Moosend Review
Moosend is an email marketing software that comes with plenty of features for businesses regardless of size. It has a friendly UI and a variety of integrations, advanced segmentation tools, and much more.
Additionally, it allows you to make automated triggers when subscribers perform certain actions. You can send a message, change their email address or trigger an ecommerce funnel.
Features
Email marketing software Moosend offers numerous features to assist you with successful campaigns. The responsive editor for email campaigns as well as robust automated workflows are fantastic tools that will help increase conversion rates.
Moosend provides an email newsletter service that is automatically updated with information based on certain URLs as well as RSS feeds. This allows you to make email blasts featuring up-to-date information on products and latest posts. It also comes with a spam test as well as conditional blocks to increase subscribers’ engagement.
The Moosend email editor is easy to use and comes with a drag and drop builder which lets you build emails using a range of components. You can create padding between elements by using spacers. These allow you to place text, images as well as buttons into different boxes. Additionally, you can find tools inside the design section of editors to aid in making your email stand out.
The tool lets you duplicate layouts and save them. It is useful when creating banners, headers and footers so you can reuse them on different email messages. Moosend templates include some fantastic designs, including the shadow, or even a spot to place the background image.
Its campaign reports provide key information about how your campaigns are performing in terms of the rate of clicks and open rates, bounce and unsubscribe rates as well as location information and click heat maps. The reports also provide information about how different browsers and devices view your email messages.
Moosend can also allow you to divide your email lists into groups and create different email campaigns for the various groups. It allows you to design more personalized and relevant email messages. This is especially beneficial if you’re trying to improve the efficiency of your emails, and also reduce costs through reducing the amount of mail you’re sending.
You can also download a variety of email templates via the Moosend editor that will help you start your campaign. These templates have been designed to complement the look and feel of the brand you’re using. They are compatible with all major email clients. This is wonderful because it allows you to maintain consistent messages across all your subscribers.
It is possible to create unlimited custom fields in Moosend , which you can utilize to tailor your emails. You can send targeted messages via email to your customers according to the preferences and interests of each client. It can also help you sort your list to allow you to tailor the marketing messages you send to each group’s needs and improve ROI.
Pricing
Moosend can be described as an email-marketing tool that offers pro features at affordable prices. It’s an ideal choice for smaller businesses that require an automated email tool.
While Moosend is extremely easy to make use of, it comes with some limitations that can hinder small-sized businesses to expand their businesses. The limitations are a result of a shortage of templates for emails, the absence of multivariate testing, and limited social media post scheduling.
To be successful within the world of email marketing You need an email marketing software that can deliver your emails into the recipient’s inboxes, and also distribute them with an extremely high speed of delivery. You need an email program which adheres to the best delivery practices.
It is possible to increase the effectiveness of your delivery by sending targeted messages, by using a custom domain, and not linking to spammy sites. There are some systems that don’t do well in our tests of deliveryability. Moosend doesn’t have a very high score, nevertheless, it adheres to guidelines for marketing via email.
The dashboard in Moosend shows important information regarding your campaign such as subscriber figures, broadcasts planned and past broadcasts. It also shows data on the audience you are targeting and the click map, which helps you track link clicks.
Sending emails which trigger by certain behaviors and situations could be designed as trigger emails. The trigger could be any that is triggered by location, location of the client or time of day, to product purchases. It can be helpful in generating leads and increasing sales.
The platform lets you create spreadsheets that contain data on your clients with CSV or TXT formats. They can range from to 40MB in size. Excel spreadsheets that contain data from third party services are able to be stored.
Audience segmentation is a crucial feature. It allows you to group your subscribers based upon shared features. Send relevant content to all groups, that will boost your conversion.
Moosend also has a large database of knowledge with more than 100 articles on its website. This is an ideal guide for novice users with a wealth of videos to show you how to get started with the program.
Support
Moosend, an online marketing tool, supplies users with a variety of tools and features that allow them to improve their marketing campaigns. Users can also monitor their campaigns and analyse their results. Moosend offers support for customers to ensure that they benefit the most from their accounts.
The user interface and simplicity of use makes it easy to use. The program also has the drag-and-drop editor that makes it simple to make email messages. The platform also offers a wide range of templates for emails as well as landing page templates to choose which one best suits your brand.
You have many choices when it comes to managing your list of subscribers. To ensure that your subscribers want to receive the emails you send out You have two options. This will allow you to be sure that your contacts don’t be bombarded with spammy emails from marketing.
Another helpful feature is the capability to record and track client’s journey. It allows you to observe the number of recipients viewing your email and the device they’re using to read them. Also, you can determine whether they’ve converted. These data points is used to determine trends, improve your strategies, and make more informed decision about what type of information you’re sending out.
Furthermore, Moosend has a built-in cart abandonment tool that helps customers recover sales that were lost. It will suggest items that were purchased by subscribers in the past, sell similar products to those they purchased, or suggest other products that may not be interested in before.
Moosend also offers a knowledge foundation that covers a wide variety of topics that range from basic campaign concepts to the most advanced methods to design campaigns. There are 13 categories to arrange the information, including Campaigns, Audience as well as Growth tools.
Help is available for various questions via live chat , email, and also through the knowledge base. Moosend is also launching an online series of webinars which teach users how to build campaigns to grow their business.
Moosend comes with a trial plan that’s great for businesses that are just beginning and do not have subscribers as of at the moment. This plan is also great for those who aren’t sure whether they’ll like it, or if it’s right for them. However, if you have some subscriber lists, you’ll have change to the paid plan.
Conclusions
Moosend is an all-in-one marketing tool that allows you to create high-converting emails, landing pages and automated workflows. The custom-built tools it offers and its user-friendly interface make it a popular option for automated email marketing.
Utilizing the drag-and-drop tool allows you to create emails quickly and efficiently. Templates are easy to modify and provide various layout options. You can also create email timers and interactive content.
Audience segmentation allows you to distinguish leads and customers using the same features. This lets you deliver more relevant emails. It’s a crucial element of every marketing plan. Moosend offers a wide range of options for segmentation, such as demographics, behaviour, and even when your audience looked at your item.
Automated triggers are a great way to deliver emails triggered by the actions of the people who are your readers. This is a great option to tailor content. Moosend offers 32 triggers that makes it one of my favorite email marketing tools.
The program also includes a spam test that will tell you how your campaign performs in the inbox. It helps to avoid spamming.
Moosend offers excellent customer service that includes live chat, phone and email support that is available all hours of the day. They also provide tutorials as well as a lot of information for beginners. It also has a huge database and lengthy webinars.
The platform’s reports contain all the info you need to keep track of your campaigns including clicks, open rates, unsubscribe rate, data for devices, web browsers and geolocations as well as the amount of revenues generated through your campaigns. Click maps can be viewed for the emails that were clicked and opened.
Moosend is a complete suite of landing pages and subscription form building tools. It has countdowns to create urgency, success booster modules, Facebook and Google Analytics Pixel trackers, as well as customizable JavaScript and bot security. The subscriber management process is also simple.