Moosend Review
It is an email marketing software that comes with plenty of features for businesses that are of any size. It has a friendly UI as well as a range of integrations and advanced segmentation tools and more.
It is also possible to create automated triggers that trigger when users perform specific steps. These include sending a communication or changing their contact information or triggering an e-commerce funnel.
They are some of the benefits.
It is an email marketing tool that comes with an extensive list of features to help you successfully execute the campaigns you want to run. Its robust email editor as well as robust automated workflows are excellent tools that will help drive results.
Moosend is an email-based newsletter service that is automatically updated with the content according to specific URLs as well as RSS feeds. It’s easy to send email blasts with latest details about the product or blog content. It also includes a spam check and conditionsal blocks for better subscriber engagement.
The Moosend email editor is user-friendly and includes an editor that you can drag and drop that lets you create emails with a variety of elements. They include text boxes, images, buttons, article, and spacers for adding padding between the elements. Additionally, you can find tools in the editor’s design section that assist in making your emails stand out.
The tool lets you create clones of layouts, or save the layouts. This can be useful for creating banners, headers and footers to reuse them for different emails. Moosend templates have some great designs, including an area for shadows or for the background picture.
Its campaign reports provide key data on how your campaigns are performing in terms of opening and click rates Unsubscribe and bounce rates locations, as well as a click heat map. The reports also provide information about what devices and browsers look at your emails.
Moosend also allows you to separate your lists of email addresses and then send out different emails to the various groups. This is an important step in creating more relevant and personal emails. This is particularly important in the case of trying to improve the delivery of your emails and cut costs with lower volume.
The Moosend editor comes with a bunch of pre-made email templates that you can use to start your campaigns. These templates have been designed to complement the style and look of the brand you’re using. They’re compatible with all major email clients, which is a good option as it helps keep your messages consistent to your customers.
Moosend also allows you to build an unlimited number of custom data fields which you can utilize for personalization purposes. This option will guarantee that your customers are getting targeted emails based on their preferences, interests, and behavior. This feature could be utilized to segment your email lists and allow you to customize emails marketing campaigns for the various groups and improve the ROI.
Pricing
Moosend can be described as an email-marketing tool with professional-grade features offered at the price of entry level. This is a great option for entrepreneurs with small businesses who require an email automation platform.
Although Moosend is extremely simple to utilize, it has certain limitations which can hinder small companies to scale their operations. These include the lack of email templates and multivariate testing. Additionally, there is a lack of time for posting social media content.
The software you choose to use must deliver your messages to your recipients, and sends them at high rates of delivery in order to be successful in email marketing. You need an email program which adheres to the best delivery practices.
There are a variety of ways to improve deliverability. These include the use of targeted ads, a custom domain, and avoid spammy links. There are some systems that don’t do well when we test their delivery ability. Moosend is not able to get a very high score, nevertheless, it adheres to email marketing best practices.
The dashboard in Moosend provides important information about the campaign, including subscriber counts, broadcasts planned and past broadcasts. The dashboard also displays information about your audience and a click map that helps to monitor clicks.
You can also create trigger emails that are activated by certain events or behaviour. These triggers can be anything from purchase of a product to a customer’s location or even the time of the day. This trigger can be used to generate leads or increase sales.
You can upload Excel spreadsheets with customer details in CSV or TXT formats to the platform. These files can be up to 40MB in size. It is also possible to download spreadsheets that include data from third-party services.
The ability to segment your audience is another crucial feature. This allows you to classify your users based on common traits. This will allow you to send targeted information to every group and increase the number of conversions.
Moosend is also a huge database of knowledge with more than 100 articles on its website. It is an excellent guide for new users. It also includes a variety of videos to help you get started using the software.
Assistance
Moosend is an electronic marketing platform that offers users with a variety of features and tools for improving their marketing. You can also track your campaigns and analyse the results. Moosend provides customer service to ensure users get maximum value from their accounts.
The user interface of Moosend and its ease of use make it easy to use. It also comes with an editor with drag-and-drop that makes it quick and easy to create emails. Additionally, you can select from a range of templates for landing pages so that it is the best match for your branding.
You have many choices for managing your list of subscribers. You can create a new list each when someone fills in an application, or you could make use of a double opt-in option to ensure that your subscribers actually want to receive emails from you. This is an excellent way to ensure your contacts aren’t bombarded with marketing messages they don’t want.
You can also track client journeys and keep them updated. It is possible to track the number of times people open your emails, what devices they’re using for viewing them, as well as whether they’ve changed their preferences. The data you collect can be used to enhance your strategies and make better decisions regarding the content that you send out.
Moosend also has an abandonment tool for carts, which can help you to recover sales lost. It is able to suggest items which were bought by subscribers before, recommend sell similar products to those they purchased, or suggest other products that customers might not be at all.
Moosend offers a vast knowledge base, covering all things from basics in campaign design and more sophisticated methods of making campaigns. There are 13 categories to are used to organize content like Audience, Campaigns as well as Growth tools.
It is possible to get assistance with various questions via live chat and email, and also through the knowledge database. Moosend has also announced an online series of webinars which teach users how to build campaigns and grow their businesses.
Moosend offers a no-cost plan that is ideal for businesses that are just starting out and don’t have any subscribers as of yet. This plan is also great for entrepreneurs who don’t know if they will like it or if it’s right for their needs. If you do have some subscriber lists, you’ll have to upgrade to a paid version.
Conclusions
Moosend is an all-in-one marketing system that lets you build high-converting email campaigns including landing pages and automated workflows. The custom-built tools it offers and its user-friendly interface makes it an excellent option for automated email marketing.
With the help of the builder’s drag-and drop feature allows you to create email campaigns quickly and easily. The templates are simple to modify and provide various designs. You can also create dynamic email content and timers.
Audience segmentation can help you differentiate leads and customers based on shared features, and allows you to target them with targeted email messages. Segmentation is an essential element of any marketing strategy. Moosend provides a variety of segmentsation options. These include the demographics of your audience, their behavior, and even when your audience looked at your item.
Additionally, you can use automation triggers to trigger email campaigns based on actions your subscribers take. They are an excellent way to personalize your messages and Moosend comes with 32 triggers to choose from, making it one of the most comprehensive service for marketing via email that I’ve used.
The program also includes a spam test that will tell you how your campaign is received in the mailer. It helps to avoid spamming.
Moosend provides excellent customer support, with live chat, emails and phone support accessible all hours of the day. The site also provides tutorials and numerous information for beginners. This includes a large library of information and long webinars.
Reports from the platform provide users with the data you need to monitor your campaigns. It includes open , click and unsubscribe rates as well details on the devices and web browsers. The revenue generated by campaigns can be also viewed. The reports are nicely designed as well as allowing you to look up a click map and find out which links clicked in your emails.
Moosend comes with a comprehensive set of landing page and subscription forms tools. It includes countdowns to create the sense of urgency “success boost” modules. Facebook and Google Analytics pixel tracking, customizable JavaScript and bot security, and RGPD compliance. Management of your subscribers is easy to manage, too.