Moosend Review
Email marketing software Moosend offers various features for businesses of any size. The user interface is friendly and has many integrations available as well as advanced tools for segmentation.
You can also build automations that will trigger whenever customers perform certain actions. This could include sending them a message and changing their email address or triggering an e-commerce funnel.
Features
Email marketing software Moosend offers several features that can assist you with effective campaigns. The responsive editor for email campaigns and powerful automation workflows are great options to help improve results.
Moosend provides an upgraded email newsletter with content that’s updated automatically based on RSS feeds or specific URLs. It’s simple to send email blasts with latest products information and articles. It also includes an anti-spam check as well as conditionsal blocks for better subscriber engagement.
Its Moosend editor for email marketing is easy to use and comes with a drag-and-drop editor, which allows you to create emails using a wide range of components. This includes text boxes images, buttons, articles as well as spacers to add space between components. Additionally, you can find tools inside the design section of editors to assist in making your emails stand out.
Another cool feature is the tool that lets you clone and save layouts, items and other elements. It is useful when designing banners, headers and footers so you can reuse them for different emails. The templates from Moosend also include nice design elements like an image shadow or a place to an image that is background.
Reports on campaigns provided by It contain crucial information like open and click data, bounce information or unsubscribe information, the location of your email and click heatmap. Also, it provides information on the way different devices and browsers view your email messages.
Moosend allows you to create segments of your email list and then send out different emails to every segment. This is an important step towards creating relevant and personalized email messages. This is crucial if your goal is to boost email delivery or cut costs with lower volume.
You can also download an array of templates for email via the Moosend editor, to help start your campaigns. These templates have been designed to complement the look and feel of your company’s image. They are compatible with all major email clients. This is beneficial as it lets you maintain consistent messages across all your subscribers.
You can also create unlimited custom fields in the Moosend platform that can be used to customize your email messages. You can send targeted messages via email to your customers based on the preferences and interests of each client. It will also allow you to create lists that are segmented so that you can tailor the marketing messages you send to each group’s needs and improve return on investment.
Pricing
Moosend offers an email marketing platform with professional-grade features offered at an entry-level price. This is an ideal alternative for small-scale business owners needing an automated email platform.
Although Moosend is a user-friendly program however small-scale businesses could have a difficult time expanding the scope of their operation. For instance, it is not equipped with email templates as well as multivariate testing. Additionally, there is a lack of time for posting social media content.
The software you choose to use must deliver your email to recipients and can send them with high delivery rates in order to achieve success with email marketing. This means that you need choose an email program that follows best practices for delivery.
There are many ways to increase deliverability, including the use of targeted ads, a custom domain, and avoiding spammy links. There are some systems that don’t do well when we test their delivery ability. Moosend does not have the best score but does adhere to email marketing best practices.
The dashboard of Moosend displays important information on your campaign. This includes subscriber counts, planned broadcasts and previous broadcasts. It also shows data about your audience, and the click map that will help you track clicks.
Additionally, you can make trigger emails activated by certain events or behaviour. This could be any trigger, from customer location and the time of day the purchase of a product. This trigger can be used to bring leads to your business or boost sales.
You can upload Excel spreadsheets which contain customer information as CSV or TXT formats onto the platform. They can range from to 40MB in size. It is also possible to download spreadsheets that include data from third-party services.
A further important aspect is the ability to segment your audience, which lets you divide your subscribers in groups based on common characteristics. This can help you send targeted content to each group and increase the number of conversions.
Moosend has a vast information base that includes more than 100 articles available on their website. It is an excellent guide for new users. It also has many videos that will assist you in getting started with the software.
Assistance
Moosend is an electronic marketing platform that offers users with an array of tools and features to improve their campaigns. You are also able to monitor your campaigns as well as analyze performance. Moosend provides customer service to ensure users get maximum value from their accounts.
Moosend’s user interface and user-friendly interface make it simple to navigate. The program also has a drag and drop editor making it simple to make emails. Additionally, you can select from a variety of landing page templates to ensure that they best reflect your brand.
There are also many options for managing subscribers lists. If you want to ensure that your customers would like to receive emails from you There are two choices. This is a fantastic way to ensure you’re not sending out advertising messages that they’re not interested in.
You may also monitor the client’s journey and keep them updated. You can monitor how many occasions people check your email as well as the devices they’re using for viewing the emails, and whether or not they’ve converted. These data points can be used to identify trends, improve your strategies, and make more informed choices about the kind of content that you’re sending.
Moosend offers an option to abandon carts that can assist you in make up for lost sales. The program can suggest items subscribers have purchased in the past and upsell similar products to those they have already purchased. The tool can even suggest products customers might not be interested in.
Moosend is also a resource database that covers a vast spectrum of subjects, from campaign basics to the most advanced methods for creating campaigns. There are 13 categories to arrange the information, like Audience, Campaigns and Tools for Growth.
Live chat, email , and The knowledge database are all methods to receive help for various questions. Moosend has also announced an online series of webinars which teach users how to build campaigns, and expand their businesses.
Moosend also includes a free plan that is ideal for companies that are only beginning and do not have any customers yet. It’s also a good alternative for entrepreneurs that aren’t certain if they’ll be happy with the application or whether it’s suitable for their particular business. But, if you’re on any subscriber lists then you’ll need to upgrade to the paid plan.
Conclusions
Moosend is an all-in-one marketing software, lets you make high-converting email campaigns as well as landing pages. The custom-built tools it offers and its user-friendly interface makes it an excellent option for automation of email marketing.
Using the tool’s drag-and-drop builder allows you to create emails quickly and efficiently. The templates are customizable effortlessly and can be found with various layouts. You can also make email timers as well as dynamic content.
Audience segmentation allows you to differentiate customers and leads by shared characteristics, allowing you to target them with more personalized emails. This segmentation is a key element of any marketing strategy. Moosend has a broad range of segmentation options, including characteristics, demographics and even the time that the audience was looking at a specific item.
It is also possible to use automated triggers to trigger emails in response to behaviors your customers take. They can be an excellent way to personalize the content. Moosend offers 32 triggers, which makes it one of my favorite toolboxes for marketing via email.
There is also a spam test that will reveal how your email campaign is received in the mailer. This will help you to stay clear of the sending of spam emails.
Moosend offers excellent customer service, with live chat, phone and email support that is available 7 days a semaine. It also offers tutorials and numerous resources for novice users. This includes a large collection of webinars and a long database.
The platform’s reports provide users with the necessary information to monitor the effectiveness of your marketing campaigns. These include the number of clicks, open rates and unsubscribe rate as well as data on devices and browsers. Profits generated through campaigns is also available. It is possible to view click maps for the emails that were read and clicked.
Moosend has a robust suite of landing page and subscription toolkits for building forms, including counting downs that create the sense of urgency “success boost” modules, Facebook and Google Analytics pixel tracking, customized JavaScript and bot security, and RGPD conformance. Management of your subscribers is a breeze, too.