Moosend Review
Moosend is an email marketing software that comes with plenty of features for businesses regardless of size. Its user interface is easy to use and includes a variety of integrations as well as advanced segmentation tools.
It is also possible to create automated triggers that trigger when users perform specific steps. For example, sending a text message and changing their email address or activating an e-commerce channel.
Features
It is an email marketing software that offers an extensive list of features that will help you to successfully run your campaigns. The robust automatization workflows and flexible editor are both great tools to help you increase the conversion rate.
Moosend offers an email newsletter service that is automatically updated with the content according to specific URLs and RSS feeds. This allows you to create email blasts with up-to-date information on products as well as the most recent posts. It also includes the ability to check for spam and conditionsal blocks for better customer engagement.
Its Moosend editor for email campaigns can be used with ease and includes a drag-and drop builder that lets you create emails using a wide array of different elements. The editor lets you include padding between your elements by using spacers. These allow you to place text, images as well as buttons into various boxes. There are also tools inside the editor’s design section to assist in making your emails stand out.
The tool lets you create clones of layouts, or save the layouts. This can be useful for designing banners, headers and footers to use them in different emails. Moosend’s templates also have some beautiful design elements, such as a shadow and a position of your background picture.
Reports on campaigns provided by It contain crucial information like open the mailer, click it, bounce it, unsubscribe, location data as well as a heatmap of clicks. It also contains information on how different browsers and devices look at your emails.
Moosend allows you to create segments of your email list and send different emails to each segment. It allows you to design targeted and personalized email messages. This is particularly important in the case of trying to boost email delivery or decrease costs through lower send volume.
You can also download a variety of email templates from the Moosend editor that will help you get started with your marketing campaign. These templates have been designed to complement the style and look of your brand. They are compatible with all popular email programs. This is great as it lets you keep consistent messaging to all of your customers.
It is possible to create unlimited custom fields in the Moosend platform that can be used to customize your email messages. Send targeted messages via email to your customers based on the preferences and needs of each client. This feature can be used to segment your email lists which allows you to create custom your marketing messages to each group and increase return on investment.
Pricing
Moosend is an email marketing platform with pro features, is available for a reasonable price. It’s a great choice for businesses with a small budget who require an email automation tool.
Although Moosend is extremely easy to use, it does have certain limitations which can make it hard for small businesses to grow their business. For instance, it is not equipped with email templates and multivariate testing. It also has a limited scheduling for social media posts.
The software you choose to use must deliver your email to recipients, and sends them at high rates of delivery in order to achieve success with email marketing. It is essential to use an email software that adheres to best delivery practices.
Increase your reach through sending out targeted emails, by using a custom domain, and refraining from linking to spammy sites. But, certain systems fail on our tests of deliverability. Moosend doesn’t have a high score but does adhere to the best practices in email marketing.
The dashboard in Moosend displays important data regarding your campaign such as subscriber figures as well as broadcasts scheduled and previous broadcasts. The dashboard also displays information about the audience you are targeting and a click map that helps to track clicks on links.
It is also possible to create trigger emails that are linked to specific events or behaviors. These triggers can be any thing from purchases of products to the location of a client or even the time of the day. The triggers you choose to use can help bring leads to your business or boost sales.
Excel spreadsheets can be uploaded with customer details with CSV or TXT format to the platform. The files could be up to 40MB in size. You can also send spreadsheets with the data of third-party applications.
Audience segmentation is a crucial feature. This allows you to classify your users based on similar features. It is possible to send relevant content to each group which will increase your conversions.
Moosend is also a huge knowledge base that includes more than 100 posts on their website. It is an excellent guide for new users. It also has many videos that will help you get started using the software.
Assistance
Moosend, an email marketing platform provides users with various tools and features that can be used to improve their marketing campaigns. It also allows users to monitor their campaigns and analyse their results. Moosend provides support to customers to ensure that they benefit the most from their accounts.
Utilizing Moosend is easy to use, and the user interface is easy to navigate. The platform also has an editor for drag and drop that makes it simple and easy to create emails. There are a range of templates for emails as well as landing page templates, so you can choose the one that best fits your brand.
There are also many options to manage subscriber lists. If you want to ensure that your customers would like to receive your email messages You have two options. This lets you make certain that the contacts do not be bombarded with spammy marketing messages.
A further benefit is the capability to record and monitor client journeys. This lets you observe the number of recipients opening your emails and what device they’re using to read them. It also lets you know if they have converted. These data points will help you identify patterns, enhance your strategy, and make more informed choices about the kind of content that you’re sending.
Moosend offers a cart abandonment tool, that can assist you in recuperate sales that were lost. The program can suggest items users have purchased in the past and upsell similar products to those they already own. It can also suggest items that they might not like.
Moosend also offers a knowledge database that covers a vast variety of topics that range from basic campaign concepts to the most advanced methods to design campaigns. The content is organized in 13 different categories, including Audience, Campaigns, Growth Automation, Tools and many more.
Help is available for many questions using live chat and email, as well as through the knowledge base. Moosend has also announced an online series of webinars which teach users how to build campaigns, and expand their businesses.
Moosend provides a no-cost option for companies that are beginning their journey but haven’t yet signed up. It’s also a good choice for entrepreneurs who aren’t sure they’ll like the software or whether it’s suitable for their particular business. If you do have some subscriber lists, you’ll have to upgrade to the paid plan.
Conclusions
Moosend, an all-in one marketing platform allows you to create high-converting emails campaigns and landing pages. Its distinctive tools and intuitive interface makes it an excellent option for automation of marketing emails.
Drag-and-drop builders make it easy to create emails. The templates can be customized quickly and are available with a variety of designs. It also lets you design email timers, and create dynamic contents.
Audience segmentation lets you differentiate leads from customers based on common traits. This allows you to send more targeted emails. It’s a crucial component of any marketing strategy. Moosend has a broad range of segmentsation options. These include characteristics, demographics and even when people were looking at a specific product.
Automated triggers are a great way to deliver emails activated by the actions of your subscribers. This is a fantastic method to customize your content as well. Moosend has 32 different triggers available, making it one of the largest service for marketing via email that I’ve used.
Another feature that is great is the testing for spam that tells you how your marketing campaign is performing in the inbox. This helps you avoid the sending of spam emails.
Moosend’s customer support is excellent with live chat support assistance via phone or email all week long. It also provides a variety of tools and training for novice users, including a database and long webcasts.
The reports from the platform supply users with the necessary information to monitor the effectiveness of your marketing campaigns. This includes open , click and unsubscribe rate as well as data on devices and browsers. Profits generated through campaigns can be also viewed. It is possible to view click maps for the emails that were read and clicked.
Moosend has a robust suite of landing pages and subscription toolkits for building forms, including countdowns to create urgency “success booster” modules, Facebook as well as Google Analytics pixel tracking, customized JavaScript and bot security, and RGPD compliance. The management of subscribers is easy, too.