Moosend Review
Email marketing software Moosend offers many features to help companies of all sizes. Its user interface is easy to use and has many integrations available and advanced segmentation tools.
You can also create automated triggers when subscribers do certain activities. These include sending a communication and changing their email address or triggering an e-commerce funnel.
Features
Moosend is an email marketing tool that comes with an extensive list of features to assist you in executing your campaigns. Its robust email editor and robust automated workflows are excellent tools that will help increase the conversion rate of your campaigns.
Moosend is an email-based newsletter service that automatically updates content based on specific URLs as well as RSS feeds. It’s straightforward to send out mailers with up-to-date products information and content. It also includes a spam check and conditionsal blocks for better customer engagement.
Its Moosend editor for emails is easy to use and comes with a drag-and-drop editor and allows you to make emails by utilizing a variety of elements. They include text boxes, images, buttons, articles, and spacers for adding padding between the elements. There are also tools inside the editor’s design section that assist in making your emails stand out.
A tool allows you to create clones of layouts, or save them. This is great for making banners, headers, and footers to reuse them on different email messages. Moosend templates are full of great features, such as an area for shadows or for the background picture.
Reports on campaigns provide crucial information about how well your marketing campaigns are doing with regard to the rate of clicks and open rates, bounce and unsubscribe rates locations, as well as a click heat map. It also contains information on how different browsers and devices look at your emails.
Moosend lets you separate your lists of email addresses and then send out different emails to the various groups. This is a crucial step in creating more relevant and custom-designed email messages. This is especially important if your goal is to increase email delivery and cut costs with lower quantities.
It is also possible to download a variety of email templates via the Moosend editor to help you get started with your marketing campaigns. These templates are created to match the company’s appearance and style. They are compatible with all popular email programs. This is beneficial because it allows you to maintain consistent messages for all your clients.
It is possible to create unlimited custom fields in Moosend that you can use to personalize your emails. Send targeted messages via email to your customers in accordance with the interests and preferences of every customer. It can also help you segment your lists so that you can tailor your marketing emails to meet the needs of each individual group and increase return on investment.
Pricing
Moosend offers an email marketing tool with professional-grade features offered at affordable prices. It is an excellent choice for small business owners that require an automation of their email platform.
Although Moosend is very easy to use, it does have some limitations that can hinder small companies to scale their business. This includes the absence of email templates as well as multivariate testing. Additionally, there is a lack of schedule for posts on social media.
The software you choose to use must deliver your email to recipients, and sends them at high rates of delivery for you to succeed in marketing via email. It is essential to use an email software which adheres to the best delivery practices.
It is possible to increase the effectiveness of your delivery by sending specific messages by using a custom domain, and refraining from connecting to sites that are spammy. However, some systems do not perform well in our deliverability tests. Moosend isn’t a top score but does adhere to guidelines for email marketing.
The dashboard on Moosend shows key information on your campaign. This includes the number of subscribers, scheduled broadcasts and previous broadcasts. The dashboard also displays data about your audience, along with a click map to help you track clicks.
It is also possible to create trigger emails that are triggered by events or behavior. These triggers can be any thing from purchases of products to the location of a client or even the time of the day. These triggers can help you bring leads to your business or boost sales.
It allows you to create spreadsheets that contain data on your clients in CSV and TXT file formats. These files can be up to 40MB in size. Additionally, you can download spreadsheets that include data from third-party services.
Audience segmentation is another important feature. This allows you to classify your users based on similar features. It is possible to send relevant content to every group to increase conversion.
Moosend offers a large knowledge base, with over 100 posts available on their website. It’s a great resource for novice users and has many videos that will help you get started using the application.
Assistance
Moosend is an email marketing platform , provides its users with an array of tools and functions that can be used to improve their marketing campaigns. Additionally, it allows users to track their campaigns and analyze the outcomes. Moosend provides customer service to help users get maximum value from their accounts.
Utilizing Moosend is easy to do, and its interface is friendly to use. The platform also has an editor for drag and drop that makes it quick and simple to make emails. It also has a variety of email templates and landing page designs, so you can choose the best one for your brand.
There are many choices for managing the subscriber lists. Create a new list each time someone fills out a form, or you could use a double opt-in to make sure your contacts actually want to receive the emails you send them. This will allow you to be sure your subscribers don’t be bombarded with spammy marketing messages.
You can also track clients’ journeys to your site and keep them updated. This lets you track the number of people viewing your email and the device they use to view the emails. Also, you can determine whether they’ve converted. You can use this information to enhance your strategies and make more informed decisions with regard to your content you’re sending out.
Moosend is also an abandonment tool for carts, that can assist you in make up for lost sales. It can suggest products users have purchased previously and also suggest upsell similar products to those they currently own. It can also suggest items that they might not be interested in.
Moosend is also a resource base that covers a broad variety of topics including campaign basics, to the most advanced methods to design campaigns. There are 13 categories to are used to organize content including Campaigns, Audience as well as Growth tools.
Live chat, email and the knowledge base are all options to seek help with numerous questions. Moosend is also launching the series of webinars to will teach customers how to create campaigns and grow their businesses.
Moosend offers a free plan for those businesses who are starting out and aren’t joined Moosend. The plan can also be beneficial for business owners who aren’t certain whether they’ll like it or if it’s right to them. If you have subscribers lists, you’ll need change to premium plan.
Conclusions
Moosend is a one-stop marketing platform that lets you build high-converting email campaigns, landing pages and automated workflows. Its customizable tools and easy-to-use interface makes it an excellent option for automated email marketing.
Drag-and-drop builders allow you to create email messages. Templates are easy to customize and offer various designs. They also allow you to make email timers as well as interactive contents.
Audience segmentation allows you to separate leads and customers by the same characteristics. It allows you to send more targeted email messages. Segmentation is an essential element of any marketing strategy. Moosend has a broad range of options for segmentation, such as the demographics of your audience, their behavior, and even when people were looking at a specific product.
Automation triggers can be used to send emails that are initiated by actions taken by your customers. They are an excellent option to tailor your emails as well. Moosend offers 32 triggers available, making it one of the most complete service for marketing via email that I’ve used.
The program also includes the ability to test for spam that can tell you how your campaigns performs within the inbox. This helps you avoid the sending of spam emails.
Moosend has excellent customer service, with live chat, phone and email support that is available all hours of the day. They also provide tutorials as well as numerous information for beginners. It also has a huge library of information and long webinars.
The reports on the platform provide information you require to monitor your campaigns, including open rates, clicks, unsubscribe rate, data about devices, browsers, and geolocations as well as the amount of the revenue that your campaigns generate. It is possible to view click maps for the emails that were clicked and opened.
Moosend is a complete suite of landing pages and subscriber forms creation tools. The tool includes countdowns that make you feel more urgent, success booster module, Facebook and Google Analytics Pixel trackers, as well as customized JavaScript and bot protection. Subscriber management is easy too.