Moosend Review
Moosend is an email marketing application that has numerous features for companies of all sizes. It has a friendly UI as well as a range of integrations and advanced segmentation tools and many more.
You can also create automated triggers when subscribers do certain activities. You can send a message, change the contact details of subscribers, or even create an e-commerce funnel.
Features
The Moosend email marketing software that offers an array of options to help you successfully execute your marketing campaigns. Its robust email editor as well as robust automated workflows are fantastic options to help drive results.
Moosend offers an email newsletter service that automatically updates information based on certain URLs and RSS feeds. This makes it easy to make email blasts featuring up-to-date information on products and the latest content. This is a combination of the ability to check for spam and conditionsal blocks for better subscriber engagement.
The Moosend email campaign editor is simple to use, and has an editor that you can drag and drop which lets you build emails that contain a wide range of elements. These include text boxes, images, buttons, articles, and spacers for adding padding between the elements. There is also the design section, which includes tools that will help your emails be noticed.
A tool allows you to create clones of layouts, or save them. You can use this to make headers and footers you can reuse for other email messages. Moosend templates include some fantastic designs, including a shadow or a place to place the background image.
The reports on your campaign provide important data on how well your marketing campaigns are doing in terms of the rate of clicks and open rates, bounce and unsubscribe rates as well as location information and the click heat map. The report also includes data on how your emails are viewed on different platforms and on different browsers.
Moosend lets you divide your email lists into groups and send different campaigns to the various groups. This is a crucial step in creating more relevant and custom-designed email messages. This is particularly important in the case of trying to boost email delivery or cut costs with lower volume.
The Moosend editor is also equipped with pre-designed email templates that you can make use of to begin your campaign. The templates have been designed to fit the brand’s look and feel. They’re also compatible with the major email applications This is a positive option as it helps keep your messages consistent across your subscribers.
Additionally, Moosend lets you build an unlimited number of data fields custom to your needs to use to tailor your messages. This feature will ensure that your clients receive specific emails that are based on their preferences, interests and habits. This feature can help you create lists that are segmented in order to customize your marketing emails to meet the needs of each individual group and increase the ROI of your campaigns.
Pricing
Moosend the email marketing platform that comes with advanced features, can be purchased at an affordable price. This is a great choice for small business owners who require an email automation platform.
Although Moosend can be very user-friendly, small businesses may have a difficult time expanding their operations. This includes the absence of email templates and testing with multiple variables. There is also limited scheduling for social media posts.
To be successful within the world of email marketing, you need a software capable of delivering your email messages into the recipient’s inboxes, and also send them out at the speed that is most effective. This means that you need select an email platform that follows best practices for deliverability.
It is possible to increase the effectiveness of your delivery by sending specific messages by using a custom domain, as well as not linking to spammy sites. There are some systems that don’t do well in our tests of deliveryability. Moosend is not able to get a very high score, but it does follow email marketing best practices.
The dashboard of Moosend displays important information on your campaign. This includes numbers of subscribers, broadcasts planned and previous broadcasts. The dashboard also displays data about your audience, and the click map that will help you track clicks.
Emails that trigger by certain behaviors and situations could be designed as trigger emails. These triggers can be any thing from purchases of products to the location of a client or the time of day. This trigger can be used to bring leads to your business or boost sales.
The platform allows you to upload spreadsheets with data about your clients as CSV or TXT formats. The files may be as large as 40MB. Excel spreadsheets that contain the data of third party applications are able to be stored.
The ability to segment your audience is another crucial characteristic. This allows you to segment your customers based on similar characteristics. This can help you send targeted information to every group and increase the number of conversions.
Moosend offers a vast knowledge base with over 100 content on its site. This is an ideal resource for new users, and it has plenty of videos on how to get started with the program.
Help
Moosend is an email marketing platform that provides users with a variety of tools and functions for improving their marketing. Additionally, it allows users to keep track of their campaigns, and then analyze the results. Moosend provides support to clients to make sure they benefit the most from their accounts.
Utilizing Moosend is straightforward to use, and the user interface is user-friendly. Additionally, it has a drag and drop editor making it simple to design emails. It also lets you pick from a range of landing page templates to ensure that it is the best match for the style of your company.
There are also many options to manage subscribers lists. You can create a new list every whenever someone fills out a form, or it’s possible to use a double opt-in to ensure that your subscribers really want to get the emails you send them. This will allow you to be certain that the contacts do not get spammed with unwanted emails from marketing.
A further benefit is the possibility to monitor and monitor client journeys. It is possible to track the number of times people open your emails, what devices they’re using for viewing them, and whether they’ve reacted. The data you collect can be used to improve your strategy and make more informed decisions with regard to the content that you send out.
In addition, Moosend has a built-in cart abandonment tool that helps customers recover sales that were lost. It can suggest products that subscribers purchased in the past, upsell items similar to what they have purchased, and offer other products they might not have been interested in before.
Moosend offers a vast knowledge base, covering all things from basics in campaign design to more advanced methods for creating campaigns. It is divided into 13 distinct categories including Audience, Campaigns, Growth Automation, Tools and much more.
Help is available for a variety of questions through chat or email in addition to the knowledge collection. Moosend is also launching an online series of webinars which will teach customers how to create campaigns to grow their business.
Moosend comes with a trial plan that’s great for companies that are only getting started and don’t have any subscribers as of yet. It’s also a great option for entrepreneurs who don’t know whether they’ll like it or if it’s the right fit for them. But, if you’re on some subscriber lists then you’ll need to upgrade to a paid version.
Conclusions
Moosend is a one-stop marketing tool that allows you to build high-converting email campaigns, landing pages and automated workflows. Its distinctive tools and intuitive interface makes it an excellent option for automated email marketing.
Drag-and-drop builders make it easy to design emails. The templates can be customized easily and come with a variety of designs. It also allows you to make dynamic emails and timers.
Audience segmentation allows you to differentiate leads from customers by sharing traits, which allows the sending of more personalized email messages. Segmentation is an essential part of any marketing plan. Moosend gives a wide range of categories, including the behavior of your customers and their demographics. It can also track how often your customers was looking at the product.
Additionally, you can use automation triggers to trigger emails based on the behaviors your customers take. This is a great option to tailor the content. Moosend offers 32 triggers that makes it one of my favorite emails marketing software.
There is also the ability to test for spam that can tell you how your campaign performs in the inbox. This will help you stay clear of spam.
Moosend has excellent customer service, with live chat, telephone and email support available all hours of the day. The site also provides tutorials and a lot of tools for users who are new to the platform. The site has a vast database and lengthy webinars.
The reports on the platform provide information you require to track your campaigns, including clicks, open rates Unsubscribe rate, clicks, information on devices, browsers and geolocation, and revenues generated through your campaigns. They are well-designed and allow you to see a map of clicks to determine which hyperlinks were clicked in your emails.
Moosend comes with a comprehensive set of landing pages and subscription toolkits for building forms, including counting downs that create urgency “success boost” modules, Facebook as well as Google Analytics pixel tracking, customizable JavaScript and bot security, as well as RGPD compliance. The subscriber management process is easy too.