Moosend Review
Email marketing software Moosend offers many features to help businesses of any size. The interface for users is user-friendly and includes a variety of integrations as well as advanced segmentation tools.
You can also build automations that will trigger whenever subscribers perform certain actions. For example, sending a text message and changing their email address or activating an e-commerce channel.
These are the features
The software for marketing via email Moosend has numerous features to assist you with effective campaigns. The responsive editor for email campaigns and powerful automated workflows are excellent features that can help you improve conversion rates.
Moosend provides an upgraded email newsletter service with contents that are automatically updated based on RSS feeds or specific URLs. It’s easy to send email blasts with latest products information and posts. Additionally, the program includes a spam test and conditional blocks for better subscriber engagement.
The Moosend editor for email campaigns is easy to use and features a drag-and-drop builder and allows you to make emails by utilizing a range of components. It is possible to create padding between elements by using spacers. These allow you to place pictures, text and buttons within different boxes. You can also find tools inside the design section of editors to aid in making your email stand out.
A tool allows you to create clones of layouts, or save the layouts. This is great for making banners, headers, and footers to reuse them on different email messages. Moosend templates are full of great design elements such as the shadow, or even a spot for background images.
Its campaign reports provide key data on the effectiveness of your campaigns in terms of opening and click rates, bounce and unsubscribe rates locations, as well as a click heat map. It also contains information on the way different devices and browsers examine your email notifications.
Moosend also allows you to segment your email lists and then send out different emails to every group. This is an important step in creating more relevant and personal email messages. This is particularly important in the case of trying to increase email delivery and decrease costs through lower send volumes.
It is also possible to download a variety of email templates through the Moosend editor that will help you get started with your marketing campaign. These templates are designed to fit the brand’s look and feel. They’re also compatible with the major email applications this is a great option as it helps keep your messages consistent to your customers.
Moosend also allows you to create an unlimited number of custom data fields which you can utilize to personalize your emails. You can send targeted email messages to your customers according to the preferences and interests of each customer. This feature could be utilized to segment your email lists, allowing you to tailor your marketing messages to the various groups and improve the ROI.
Pricing
Moosend offers an email marketing platform that offers pro features at affordable prices. It’s the ideal option for small businesses who need an email automation tool.
Even though Moosend can be extremely user-friendly Small businesses might have a difficult time expanding their business. The limitations are a result of a shortage of email templates, lack of multivariate testing, and the limited scheduling of social media posts.
It is essential to use software that can deliver your email to recipients, and sends them with high delivery rates in order to achieve success in marketing via email. The email program you choose to use must be one that follows the most efficient delivery practices.
There are many ways to increase deliverability, including sending targeted campaigns, using an individual domain and eviting links that are spammy. There are some systems that don’t do well when we test their delivery ability. Moosend does not have the highest score, but it does follow the best practices for email marketing.
The dashboard in Moosend shows important information regarding the campaign, including subscriber counts the planned broadcasts and any previous broadcasts. It also provides information on your audience and a click map that helps to monitor clicks.
It is also possible to create trigger emails that are linked to specific events or behaviors. This could be any trigger that is triggered by location, location of the client or time of day, to purchase of products. These triggers can help you generate leads or increase sales.
You can upload Excel spreadsheets which contain customer information with CSV or TXT formats onto the platform. They can range from to 40MB in size. Upload spreadsheets that include information from third-party services are able to be stored.
Another crucial feature is the ability to segment your audience, which lets you divide your customers into groups based on shared traits. This allows you to deliver the most relevant material to different groups and increase the number of conversions.
Moosend also has a large database of knowledge with more than 100 content on its site. It is an excellent guide for new users. It also has many videos that will help you get started using the software.
Help
Moosend is an email marketing platform , provides its users with an array of features and tools which can be utilized to boost their campaigns. You can also track your campaigns and analyse the performance. Moosend provides customer service to assist users in getting the most out of their accounts.
The use of Moosend is straightforward to use, and the user interface is friendly to use. Additionally, it has an editor that you can drag and drop, which makes it easy to make email messages. There are a range of email templates and landing page designs to choose which one best suits your brand.
There are also many options for managing subscribers lists. It is possible to create a fresh list each when someone fills in the form. Or, you could use a double opt-in to be sure that the people you’ve added to your list actually want to receive the emails you send them. This is an excellent option to ensure that you’re not spamming people with emails that they do not want to receive.
Another useful feature is the possibility to monitor the client’s progress and journey. It is possible to track the number of times people open your emails and what device they’re using to open them, and whether they’ve reacted. The data you collect can be used to improve your strategy and take better decisions about the information you’ve sent out.
Moosend offers an abandonment tool for carts, which can help you to make up for lost sales. It will suggest items which were bought by subscribers before, recommend upsell items similar to what they purchased, or suggest other products that may not be keen on before.
Moosend has a huge collection of knowledge, covering everything from basic campaign techniques to more advanced methods for designing campaigns. The information is categorised into thirteen different categories that include the following: Campaigns, Audience, Growth Tools, Automation and many more.
Email, live chat and the knowledge base are all methods to receive help for various questions. Moosend provides webinars that aid users to build and grow their campaigns.
Moosend offers a free option for companies that are just starting and have not yet joined Moosend. It’s also a good alternative for entrepreneurs who aren’t sure they’ll like the program or if it’s right for their business. If you already have subscriber lists, it’s time for you to switch to the Premium subscription.
Conclusions
Moosend is an all-in-one marketing platform allows you to create high-converting emails campaigns and landing pages. Its distinctive tools and easy-to-use interface make it a great choice for email marketing automation.
Using the tool’s drag-and-drop builder allows you to create email campaigns quickly and easily. Templates can be modified easily and come in a range of layouts. It also allows you to make dynamic emails and timers.
Audience segmentation allows you to distinguish leads and customers using similar features. It allows you to deliver more relevant messages. Segmentation is an essential part of any marketing plan. Moosend has a broad range of options for segmentation, such as demographics, behaviour, and even when your audience looked at the item.
Automated triggers are a great way to deliver emails activated by the actions of your subscribers. They can be an excellent way to personalize your content. Moosend offers 32 triggers making it my top choice for toolboxes for marketing via email.
Another feature that is great is the test for spam, which informs you how your marketing campaign is performing in the inbox. This helps you avoid sending spam.
Moosend offers excellent customer service, with live chat, phone and email support that is available 7 days a semaine. In addition, it has a wide range of information and training for novice users, including a database and long webcasts.
The platform’s reports provide users with the necessary information to monitor your campaigns. These include open , click and unsubscribe rates as well data on devices and browsers. Revenue generated by campaigns can be also viewed. They are well-designed and allow you to look up a click map and determine which hyperlinks were opened in your email messages.
Moosend offers a comprehensive collection of landing pages as well as subscriber forms creation tools. It has countdowns to create urgency, success booster module, Facebook and Google Analytics Pixel trackers, as well as customizable JavaScript and bot security. The management of subscribers is easy to manage, too.