Moosend Review
Email marketing software Moosend offers various features for businesses of any size. Its user interface is easy to use and has many integrations available and sophisticated segmentation tools.
You can also create automated triggers when subscribers do certain activities. You can send a message, change their contact information or trigger an ecommerce funnel.
Features
The software for marketing via email Moosend has numerous features to assist you with effective campaigns. The software’s robust automatization workflows and flexible editor are two powerful features that can help boost conversions.
Moosend also offers an advanced email newsletter with information that is automatically updated in accordance with RSS feeds, or URLs that are specific to. It’s easy to make email blasts featuring the latest product information and latest posts. Also, it includes a spam test and conditional blocks for better subscriber engagement.
The Moosend email editor is easy to use and comes with a drag and drop builder that allows you to create email campaigns that contain a wide range of elements. This includes text boxes pictures, buttons, articles as well as spacers to add padding between elements. Editors also have a design section with some tools that will help your emails stand out.
Another cool feature is the tool that lets you copy and save layouts and items. This can be useful for designing banners, headers and footers to use them in different emails. Moosend templates have some great designs, including a shadow or a place for the background picture.
Reports on campaigns provide crucial details about how your campaigns are performing with regard to opening and click rates, bounce and unsubscribe rates locations, as well as the click heat map. It also contains information on what devices and browsers look at your emails.
Moosend also allows you to divide your email lists into groups and send different campaigns to each group. This is a crucial step in creating more relevant and custom-designed email messages. It’s especially useful if you’re looking to boost the efficiency of your emails, and also reduce costs by lowering send volume.
The Moosend editor comes with a bunch of pre-made email templates you can utilize to launch your email campaigns. These templates have been designed to complement the look and feel of your brand. They’re compatible with all major email applications, which is a good thing as it can help you maintain a consistent message throughout your subscriber base.
The Moosend platform also lets you create an unlimited number of data fields custom to your needs which you can utilize for personalization purposes. This will make sure that customers receive specific emails that are based on their preferences, interests and behavior. It can also help you create lists that are segmented so that you can tailor the marketing messages you send to each group’s needs and improve ROI.
Pricing
Moosend is an email marketing tool which offers professional features for affordable prices. It’s the ideal option for smaller businesses that require an automated email tool.
Although Moosend is extremely simple to use, it does have few limitations, which could hinder small companies to scale their operations. For instance, it is not equipped with email templates as well as multivariate testing. Additionally, there is a lack of time for posting social media content.
To be successful within the world of email marketing, you need a software which can send your messages into the recipient’s inboxes, and also deliver them at a high rate of delivery. This means that you need choose an email program that adheres to best practices for the delivery of your emails.
There are many methods to boost deliverability. Some of them include the use of targeted ads, the custom domain name, as well as eviting links that are spammy. Some systems don’t perform well in our tests of deliveryability. Moosend doesn’t have a high score but does adhere to email marketing best practices.
The dashboard of Moosend displays important information regarding your campaign, such as subscriber counts, planned broadcasts and previous broadcasts. The dashboard also displays information about your audience and a click map that helps to track clicks on links.
The emails that are triggered by specific actions and events can be created as trigger emails. They can trigger anything from purchase of a product to the location of a client or time of day. It is useful in creating leads and increasing sales.
Excel spreadsheets can be uploaded that contain customer data with CSV or TXT formats onto the platform. They can exceed 40MB in size. Upload spreadsheets that include the data of third party applications are also able to be stored.
Another crucial feature is audience segmentation. It lets you divide your customers in groups based on common characteristic. This allows you to deliver the most relevant material to different groups and increase the number of conversions.
Moosend offers a large database of knowledge, including more than 100 pieces of information available on their website. This is a great resource for new users, and it has plenty of videos on how to begin using the application.
Assistance
Moosend is an online marketing tool, supplies users with various features and tools that can be used to boost their campaigns. You are also able to monitor your campaigns and analyse the outcomes. Moosend offers support for users to help them benefit the most from their accounts.
Utilizing Moosend is straightforward to do, and its interface is friendly to use. The program also has the drag-and-drop editor that makes it simple to make emails. Additionally, you can select from a range of landing page templates to ensure that they best reflect your branding.
There are a variety of options to manage the subscriber lists. If you want to ensure that your customers would like to receive the emails you send out You have two options. This will allow you to be sure that your contacts don’t receive unwanted advertising messages.
You may also monitor client journeys and update them regularly. It allows you to observe the number of recipients opening your emails and what devices they are using to open them. Also, you can determine whether they’ve converted. These data points is used to determine trends, improve your strategies, and make more informed decisions about the type of information you’re sending out.
Moosend is also a cart abandonment tool, that can assist you in recover sales lost. It can suggest products that were purchased by subscribers previously, suggest offer upsell products similar to the ones they purchased, or suggest other products that customers might not be interested in before.
Moosend provides a comprehensive knowledge base that covers a broad range of topics that range from basic campaign concepts to the most advanced methods to create campaigns. The 13 categories are used to organize content like Audience, Campaigns and Tools for Growth.
Email, live chat and The knowledge database are all ways to get assistance with many issues. Moosend is also launching an online series of webinars which will teach customers how to create campaigns and grow their businesses.
Moosend has a trial plan for those businesses who are starting out and aren’t joined Moosend. This plan is also great for entrepreneurs who don’t know if they will like it, or if it’s right to them. If you already have subscriber lists, it’s time to upgrade to the premium plan.
Conclusions
Moosend is a one-stop marketing tool that allows you to build high-converting email campaigns including landing pages and automated workflows. The platform’s unique tools and user-friendly interface make it a great choice for email marketing automation.
Drag-and-drop builders make it easy to make emails. The templates can be customized effortlessly and can be found with a variety of designs. Additionally, you can create dynamic email content and timers.
Audience segmentation can help you differentiate leads and customers based on shared traits, which allows the sending of more personalized emails. It’s an essential element of every marketing plan. Moosend offers a wide range of options for segmentation, such as characteristics, demographics and even the time that your audience looked at the item.
Automation triggers are used to send emails that are triggered by the actions of the people who are your readers. These are a great option to tailor your messages as well. Moosend comes with 32 triggers to choose from, making it among the most comprehensive emails I’ve ever tried.
It also has the ability to test for spam that can tell you how your campaigns performs within the inbox. It helps to avoid spamming.
Moosend offers excellent customer service, with live chat, telephone and email support available 24 hours a day. They also provide tutorials as well as numerous information for beginners. This includes a large database and lengthy webinars.
Reports from the platform provide you with all the necessary information for monitoring the effectiveness of your marketing campaigns. This includes the number of clicks, open rates and unsubscribe rates as well information on browsers and devices. Revenue generated by campaigns can be also viewed. You can view click maps to see which emails were clicked and opened.
Moosend comes with a comprehensive set of subscription and landing page forms tools. It includes countdowns for creating urgency “success booster” modules, Facebook and Google Analytics pixel tracking, custom JavaScript as well as bot protection and RGPD conformance. The management of subscribers is easy to manage, too.