Moosend Review
The Moosend email marketing software that comes with plenty of features for businesses regardless of size. The user interface is friendly and includes a variety of integrations along with sophisticated segmentation tools.
You can also build automations that will trigger whenever customers perform certain actions. It is possible to send them a message, change their email address or trigger an ecommerce funnel.
Features
The software for marketing via email Moosend has many features that will aid you in executing efficient campaigns. Its responsive email campaign editor and robust automated workflows are excellent features that can help you increase conversion rates.
Moosend provides an upgraded electronic newsletter that includes content that’s updated automatically in accordance with RSS feeds or certain URLs. It’s simple to send email blasts with latest products information and articles. It also includes a spam test and conditional blocks for better customer engagement.
The Moosend email editor is simple to use, and has a drag and drop builder that lets you create emails using a range of components. These include text boxes, images, buttons, articles and spacers that can be used to create space between components. You can also find tools in the design section of editors to help make your email standout.
The tool lets you duplicate layouts and save these layouts for later use. You can use this to create footers and headers that could be reused in other email messages. Moosend templates are full of great design elements such as an area for shadows or for the background picture.
The reports of campaigns from It include crucial information like open, click, bounce and unsubscribe data, as well as location information as well as a heatmap of clicks. This report will also provide information about how your emails are viewed on different gadgets and web browsers.
Moosend allows you to create segments of your email list which then allows you to send various emails to every segment. This allows you to create targeted and personalized email messages. It’s particularly useful when you’re seeking to increase your email deliverability and reduce costs by lowering send volume.
The Moosend editor is also equipped with an assortment of pre-designed email templates you can utilize to launch your email campaigns. They’re designed to match the style and look of your brand. They’re compatible with all major email applications This is a positive feature as it will help you maintain a consistent message across your subscribers.
There is also the option of creating infinite custom fields with Moosend , which you can utilize to personalize your emails. This option will guarantee that your clients receive personalized emails based upon their preferences, interests, and habits. The feature is able to separate your emails which allows you to create custom emails marketing campaigns for the various groups and improve the ROI.
Pricing
Moosend is an email marketing platform which offers professional features for the price of entry level. It’s an ideal choice for smaller businesses that require an automation system for their email marketing.
Although Moosend is a user-friendly program, small businesses may find it difficult to expand their operations. These include the lack of email templates and testing with multiple variables. It also has a limited schedule for posts on social media.
The software you choose to use must deliver your messages to your recipients and can send them in high volumes of speed for you to succeed in email marketing. The email program you choose to use must be one that adheres to best practices for delivery.
There are a variety of ways to increase deliverability, including the use of targeted ads, the custom domain name, as well as eviting links that are spammy. There are some systems that don’t do well during our deliveryability tests. Moosend doesn’t have a high score, but it does follow guidelines for email marketing.
The dashboard of Moosend displays important data regarding your campaign such as subscriber figures, broadcasts planned and past broadcasts. The dashboard also displays data about your audience, as well as an interactive map of clicks to aid in tracking clicks.
Sending emails which trigger by certain behaviors and situations could be designed as trigger emails. The trigger could be any, from customer location and time of day to product purchases. This can be useful for making leads, and boosting sales.
You are able to upload Excel spreadsheets which contain customer information as CSV or TXT formats to the platform. The files could be up to 40MB in size. Excel spreadsheets that contain data from third party services are able to be stored.
Audience segmentation is another important feature. It allows you to classify your users based on shared traits. This allows you to deliver targeted material to different groups and increase the number of conversions.
Moosend is also a huge database of knowledge with more than 100 content on its site. This is an ideal resource for new users as well as a lot of videos to show you how to begin using the software.
Help
Moosend is an online marketing tool, supplies users with various features and tools that allow them to improve their marketing campaigns. It also allows users to track their campaigns and analyze the results. Moosend provides support to clients to make sure they are getting the most value from their accounts.
Using Moosend is easy to do, and its interface is friendly to use. It also features an editor that you can drag and drop, which makes it easy to make emails. It also has a variety of templates for email as well as landing page templates, so you can choose the best one for your business.
There are many choices for managing subscriber lists. It is possible to create a fresh list every when someone fills in a form, or you can make use of a double opt-in option to make sure your contacts actually want to receive your emails. This is a fantastic option to ensure that you’re not sending out emails that they do not want to receive.
Another helpful feature is the possibility to monitor and monitor client journeys. This lets you track the number of people who open your emails, and on what devices they are using to open the emails. Also, you can determine the extent to which they’ve changed. The data you collect can be used to tweak your approach and make better decisions regarding your content you’re sending out.
Furthermore, Moosend has a built-in cart abandonment feature that can help you recover lost sales. It is able to suggest items which were bought by subscribers before, recommend offer upsell products similar to the ones they bought, and even suggest other products that customers might not be at all.
Moosend has a huge collection of knowledge, covering everything from basic campaign techniques to more advanced methods for designing campaigns. It is divided into thirteen different categories that include campaigns, audience, growth Tools, Automation, and much more.
You can get help with various questions via chat or email as well as through the knowledge database. Moosend has also launched the series of webinars to teach users how to build campaigns, and expand their businesses.
Moosend also includes a free plan that’s great for businesses that are just getting started and don’t have any customers yet. This is also an excellent alternative for entrepreneurs who don’t know if they’ll enjoy the application or whether it’s suitable for their particular business. If you have already subscriber lists you will need change to premium version.
Conclusions
Moosend is a one-stop marketing tool that allows you to build high-converting email campaigns, landing pages and automated workflows. The custom-built tools it offers and its user-friendly interface make it a top-rated choice for email marketing automation.
Drag-and-drop builders allow you to create email messages. The templates are customizable effortlessly and can be found with various layouts. They also allow you to design email timers, and create dynamic contents.
Audience segmentation lets you distinguish leads and customers using the same characteristics. This allows you to deliver more relevant messages. This segmentation is a key element of any marketing strategy. Moosend offers a wide range of options for segmentation, such as the demographics of your audience, their behavior, and even when the audience was looking at your product.
Additionally, you can use automation triggers that trigger emails in response to actions your subscribers take. They are an excellent way to personalize your content as well. Moosend comes with 32 triggers to choose from, making it among the most complete service for marketing via email that I’ve used.
Another great feature is its spam test, which tells you how your marketing campaign will perform in the inbox. This helps you avoid sending spam.
Moosend offers excellent customer service that includes live chat, telephone and email support available all hours of the day. The site also provides tutorials and a lot of tools for users who are new to the platform. The site has a vast database and lengthy webinars.
The platform’s reports provide users with the information that you require for monitoring the effectiveness of your marketing campaigns. This includes open , click and unsubscribes rates, as well as details on the devices and web browsers. The revenue generated by campaigns can also be viewed. They are well-designed, and you can also view a click map to determine which hyperlinks were clicks in your emails.
Moosend comes with a comprehensive set of subscription and landing page forms tools. It includes countdowns to create an urgency factor “success boost” modules. Facebook as well as Google Analytics pixel tracking, customizable JavaScript and bot security, as well as RGPD compliance. The subscriber management process is also simple.