Moosend Review
The software for marketing via email Moosend has numerous features that can benefit enterprises of any size. The user interface is friendly and offers many integrations and advanced tools for segmentation.
You can also create automated triggers that trigger when users perform specific steps. You can send a messageto them, alter their email address or create an e-commerce funnel.
Features
Email marketing software Moosend offers numerous features to help you execute successful campaigns. The software’s robust automated workflows as well as its responsive editor are two great tools that will help increase conversions.
Moosend is an email-based newsletter service that is automatically updated with information based on certain URLs and RSS feeds. It’s simple to send email blasts with latest details about the product or blog articles. This is a combination of the ability to check for spam and conditionsal blocks for better the engagement of subscribers.
The Moosend email editor is user-friendly and includes the drag-and-drop builder that allows you to create email campaigns using a range of components. They include text boxes, images, buttons, article and spacers that can be used to create padding between the elements. You can also find tools in the editor’s design section that aid in making your email stand out.
A tool allows you to clone layouts or save the layouts. This is great for designing banners, headers and footers to use them in different emails. Moosend templates have some great designs, including an area for shadows or to place the background image.
Its campaign reports provide key information about the effectiveness of your campaigns in terms of the rate of clicks and open rates Unsubscribe and bounce rates locations, as well as a click heat map. This report will also provide information about how your emails can be viewed by different gadgets and web browsers.
Moosend also allows you to divide your email lists into groups and send different campaigns to every group. This is a crucial step in creating more relevant and custom-designed emails. This is particularly important if your goal is to increase email delivery and decrease costs through lower send volume.
There’s also the option of downloading various email templates via the Moosend editor, to help start your campaign. They’re designed to match the style and look of your company’s image. These are compatible with most popular email programs. This is wonderful since it helps you ensure consistent content for all your clients.
Additionally, Moosend lets you build an unlimited number of data fields custom to your needs which you can utilize to tailor your messages. It allows you to send personalized emails to your clients based on the interests and preferences of every customer. It can also help you create lists that are segmented so that you can tailor email marketing campaigns to each group’s needs and improve ROI.
Pricing
Moosend is an email marketing platform with pro features, is available at an affordable price. It is an excellent option for entrepreneurs with small businesses needing an automated email platform.
Although Moosend is extremely simple to make use of, it comes with certain limitations which can hinder small-sized businesses to expand their business. These limitations include a lack of templates for email, a lack of multivariate testing, and limitations on social media posting scheduling.
The software you choose to use must deliver your emails to the recipients, and sends them at high rates of delivery in order to achieve success with email marketing. It is essential to use an email software that follows the most efficient methods of delivery.
There are many methods to improve deliverability. These include creating targeted marketing campaigns, using a custom domain, and avoiding spammy links. There are some systems that don’t do well in our tests of deliveryability. Moosend doesn’t have the highest score, however, it follows email marketing best practices.
The dashboard in Moosend shows important information regarding your campaign including subscriber numbers, broadcasts planned and past broadcasts. It also provides information on the audience you are targeting and an interactive map of clicks that help to track clicks on links.
It is also possible to create trigger emails that are linked to specific events or behaviors. The trigger could be any such as location of the customer or time of day, to product purchases. It can be helpful in creating leads and increasing sales.
The platform allows you to create spreadsheets that contain data on the customers you serve in CSV or TXT formats. The files could be up to 40MB in size. Excel spreadsheets that contain information from third-party services are able to be transferred.
The ability to segment your audience is another crucial characteristic. This allows you to segment your customers based on similar features. Send relevant content to each group to increase conversion.
Moosend offers a vast knowledge base with over 100 posts on their website. It is an excellent resource for novice users and has many videos that will assist you in getting started with the application.
Help
Moosend is an email marketing platform that provides users with a variety of tools and features for improving their marketing. You can also track your campaigns as well as analyze outcomes. Moosend gives support to its users to help them benefit the most from their accounts.
Utilizing Moosend is easy, and its user interface is user-friendly. The platform also has an editor for drag and drop which makes it fast and simple to design emails. Additionally, you can select from a variety of landing page templates to ensure that it is the best match for the style of your company.
You have many choices for managing your subscribers list. It is possible to create a fresh list every when someone fills in an application, or you can utilize a double opt-in method to ensure that your subscribers really want to get your emails. This lets you make sure your subscribers don’t get spammed with unwanted marketing messages.
Another useful feature is the possibility to monitor the client’s progress and journey. You can track how many instances people have opened your emails, what devices they’re using to open the emails, and whether or not they’ve converted. This information is used to determine trends, improve your strategies and help you make better decisions about the type of content that you’re sending.
Additionally, Moosend has a built-in cart abandonment tool that helps to recover sales lost. It will suggest items which were bought by subscribers in the past, sell similar products to those they purchased, or recommend other items that may not be at all.
Moosend has a huge information base that covers all aspects of campaign management, from the basics to more advanced methods for making campaigns. The content is organized in thirteen different categories that include the following: Campaigns, Audience, Growth Tools, Automation and many more.
Email, live chat and Knowledge Base are all ways to get assistance with numerous issues. Moosend is also launching the series of webinars to will teach customers how to create campaigns, and expand their businesses.
Moosend offers a free program for businesses that are just starting but haven’t yet registered. The plan can also be beneficial for those who aren’t sure what they’ll think of it or whether it’s right to them. If you already have subscriber lists, you’ll need to upgrade to the premium plan.
Conclusions
Moosend is a complete marketing system that lets you develop high-converting email marketing campaigns as well as landing pages, and automate workflows. Its distinctive tools and intuitive interface makes it an excellent choice for email marketing automation.
With the help of the builder’s drag-and drop feature it is possible to design emails quickly and efficiently. Templates are easy to modify and provide various layout options. They also allow you to create email timers and dynamic content.
Audience segmentation can help you differentiate leads from customers by sharing features, and allows you to send them targeted email messages. Segmentation is an essential element of any marketing strategy. Moosend offers a range of segments, such as behavior and demographics. You can even track how often your customers spent looking at certain products.
Automated triggers are a great way to create emails triggered by the actions of your subscribers. This is a great method to customize your content. Moosend offers 32 triggers making one of my most-loved emails marketing software.
Another great feature is its test for spam, which informs the user how your email campaign will perform in the inbox. This helps you avoid emailing spammers.
The customer service at Moosend is top-notch and offers live chat as well as phone and email support 7 days a week. It also has a wide range of information and training for novice users such as a database, and longer webcasts.
Reports from the platform provide users with the data you need for monitoring your campaigns. This includes the number of clicks, open rates and unsubscribe rates as well information on browsers and devices. Profits generated through campaigns can be also viewed. You can view click maps to show which emails were opened and clicked.
Moosend offers a comprehensive range of landing pages and subscription forms building tools. It has countdowns to generate urgency, success boosting module, Facebook and Google Analytics Pixel trackers, as well as customized JavaScript as well as bot security. Its subscriber management is easy, too.