regard to the information you’ve sent out.
Furthermore, Moosend has a built-in cart abandonment tool that helps to recover sales lost. It is able to suggest items which were bought by subscribers previously, suggest offer upsell products similar to the ones they bought, and even offer other products may not be at all.
Moosend provides a comprehensive information base that covers all things from basics in campaign design to advanced techniques for making campaigns. The information is categorised into 13 distinct categories including Audience, Campaigns, Growth Automation, Tools and much more.
It is possible to get assistance with various questions via live chat , email, and also through the knowledge base. Moosend provides webinars that aid users to build and grow the reach of their marketing.
Moosend offers a no-cost plan that’s great for businesses that are just getting started and don’t have any subscribers yet. This is also an excellent option for entrepreneurs, that aren’t certain if they’ll be happy with the application or whether it’s right for their business. If you have already subscriber lists, you’ll need change to premium subscription.
Conclusions
Moosend, an all-in one marketing platform allows you to create high-converting emails campaigns and landing pages. The platform’s unique tools and intuitive interface makes it an excellent option for automated email marketing.
With the help of the builder’s drag-and drop feature it is possible to design emails quickly and efficiently. The templates are customizable easily and come in a range of layouts. Additionally, you can develop dynamic emails as well as timers.
Audience segmentation lets you separate leads and customers by common features. It allows you to send more targeted email messages. It is a crucial component of any marketing strategy. Moosend offers a wide range of segmentsation options. These include characteristics, demographics and even the time that your audience looked at a specific item.
Automation triggers are used to deliver emails initiated by actions taken by your customers. They are an excellent option to tailor your content and Moosend has 32 different triggers, which makes it one of the most comprehensive email marketing services I’ve tried.
Another feature that is great is the testing for spam that tells you how your marketing campaign is performing on the inside of your inbox. This will help you stay clear of spam.
Moosend has excellent customer service that includes live chat, emails and phone support accessible all hours of the day. In addition, it offers a wealth of resources and training for novice users with a database as well as lengthy webinars.
The platform’s reports provide all the info you need to keep track of your campaigns such as open rates, clicks Unsubscribe rate, clicks, information on devices, browsers and geolocation, and the revenue that your campaigns generate. The reports are nicely designed, and you can also view a click map to see which links were opened in your email messages.
Moosend is a complete collection of landing pages as well as subscription forms building tools. The tool includes countdowns that create urgency, success booster components, Facebook and Google Analytics pixels trackers, and custom JavaScript as well as bot security. Subscriber management is simple too.