Moosend Review
Email marketing software Moosend offers numerous features that can benefit companies of all sizes. It has a friendly UI as well as a range of integrations, sophisticated segmentation tools, and much more.
Additionally, you can create automatic triggers that trigger when users perform specific activities. For example, sending a text message, changing their contact details or initiating an e-commerce funnel.
Features
Email marketing software Moosend offers numerous features to aid you in executing efficient campaigns. Its powerful automation workflows and responsive editor are both great tools that will help increase the conversion rate.
Moosend is an email-based newsletter service that updates the content according to specific URLs as well as RSS feeds. It’s easy to send mailers with up-to-date details about the product or blog content. Also, it comes with a spam test as well as conditionsal blocks that help improve subscribers’ engagement.
The Moosend email editor is simple to use, and has a drag and drop builder that lets you create emails that contain a wide range of elements. It is possible to create padding between elements by using spacers. These permit you to insert the text, images as well as buttons into diverse boxes. There is also the design section, which includes tools to make your email be noticed.
This tool can be used to clone layouts or save these layouts for later use. You can use this to design headers and footers you can reuse for other email messages. Moosend’s templates also have some nice design elements like an image shadow or a place for the background image.
Reports on campaigns provide crucial information about how your campaigns are performing, including the rate of clicks and open rates, bounce and unsubscribe rates locations, as well as the click heat map. It also contains information on what devices and browsers examine your email notifications.
Moosend lets you separate your lists of email addresses and send different campaigns to each group. This is a crucial step in creating more relevant and personalized emails. This is crucial when you want to increase email delivery and reduce costs by reducing send quantities.
The Moosend editor also comes with a bunch of pre-made email templates you can use to start your campaigns. These templates are made to be compatible with the brand’s appearance and style. They’re compatible with all major email clients, which is a good feature as it will help you maintain a consistent message throughout your subscriber base.
There is also the option of creating infinite custom fields with Moosend , which you can utilize to tailor your emails. This feature will ensure that your clients receive targeted emails based on their interests, preferences, and behaviors. This feature can be used to segment your email lists, allowing you to tailor emails marketing campaigns for each group and increase the ROI.
Pricing
Moosend is an email marketing tool which offers professional features for an entry-level price. It’s an ideal choice for smaller businesses that require an automated email tool.
Although Moosend can be extremely user-friendly Small businesses might find it difficult to expand their business. This includes the absence of email templates and testing with multiple variables. There is also limited scheduling for social media posts.
It is essential to use software that can deliver your email to recipients and can send them at high rates of delivery in order to achieve success in marketing via email. This means that you need choose an email program which follows the best practices in deliverability.
It is possible to increase the effectiveness of your delivery through sending out targeted emails, using a customized domain and not sending links to spammy websites. There are some systems that don’t do well during our deliveryability tests. Moosend does not have the highest score, nevertheless, it adheres to guidelines for marketing via email.
The dashboard on Moosend displays important data regarding your campaign such as subscriber figures as well as broadcasts scheduled and previous broadcasts. It also shows data regarding your audience, along with the click map that will aid in tracking clicks.
It is also possible to develop trigger emails which are triggered by events or behavior. They can trigger any thing from purchases of products to a customer’s location or time of day. This trigger can be used to generate leads or increase sales.
The platform lets you download spreadsheets with information about your customers with CSV and TXT file formats. These files can be as large as 40MB. It is also possible to upload spreadsheets that contain data from third-party services.
Another crucial feature is the ability to segment your audience, which lets you divide your customers into groups according to shared traits. Send relevant content to all groups, that will boost your conversion.
Moosend is also a huge knowledge base that includes more than 100 content on its site. This is an ideal resource for new users, and it has plenty of instructional videos that will show you how to start using the application.
Assistance
Moosend is an email marketing platform that provides users with an array of tools and features for improving their marketing. You are also able to monitor your campaigns as well as analyze performance. Moosend offers support for users to help them are getting the most value from their accounts.
Utilizing Moosend is straightforward, and its user interface is user-friendly. It also features the drag-and-drop editor that makes it simple to create email messages. You can also choose from a range of landing page templates so that it is the best match for the style of your company.
You have many choices when it comes to managing your subscribers list. Create a new list each when someone fills in the form. Or, it’s possible to utilize a double opt-in method to be sure that the people you’ve added to your list are actually interested in receiving emails from you. This is a fantastic method to make sure your contacts aren’t bombarded with emails that they do not want to receive.
Another useful feature is the ability to track and track client’s journey. You can track how many occasions people check your email, what devices they’re using to view the emails, and whether or not they’ve reacted. You can use this information to improve your strategy and make more informed decisions with regard to your content you’re sending out.
In addition, Moosend has a built-in cart abandonment feature that can help customers recover sales that were lost. It is able to suggest items that subscribers purchased in the past, sell similar products to those they bought, and even recommend other items that customers might not be keen on before.
Moosend offers a vast knowledge base, covering everything from basic campaign techniques to advanced techniques for making campaigns. The content is organized in 13 different categories, including the following: Campaigns, Audience, Growth Tools, Automation, and many more.
You can get help with many questions using live chat , email, and also through the knowledge collection. Moosend is also launching the series of webinars to teach users how to build campaigns to grow their business.
Moosend also includes a free plan, which is useful for businesses that are just getting started and don’t have any subscribers at the moment. This is also an excellent alternative for entrepreneurs who don’t know if they’ll enjoy the application or whether it’s the right choice for their company. If you have subscribers lists, it’s time to upgrade to the premium version.
Conclusions
Moosend, an all-in one marketing platform allows you to build high-converting campaigns for emails and landing pages. Its distinctive tools and intuitive interface makes it a great option for automation of marketing emails.
Drag-and drop builders help to create email messages. The templates are simple to alter and come with a variety of different layouts. You can also make email timers as well as dynamic contents.
Audience segmentation allows you to separate leads and customers by similar traits. This allows you to deliver more relevant emails. It’s an integral element of every marketing plan. Moosend gives a wide range of different segments like the behavior of your customers and their demographics. You can even track the times your audience spent looking at certain products.
You can also use automation triggers to trigger email campaigns based on actions your subscribers take. They can be an excellent option to tailor content. Moosend offers 32 triggers that makes one of my most-loved toolboxes for marketing via email.
Another great feature is its test for spam, which informs the user how your email campaign is performing in the inbox. This helps you avoid sending spam.
Moosend has excellent customer service that includes live chat, phone and email support that is available 24 hours a day. Additionally, the company has a wide range of information as well as tutorials for users who are new to the platform such as a database, and lengthy webinars.
The platform’s reports contain all the info you need to track your campaigns, such as open rates, clicks and unsubscribe rates, as well as data for devices, web browsers and geolocation, and the revenue that your campaigns generate. Click maps can be viewed to see which emails were clicked and opened.
Moosend is a complete collection of landing pages as well as subscription form building tools. It has countdowns to create urgency, success booster components, Facebook and Google Analytics Pixel trackers, as well as customizable JavaScript as well as bot security. Its subscriber management is easy to manage, too.