Moosend Review
The Moosend email marketing tool that offers numerous features for companies that are of any size. Its user interface is easy to use and offers many integrations along with sophisticated segmentation tools.
Additionally, it allows you to create automations that trigger when subscribers perform certain actions. For example, sending a text message, changing their contact details or initiating an e-commerce funnel.
Features
Software for email marketing, Moosend, has numerous features to assist you with efficient campaigns. The responsive editor for email campaigns and robust automated workflows are fantastic features that can help you increase conversion rates.
Moosend is an email-based newsletter service that automatically updates information based on certain URLs as well as RSS feeds. This makes it easy to create email blasts with current information about the product and latest posts. This includes both the ability to check for spam and conditionsal blocks for better the engagement of subscribers.
Its Moosend editor for emails is easy to use and features a drag-and-drop builder that lets you make emails by utilizing a range of components. These include text boxes, images, buttons, article, and spacers for adding space between components. The editor also has a design section with some tools to make your email be noticed.
Another interesting feature is a tool that lets you copy and save layouts and items. This can be used to create headers and footers that are reused for future email messages. Moosend templates have some great designs, including the shadow, or even a spot to place the background image.
Reports on campaigns provide crucial details about how your campaigns are performing, including the rate of clicks and open rates as well as bounce and unsubscribe rate as well as location information and a click heat map. The reports also provide information about how different browsers and devices examine your email notifications.
Moosend can also allow you to divide your email lists into groups and create different email campaigns for every group. This allows you to create targeted and personalized emails. This is especially beneficial if you’re trying to improve the effectiveness of your emails and cut costs by lowering send volume.
The Moosend editor is also equipped with an assortment of pre-designed emails that you could use to start your campaigns. The templates are designed to fit the look and feel of the brand you’re using. They’re also compatible with all major email applications, which is a good thing as it can help to ensure that your message is consistent across your subscribers.
Moosend also allows you to build an unlimited number of fields for your own data to use for personalization purposes. Send targeted messages via email to your customers in accordance with the preferences and needs of each customer. The feature is able to segment your email lists which allows you to create custom the marketing emails you send to the various groups and improve return on investment.
Pricing
Moosend offers an email marketing tool with professional-grade features offered at affordable prices. This is a great option for entrepreneurs with small businesses needing an automated email platform.
Although Moosend can be extremely user-friendly Small businesses might be unable to grow their business. This includes a deficiency of templates for emails, the absence of multivariate tests, and the limited scheduling of social media posts.
In order to succeed in the email marketing industry it is essential to have a program that can deliver your emails to the inboxes of recipients and then distribute them with a high rate of delivery. That means you have select an email platform that follows best practices for delivery.
You can increase your deliverability through sending out targeted emails, using a customized domain and refraining from connecting to sites that are spammy. However, some systems do not perform well on our tests of deliverability. Moosend isn’t a top score, but it does follow guidelines for email marketing.
The dashboard on Moosend shows important information regarding your campaign including subscriber numbers the planned broadcasts and any previous broadcasts. It also shows data on your audience and a click map that helps you track link clicks.
Emails that trigger by certain behaviors and situations can be created as trigger emails. They can trigger any thing from purchases of products to the location of a client or even the time of the day. It can be helpful in creating leads and increasing sales.
You are able to upload Excel spreadsheets with customer details as CSV or TXT formats onto the platform. These files can be up to 40MB. Spreadsheets with the data of third party applications can be stored.
Another crucial feature is audience segmentation, which permits you to split your subscribers in groups based on common characteristics. It is possible to send relevant content to each group to increase conversion.
Moosend has a vast information base that includes more than 100 pieces of information available on their website. It’s a great resource for novice users and offers a wealth of instructional videos to assist you in getting started with the program.
Help
Moosend is an email marketing platform that provides users with an array of tools and functions for improving their marketing. Users can also keep track of their campaigns, and then analyze the outcomes. Moosend also offers customer support to help users get maximum value from their accounts.
Using Moosend is straightforward to do, and its interface is friendly to use. It also features a drag and drop editor making it simple to make emails. The platform also offers a wide range of templates for email and landing pages, so you can choose the best one for your business.
There are many choices to manage the subscriber lists. To ensure that your subscribers would like to receive emails from you, you have two options. This is a great method to make sure your contacts aren’t bombarded with emails that they do not want to receive.
You can also track the client’s journey and ensure they are kept up-to-date. You can track how many occasions people check your email, what devices they’re using for viewing them, and whether they’ve reacted. You can use this information to improve your strategy and make more informed decisions with regard to your content you’re sending out.
Moosend offers a cart abandonment tool, that can assist you in recuperate sales that were lost. It can suggest products that were purchased by subscribers in the past, sell similar products to those they bought, and even recommend other items that customers might not be keen on before.
Moosend has a huge knowledge base, covering all aspects of campaign management, from the basics to more advanced methods for designing campaigns. It is divided into thirteen different categories that include campaigns, audience, growth Automation, Tools and much more.
Live chat, email , and the knowledge base are all ways to get assistance with numerous issues. Moosend has also announced an online series of webinars which teach users how to build campaigns to grow their business.
Moosend offers a no-cost plan, which is useful to businesses just starting out and don’t have any subscribers yet. The plan can also be beneficial for those who aren’t sure whether they’ll like it, or if it’s right to them. If you already have subscriber lists, you’ll need to upgrade to the premium plan.
Conclusions
Moosend is an all-in-one marketing platform allows you to make high-converting email campaigns as well as landing pages. The platform’s unique tools and easy-to-use interface make it an excellent option for automation of marketing emails.
Drag-and drop builders help to create emails. Its templates are easy to customize and offer a variety of different layouts. You can also make email timers as well as interactive content.
Audience segmentation allows you to differentiate leads from customers by sharing traits, which allows you to send them specific messages. It is a crucial element of any marketing strategy. Moosend offers a wide range of segmentation options, including demographics, behaviour, and even when your audience looked at the product.
Automation triggers are used to deliver emails initiated by actions taken by the people who are your readers. They are an excellent option to tailor your emails as well. Moosend offers 32 triggers to choose from, making it one of the most complete email marketing services I’ve tried.
Another feature that is great is the spam test, which tells you how your marketing campaign will perform in the inbox. This helps you avoid the sending of spam emails.
Moosend provides excellent customer support, with live chat, emails and phone support accessible 24 hours a day. It also offers a wealth of resources and tutorials for new users such as a database, and longer webinars.
The reports from the platform supply you with all the information that you require for monitoring the effectiveness of your marketing campaigns. These include open rates, clicks and unsubscribe rate as well as information on browsers and devices. The revenue generated by campaigns can also be viewed. The reports are nicely designed as well as allowing you to see a map of clicks to determine which hyperlinks were opened in your email messages.
Moosend comes with a comprehensive set of subscription and landing page forms tools. It includes counting downs that create the sense of urgency “success booster” modules. Facebook as well as Google Analytics pixel tracking, custom JavaScript as well as bot protection and RGPD compliance. Management of your subscribers is a breeze, too.