Moosend Review
Email marketing software Moosend comes with numerous features that can benefit enterprises of any size. Its user interface is easy to use and offers many integrations as well as advanced segmentation tools.
It also allows you to build automations that will trigger whenever users perform specific actions. Send them a text email, update their contact information or trigger an ecommerce funnel.
Features
Software for email marketing, Moosend, has many features that will help you execute effective campaigns. The robust automatization workflows and flexible editor are both great tools that will help increase the conversion rate.
Moosend is an email-based newsletter service that is automatically updated with content based on specific URLs and RSS feeds. It’s straightforward to send out mailers with up-to-date products information and content. This is a combination of the ability to check for spam and conditional blocks to improve the engagement of subscribers.
The Moosend email campaign editor is easy to use and comes with a drag and drop builder that lets you create emails that contain a wide range of elements. The editor lets you include padding between your elements by using spacers. These permit you to insert the text, images and buttons within different boxes. You can also find tools within the design section of editors to help make your email standout.
Another cool feature is a tool that lets you clone and save layouts, items and other elements. This is great for creating banners, headers and footers so you can reuse them on different email messages. Moosend’s templates also have some beautiful design elements, such as an image shadow or a place for an image that is background.
The reports of campaigns from It include essential information, including open, click, bounce and unsubscribe data, as well as location information and click heatmap. The report also includes details about how your email messages appear on various platforms and on different browsers.
Moosend also allows you to separate your lists of email addresses and send different campaigns to every group. This is an important step in creating more relevant and custom-designed email messages. This is particularly important in the case of trying to boost email delivery or decrease costs through lower send volume.
The Moosend editor is also equipped with a bunch of pre-made emails that you could use to start your campaigns. These templates have been designed to complement the style and look of the brand you’re using. They’re also compatible with the major email programs this is a great feature as it will help you maintain a consistent message to your customers.
There is also the option of creating infinite custom fields with Moosend that you can use to customize your email messages. It allows you to send personalized messages via email to your customers according to the preferences and interests of each customer. It can also help you segment your lists so that you can tailor email marketing campaigns to specific groups’ needs, and boost ROI.
Pricing
Moosend is an email marketing tool with professional-grade features offered at the price of entry level. It’s the ideal option for businesses with a small budget who require an automation system for their email marketing.
Although Moosend is extremely simple to make use of, it comes with certain limitations which can cause difficulties for small businesses to grow their business. This includes a deficiency of email templates, lack of multivariate testing, and limited social media post scheduling.
You need software that delivers your emails to the recipients and can send them with high delivery rates in order to be successful in email marketing. That means you have to pick an email system that adheres to best practices for delivery.
There are many methods to improve deliverability. These include sending targeted campaigns, using the custom domain name, as well as avoid spammy links. Certain systems fail when we test their delivery ability. Moosend does not have the best score, but it does follow the best practices in email marketing.
Moosend’s dashboard displays key data on your campaign. This includes the number of subscribers, scheduled broadcasts as well as previous broadcasts. It also provides information on your audience and a click map that helps you track link clicks.
It is also possible to create trigger emails that are activated by certain events or behaviour. The triggers could be anything from product purchases to a customer’s location or the time of day. It can be helpful in generating leads and increasing sales.
The platform lets you upload spreadsheets with data about your clients in CSV or TXT formats. These files can exceed 40MB in size. Upload spreadsheets that include data from third party services are able to be stored.
Another important feature is the ability to segment your audience, which lets you divide your clients into groups based on shared characteristics. This will allow you to send targeted content to each group, which can increase conversions.
Moosend also has a large knowledge base that includes more than 100 content on its site. This is a great source for beginners with a wealth of videos to show you how to get started with the application.
Assistance
Moosend the online marketing tool, supplies users with a variety of features and tools that allow them to boost their campaigns. It also allows you to track your campaigns as well as analyze results. Moosend provides customer service to assist users in getting maximum value from their accounts.
Moosend’s user interface and ease of use make it simple to navigate. The platform also has an editor for drag and drop that makes it quick and simple to design email messages. Additionally, you can select from a range of landing page templates to ensure that they best reflect your branding.
You have many choices in managing your subscriber list. It is possible to create a fresh list each when someone fills in the form. Or, you could utilize a double opt-in method to make sure your contacts actually want to receive emails from you. This will allow you to be sure that your contacts don’t get spammed with unwanted advertising messages.
A further benefit is the ability to track and track client’s journey. You can monitor how many occasions people check your email, what devices they’re using to open them, and whether they’ve converted. The data you collect can be used to improve your strategy and take better decisions about the content that you send out.
Moosend is also an option to abandon carts which can help you to make up for lost sales. The program can suggest items that customers have bought previously and also suggest upsell similar products to those they have already purchased. It even suggests products customers might not want to purchase.
Moosend provides a comprehensive knowledge base, covering all aspects of campaign management, from the basics and more sophisticated methods of creating campaigns. The information is categorised into thirteen different categories that include the following: Campaigns, Audience, Growth Automation, Tools and much more.
You can get help with many questions using live chat and email, and also through the knowledge database. Moosend is also launching the series of webinars to help users build campaigns to grow their business.
Moosend has a trial program for businesses that are just starting but haven’t yet signed up. It’s also a great choice for entrepreneurs who don’t know if they’ll enjoy the software or whether it’s the right choice for their company. However, if you have subscribers on your list, you’ll have change to the paid version.
Conclusions
Moosend the all-in-one marketing system, allows you to make high-converting email campaigns as well as landing pages. Its customizable tools and easy-to-use interface make it a top-rated choice for email marketing automation.
Utilizing the drag-and-drop tool, you can create easy-to-use email campaigns. Its templates are easy to modify and provide a variety of different layouts. It also allows you to make dynamic emails and timers.
Audience segmentation helps you separate leads from customers by sharing characteristics, allowing you to target them with targeted email messages. It’s an integral part of any marketing strategy. Moosend gives a wide range of segments, such as behaviour and demographics. You can even track the time your viewers looked at a particular product.
It is also possible to use automated triggers to trigger emails in response to actions your subscribers take. These can be a wonderful option to tailor content. Moosend offers 32 triggers, which makes one of my most-loved toolboxes for marketing via email.
There is also the ability to test for spam that can tell you how your campaigns performs within the inbox. This helps you avoid sending spam.
Moosend’s customer support is excellent and offers live chat, phone and email help all week long. They also provide tutorials as well as many resources for novice users. The site has a vast library of information and long webinars.
The platform’s reports provide all information you require to track your campaigns, including open rates, clicks and unsubscribe rates, as well as data on devices, browsers as well as geolocations, and the revenue generated by your campaigns. The reports are nicely designed, and you can also look up a click map and find out which links opened in your email messages.
Moosend is a complete collection of landing pages as well as subscription form building tools. It has countdowns to make you feel more urgent, success booster module, Facebook and Google Analytics pixel trackers, customizable JavaScript and bot protection. The subscriber management process is also simple.