Moosend Review
Email marketing software Moosend offers numerous features that can benefit enterprises of any size. The user interface is friendly and includes a variety of integrations as well as advanced tools for segmentation.
You can also create automated triggers that trigger when users perform specific activities. It is possible to send them a email, update the contact details of subscribers, or even trigger an ecommerce funnel.
These are the characteristics
It is an software for marketing via email that provides an impressive array of functions that will help you to successfully run your marketing campaigns. The responsive editor for email campaigns as well as robust automated workflows are fantastic options to help drive the conversion rate of your campaigns.
Moosend provides an upgraded email newsletter with contents that are automatically updated according to RSS feeds or specific URLs. It’s easy to send mailers with up-to-date product information or content. This is a combination of a spam check and conditional blocks that increase customer engagement.
The Moosend email editor is user-friendly and includes the drag-and-drop builder which lets you build emails using a range of components. The editor lets you create padding between elements by using spacers. These permit you to insert text, images and buttons within diverse boxes. There is also a design section with some features to help make your email stick out.
A tool allows you to clone layouts or save the layouts. It is possible to make headers and footers could be reused in other emails. Moosend templates are full of great designs, including a shadow or a place for background images.
Campaign reports from It provide crucial information like open the mailer, click it, bounce it or unsubscribe information, the location of your email, and a click heatmap. The report also includes details about how your email messages are viewed on different devices and browsers.
Moosend also allows you to divide your email lists into groups and send different campaigns to each group. This is an important step in creating more relevant and personal emails. This is especially important in the case of trying to increase email delivery and cut costs with lower quantities.
You can also download a variety of email templates from the Moosend editor to help you begin your email campaigns. They’re designed to match the style and look of your company’s image. These are compatible with most popular email programs. This is wonderful as it lets you maintain consistent messages to all of your customers.
It is possible to create unlimited custom fields in Moosend that you can use to tailor your emails. It allows you to send personalized messages via email to your customers in accordance with the preferences and interests of every customer. This feature could be utilized to divide your lists of email recipients, allowing you to tailor your marketing messages to every group, and boost ROI.
Pricing
Moosend is an email marketing tool which offers professional features for the price of entry level. This is a great option for entrepreneurs with small businesses who require an email automation platform.
Although Moosend is extremely easy to use, it does have some limitations that can make it hard for small companies to scale their business. These limitations include a lack of email templates, lack of testing with multiple variables, as well as the limited scheduling of social media posts.
In order to succeed in the field of email marketing, you need a software which can send your messages into recipient inboxes and deliver them at a high rate of delivery. That means you have select an email platform which follows the best practices in the delivery of your emails.
There are many methods to increase deliverability, including the use of targeted ads, a custom domain, and avoid spammy links. Some systems, however, do not perform well in our deliverability tests. Moosend does not have the best score, however it follows guidelines for email marketing.
The dashboard in Moosend shows important information regarding your campaign such as subscriber figures the planned broadcasts and any previous broadcasts. The dashboard also displays data on your target audience along with an interactive map of clicks to help you track clicks.
Emails that trigger by certain events and behavior can be created as trigger emails. This could be any trigger such as location of the customer or time of day, to the purchase of a product. It can be helpful in generating leads and increasing sales.
You are able to upload Excel spreadsheets with customer details in CSV or TXT formats onto the platform. They can be as large as 40MB. It is also possible to send spreadsheets with the data of third-party applications.
The ability to segment your audience is another crucial feature. This allows you to segment your customers based on similar traits. You can send relevant content to each group that will boost your conversion.
Moosend has a vast database of knowledge, including more than 100 articles that are available on their website. It’s a great resource for novice users and offers a wealth of instructional videos to assist you in getting started with the software.
Support
Moosend is an online marketing platform for email that supplies users with an array of tools and functions for improving their marketing. It also allows you to track your campaigns as well as analyze results. Moosend provides support to clients to make sure they get the best out of their accounts.
Using Moosend is simple to use, and the user interface is user-friendly. The program also has the drag-and-drop editor that makes it simple to make emails. There are a range of templates for email and landing pages, so you can choose which one best suits the style of your company.
There are many options available when it comes to managing your subscribers list. Create a new list each time someone fills out the form. Or, you can use a double opt-in to ensure that your subscribers really want to get the emails you send them. This is a great method to make sure you’re not spamming people with advertising messages that they’re not interested in.
It is also possible to track your client journeys and update them regularly. It allows you to observe the number of recipients viewing your email and the device they use to view the emails. You also can see the extent to which they’ve changed. You can use this information to improve your strategy and make better decisions regarding your content you’re sending out.
Moosend also has a cart abandonment tool, which will help you make up for lost sales. It will suggest items which were bought by subscribers in the past, offer upsell products similar to the ones they bought, and even recommend other items that they might not have been at all.
Moosend also offers a knowledge database that covers a vast variety of topics that range from basic campaign concepts to advanced techniques for creating campaigns. There are 13 categories to are used to organize content like Audience, Campaigns and Tools for Growth.
Live chat, email , and The knowledge database are all options to seek help with numerous issues. Moosend has also launched a series of webinars that help users build campaigns, and expand their businesses.
Moosend provides a no-cost plan for those businesses who are starting out and aren’t joined Moosend. This plan is also great for business owners who aren’t certain if they will like it or if they are the best fit for them. If you do have some subscriber lists then you’ll need to upgrade to a paid plan.
Conclusions
Moosend is a complete marketing tool that allows you to develop high-converting email marketing campaigns as well as landing pages, and automate workflows. Its distinctive tools and intuitive interface makes it an ideal option for automated email marketing.
Drag-and-drop builders make it easy to design emails. Templates are easy to customize and offer various layout options. You can also make email timers as well as interactive contents.
Audience segmentation lets you separate leads and customers by similar traits. It allows you to send more targeted email messages. Segmentation is an essential part of any marketing plan. Moosend gives a wide range of categories, including the behavior of your customers and their demographics. You can even track how often your customers spent looking at certain products.
Additionally, you can use automation triggers that trigger emails in response to behaviors your customers take. This is a fantastic way to personalize your messages and Moosend has 32 different triggers available, making it among the most comprehensive service for marketing via email that I’ve used.
It also has a spam test that will tell you how your campaign performs in the inbox. This will help you to stay clear of emailing spammers.
Customer support at Moosend is exceptional, offering live chat as well as phone and email support all week long. Additionally, the company offers a wealth of resources and tutorials for new users such as a database, and longer webinars.
The reports on the platform provide information you require to track your campaigns, including clicks, open rates, unsubscribe rate, data about devices, browsers, and geolocation, and the revenue that your campaigns generate. It is possible to view click maps to see which emails were clicked and opened.
Moosend offers a full suite of landing page and subscription forms tools. It includes countdowns for creating urgency “success booster” modules, Facebook as well as Google Analytics pixel tracking, customized JavaScript and bot security, as well as RGPD conformance. Management of subscribers is simple too.