Moosend Review
Email marketing software Moosend comes with many features to help companies of all sizes. The interface for users is user-friendly and includes a variety of integrations and advanced tools for segmentation.
Additionally, it allows you to create automations that trigger when users perform specific actions. These include sending a communication and changing their email address or triggering an e-commerce funnel.
Features
Email marketing software Moosend offers numerous features to assist you with efficient campaigns. Its robust email editor and powerful automated workflows are fantastic tools that will help improve results.
Moosend also offers an advanced email newsletter with contents that are automatically updated according to RSS feeds or specific URLs. This makes it easy to make email blasts featuring the latest product information and the latest content. This is a combination of a spam check and conditionsal blocks for better subscriber engagement.
The Moosend editor for emails can be used with ease and features a drag-and-drop builder, which allows you to make emails by utilizing a variety of elements. It is possible to create padding between elements with spacers, which allow you to place pictures, text and buttons in different boxes. Editors also have a design section with some tools that will help your emails stick out.
Another interesting feature is that it lets you copy and save layouts, items and other elements. This is great for making banners, headers, and footers to reuse them on different email messages. Moosend templates are full of great design elements such as the shadow, or even a spot for background images.
Campaign reports from It provide important information such as open and click data, bounce information or unsubscribe information, the location of your email, and a click heatmap. It also contains information on what devices and browsers examine your email notifications.
Moosend allows you to make segments within your email lists which then allows you to send various emails to each segment. It allows you to design targeted and personalized emails. This is crucial in the case of trying to improve the delivery of your emails and cut costs with lower quantities.
There’s also the option of downloading an array of templates for email from the Moosend editor, to help start your campaigns. These templates are designed to fit the brand’s design and appearance. They are compatible with all important email applications. This is beneficial since it helps you keep consistent messaging for all your clients.
It is possible to create unlimited custom fields in Moosend , which you can utilize to tailor your emails. You can send targeted messages via email to your customers based on the interests and preferences of every customer. This feature can be used to separate your emails and allow you to customize the marketing emails you send to the various groups and improve the ROI.
Pricing
Moosend, an email marketing tool with professional features, is available at an affordable price. It’s a great choice for smaller businesses that require an email automation tool.
Although Moosend is extremely simple to make use of, it comes with some limitations that can hinder small companies to scale their businesses. This includes a deficiency of templates for emails, the absence of testing with multiple variables, as well as limitations on social media posting scheduling.
It is essential to use software that can deliver your messages to your recipients and can send them in high volumes of speed for you to succeed in marketing via email. That means you have select an email platform which follows the best practices in deliverability.
Increase your reach by sending targeted messages, by using a custom domain, and refraining from sending links to spammy websites. However, some systems do not perform well on our tests of deliverability. Moosend isn’t a top score, but it does follow guidelines for email marketing.
The dashboard of Moosend displays important data regarding your campaign including subscriber numbers as well as broadcasts scheduled and previous broadcasts. It also provides information on your audience and an interactive map of clicks that help to track clicks on links.
Emails that trigger by certain events and behavior could be designed as trigger emails. The triggers could be anything from purchase of a product to the customer’s location, or time of day. This trigger can be used to create leads and increase sales.
The platform lets you download spreadsheets with information about your clients as CSV and TXT file formats. The files may exceed 40MB in size. You can also download spreadsheets that include data from third-party services.
Another important feature is audience segmentation. It permits you to split your subscribers into groups based on shared traits. It is possible to send relevant content to every group that will boost your conversion.
Moosend offers a vast database of knowledge with more than 100 posts on their website. This is a great source for beginners as well as a lot of instructional videos that will show you how to start using the software.
Support
Moosend is an email marketing platform that provides users with a wide variety of tools and functions for improving their marketing. Users can also keep track of their campaigns, and then analyze the results. Moosend gives support to its users to help them are getting the most value from their accounts.
Moosend’s user interface and user-friendly interface make it simple to navigate. The platform also has a drag-and-drop editor that makes it quick and easy to create email messages. It also has a variety of templates for email and landing page designs to choose the one that best fits your business.
There are many options available in managing your list of subscribers. You can create a new list every time someone fills out the form. Or, it’s possible to make use of a double opt-in option to ensure that your subscribers actually want to receive the emails you send them. This will allow you to be certain that the contacts do not be bombarded with spammy marketing messages.
It is also possible to track your clients’ journeys to your site and ensure they are kept up-to-date. You can track how many times people open your emails, what devices they’re using to view the emails, and whether or not they’ve reacted. These data points will help you identify patterns, enhance your strategy, and make more informed decisions about the type of content that you’re sending.
Moosend offers an option to abandon carts that can assist you in recuperate sales that were lost. It can suggest products users have purchased in the past and increase the price of similar items to ones they currently own. The tool can even suggest products customers might not want to purchase.
Moosend offers a vast knowledge base, covering all things from basics in campaign design to advanced techniques for creating campaigns. The 13 categories arrange the information, including Campaigns, Audience as well as Growth tools.
You can get help with many questions using live chat and email, as well as through the knowledge base. Moosend has also launched an online series of webinars which will teach customers how to create campaigns and grow their businesses.
Moosend also includes a free plan that is ideal for businesses that are just starting out and don’t have subscribers as of as of yet. This is also an excellent option for entrepreneurs, who aren’t sure they’ll like the application or whether it’s right for their business. But, if you’re on some subscriber lists, you’ll have change to the paid version.
Conclusions
Moosend is an all-in-one marketing system, allows you to make high-converting email campaigns as well as landing pages. Its custom tools and user-friendly interface makes it an excellent option for automation of email marketing.
Drag-and-drop builders allow you to design email messages. Templates are easy to alter and come with various designs. It also lets you create email timers and dynamic contents.
Audience segmentation allows you to differentiate leads from customers based on similar traits. This allows you to send more targeted email messages. This segmentation is a key part of any marketing plan. Moosend provides a variety of options for segmentation, such as characteristics, demographics and even the time that people were looking at a specific product.
You can also use automation triggers to trigger email campaigns based on behaviors your customers take. This is a great option to tailor content. Moosend offers 32 triggers that makes one of my most-loved toolboxes for marketing via email.
Another great feature is its testing for spam that tells you how your marketing message will be received within the inbox. It helps to avoid spamming.
Moosend provides excellent customer support, with live chat, phone and email support that is available 24 hours a day. They also provide tutorials as well as many information for beginners. The site has a vast collection of webinars and a long database.
The platform’s reports provide users with the information that you require to monitor the effectiveness of your marketing campaigns. It includes open , click and unsubscribe rates as well information on browsers and devices. Revenue generated by campaigns can be also viewed. These reports are beautifully designed and allow you to view a click map to determine which hyperlinks were clicked in your emails.
Moosend comes with a comprehensive set of landing page and subscription form building tools, with countdowns to create an urgency factor “success booster” modules. Facebook as well as Google Analytics pixel tracking, customized JavaScript as well as bot protection and RGPD compliance. Management of your subscribers is easy, too.