Moosend Review
Email marketing software Moosend comes with numerous features that can benefit companies of all sizes. It offers a user-friendly interface, a wide range of integrations, advanced segmentation tools, and much more.
It also allows you to make automated triggers when subscribers perform certain actions. For example, sending a text message or changing their contact information or activating an e-commerce channel.
Features
Email marketing software Moosend offers numerous features to help you execute effective campaigns. The software’s robust automated workflows as well as its responsive editor are two powerful tools to help you increase the conversion rate.
Moosend is an email-based newsletter service that updates the content according to specific URLs as well as RSS feeds. It’s easy to make email blasts featuring current information about the product and the latest content. This is a combination of an anti-spam check as well as conditional blocks that increase customer engagement.
The Moosend email campaign editor is user-friendly and includes an editor that you can drag and drop that lets you create emails with a variety of elements. This includes text boxes pictures, buttons, articles, and spacers for adding padding between elements. You can also find tools within the editor’s design section that assist in making your emails stand out.
A different cool function is that it lets you copy and save layouts as well as items. This is great for making banners, headers, and footers to use them in different emails. Moosend templates include some fantastic features, such as an area for shadows or to place the background image.
Its campaign reports provide key information about how your campaigns are performing with regard to the rate of clicks and open rates as well as bounce and unsubscribe rate locations, as well as click heat maps. The reports also provide information about what devices and browsers look at your emails.
Moosend allows you to create segments in your email list and send different emails to every segment. This is an important step to create more pertinent and personal email messages. It’s particularly useful when you’re looking to boost your email deliverability and reduce costs through reducing the amount of mail you’re sending.
You can also download a variety of email templates via the Moosend editor that will help you begin your email campaigns. They’re designed to match the style and look of your brand. They’re also compatible with all major email clients, which is a good thing as it can help you maintain a consistent message to your customers.
There is also the option of creating endless custom fields within the Moosend platform that can be used to customize your email messages. This feature will ensure that your clients receive targeted emails based on their preferences, interests and behaviors. The feature is able to divide your lists of email recipients which allows you to create custom the marketing emails you send to the various groups and improve the ROI.
Pricing
Moosend can be described as an email-marketing tool which offers professional features for affordable prices. It’s the ideal option for smaller businesses that require an automated email tool.
Even though Moosend can be extremely user-friendly however small-scale businesses could find it difficult to expand their operations. For instance, it is not equipped with email templates and multivariate testing. Additionally, there is a lack of time for posting social media content.
You need software that delivers your emails to the recipients, and sends them with high delivery rates in order to be successful with email marketing. You need an email program which adheres to the best practices for delivery.
You can increase your deliverability by sending specific messages with a domain that is customized and refraining from sending links to spammy websites. Some systems don’t perform well during our deliveryability tests. Moosend doesn’t have the highest score, but it does follow guidelines for marketing via email.
The dashboard of Moosend displays important data regarding your campaign such as subscriber figures as well as broadcasts scheduled and previous broadcasts. It also shows data regarding your audience, as well as an interactive map of clicks to help you track clicks.
It is also possible to create trigger emails that are triggered by events or behavior. The triggers could be anything from purchase of a product to the customer’s location, or time of day. It can be helpful in making leads, and boosting sales.
It allows you to upload spreadsheets with data about your clients with CSV or TXT formats. They can range from to 40MB. You can also send spreadsheets with information from third party services.
Another crucial feature is audience segmentation, which allows you to divide your clients into groups according to shared characteristic. This will allow you to send targeted information to every group, which can increase conversions.
Moosend offers a large database of knowledge, including more than 100 articles accessible on their site. This is a great resource for new users, and it has plenty of videos to show you how to get started with the application.
Assistance
Moosend, an email marketing platform , provides its users with a variety of features and tools that allow them to boost their campaigns. It also allows you to track your campaigns and analyse the performance. Moosend is also able to provide customer support to assist users in getting the most value out of their accounts.
The user interface and user-friendly interface make it easy to use. The platform also has an editor for drag and drop that makes it quick and simple to make email messages. The platform also offers a wide range of email templates and landing pages, so you can choose the one that best fits the style of your company.
There are many options available in managing your subscribers list. In order to make sure that your clients want to receive your email messages, you have two options. This is a great way to ensure your contacts aren’t bombarded with marketing messages they don’t want.
You may also monitor client journeys and keep them updated. You can track how many instances people have opened your emails, what devices they’re using to open them, and whether they’ve changed their preferences. These data points is used to determine patterns and trends, adjust your strategies, and make more informed decisions about the type of content that you’re sending.
In addition, Moosend has a built-in cart abandonment tool that helps to recover sales lost. The tool can recommend products subscribers have purchased in the past and upsell similar products to those they have already purchased. It can also suggest items that they might not be interested in.
Moosend is also a resource database that covers a vast variety of topics that range from basic campaign concepts to advanced techniques to design campaigns. There are 13 categories that organize the content, such as Audience, Campaigns as well as Growth tools.
Help is available for various questions via chat or email as well as through the knowledge database. Moosend also offers webinars to help users build and expand the reach of their marketing.
Moosend comes with a trial plan that’s great to businesses just starting out and don’t have any subscribers as of yet. It’s also a good option for entrepreneurs, who don’t know if they’ll enjoy the software or whether it’s the right choice for their company. If you do have subscribers on your list then you’ll need to upgrade to a paid version.
Conclusions
Moosend, an all-in one marketing platform allows you to create high-converting emails campaigns and landing pages. Its customizable tools and easy-to-use interface make it a top-rated choice for email marketing automation.
Utilizing the drag-and-drop tool it is possible to design email campaigns quickly and easily. The templates are simple to customize and offer various layout options. You can also make email timers as well as interactive content.
Audience segmentation allows you to differentiate leads and customers based on shared features, and allows you to target them with specific messages. It’s an essential part of any marketing strategy. Moosend gives a wide range of different segments like behavior and demographics. It also tracks the time your viewers looked at a particular product.
Automation triggers are used to create emails initiated by actions taken by the people who are your readers. These can be a wonderful option to tailor your content. Moosend offers 32 triggers that makes it my top choice for email marketing tools.
Another feature that is great is the test for spam, which informs you how your marketing campaign will perform in the inbox. It helps to avoid sending unwanted emails.
Moosend’s customer support is excellent and offers live chat as well as phone and email support every day of the week. Additionally, the company provides a variety of tools and training for novice users, including a database and lengthy webinars.
The platform’s reports contain all information you require to keep track of your campaigns including clicks, open rates, unsubscribe rate, data on devices, browsers and geolocation, and the revenue that your campaigns generate. It is possible to view click maps for the emails that were clicked and opened.
Moosend offers a comprehensive collection of landing pages as well as subscription forms building tools. It includes countdowns that generate urgency, success boosting modules, Facebook and Google Analytics Pixel trackers, as well as custom JavaScript and bot security. Management of subscribers is simple too.