Moosend Review
Moosend is an email marketing tool that offers plenty of features for businesses of all sizes. The interface for users is user-friendly and includes a variety of integrations along with advanced tools for segmentation.
It is also possible to create automated triggers for subscribers to perform certain activities. For example, sending a text message, changing their contact details or initiating an e-commerce funnel.
These are the features
It is an email marketing tool that comes with an array of options to assist you in executing your marketing campaigns. Its responsive email campaign editor and robust automated workflows are fantastic options to help improve the conversion rate of your campaigns.
Moosend is an email-based newsletter service that updates information based on certain URLs and RSS feeds. It’s easy to design email blasts that contain up-to-date information on products and latest posts. It also comes with a spam test as well as conditional blocks for better subscriber engagement.
The Moosend email editor is easy to use and comes with an editor that you can drag and drop that lets you create emails using a range of components. You can include padding between your elements using spacers that permit you to insert pictures, text as well as buttons into diverse boxes. Additionally, you can find tools inside the editor’s design section that aid in making your email stand out.
A different cool function is a tool that allows you to clone and save layouts, items and other elements. This can be useful for making banners, headers, and footers so you can reuse them on different email messages. Moosend’s templates also have some nice design elements like the shadow as well as a location of the background image.
Its campaign reports provide key data on the effectiveness of your campaigns in terms of open and click rates as well as bounce and unsubscribe rate, location data and the click heat map. This report will also provide data on how your emails are viewed on different gadgets and web browsers.
Moosend lets you create segments of your email list and send different emails to every segment. This allows you to create more personalized and relevant messages. This is especially important in the case of trying to increase email delivery and reduce costs by reducing send volumes.
There’s also the option of downloading an array of templates for email through the Moosend editor, to help start your campaign. The templates have been created to match the company’s appearance and style. They’re compatible with all major email programs, which is a good feature as it will help you maintain a consistent message to your customers.
It is possible to create infinite custom fields with Moosend , which you can utilize to personalize your emails. Send targeted messages via email to your customers based on the preferences and interests of each customer. It will also allow you to create lists that are segmented in order to customize email marketing campaigns to the needs of each individual group and increase return on investment.
Pricing
Moosend the email marketing platform that comes with advanced capabilities, is offered at a low cost. It’s an ideal choice for businesses with a small budget who require an automation system for their email marketing.
While Moosend is very easy to use, it does have some limitations that can cause difficulties for small companies to scale their business. For instance, it is not equipped with emails templates, as well as the testing with multiple variables. It also has a limited time for posting social media content.
You need software that delivers your messages to your recipients and can send them in high volumes of speed in order to achieve success in email marketing. You need an email program which adheres to the best practices for delivery.
It is possible to increase the effectiveness of your delivery by sending specific messages using a customized domain and not connecting to sites that are spammy. But, certain systems fail when we test their deliverability. Moosend is not able to get an extremely high score but it does follow email marketing best practices.
The dashboard of Moosend displays important information about your campaign, including numbers of subscribers, broadcasts planned and broadcasts that have already been broadcast. It also shows data on your target audience as well as a click map that helps to track clicks on links.
The emails that are triggered by specific actions and events could be designed as trigger emails. They can trigger any thing from purchases of products to a customer’s location or the time of day. This trigger can be used to generate leads or increase sales.
It allows you to upload spreadsheets with data about your clients with CSV and TXT file formats. These files can be up to 40MB in size. Excel spreadsheets that contain the data of third party applications are also able to be transferred.
Audience segmentation is another important characteristic. This allows you to classify your users based on similar traits. This can help you send more relevant information to every group, which can increase conversions.
Moosend is also a huge knowledge base that includes more than 100 articles on its website. This is a fantastic resource for novice users and has many videos that will assist you in getting started with the software.
Assistance
Moosend is an email marketing platform provides users with a variety of tools and functions which can be utilized to improve their marketing campaigns. Users can also keep track of their campaigns, and then analyze their results. Moosend gives support to its users to help them benefit the most from their accounts.
Using Moosend is simple, and its user interface is friendly to use. Additionally, it has a drag and drop editor, which makes it easy to make email messages. There are a range of email templates as well as landing page templates which allows you to pick the one that best fits your brand.
You have many choices when it comes to managing your subscribers list. Create a new list each whenever someone fills out a form, or you could utilize a double opt-in method to make sure your contacts actually want to receive the emails you send them. This is a fantastic method to make sure your contacts aren’t bombarded with marketing messages they don’t want.
Another helpful feature is the capability to record the client’s progress and journey. You can monitor how many instances people have opened your emails and what device they’re using to view them, and whether they’ve reacted. The data can be used to identify patterns and trends, adjust your strategies, and make more informed choices about the kind of content you’re sending out.
Moosend offers a cart abandonment tool, which will help you recover sales lost. It can suggest products that customers have bought in the past and increase the price of similar items to ones they already own. The tool can even suggest products that they might not like.
Moosend is also a resource base that covers a broad spectrum of subjects that range from basic campaign concepts to the most advanced methods to create campaigns. It is divided into 13 different categories, including the following: Campaigns, Audience, Growth Tools, Automation and much more.
Help is available for a variety of questions through live chat and email, as well as through the knowledge database. Moosend provides webinars that assist users in building and expanding the reach of their marketing.
Moosend offers a free plan for those businesses who are just starting but haven’t yet registered. It’s also a great option for entrepreneurs, that aren’t certain if they’ll be happy with the program or if it’s suitable for their particular business. But, if you’re on subscribers on your list then you’ll need to upgrade to the paid plans.
Conclusions
Moosend the all-in-one marketing software, lets you build high-converting campaigns for emails and landing pages. The custom-built tools it offers and its user-friendly interface make it a top-rated choice for email marketing automation.
Utilizing the drag-and-drop tool allows you to create email campaigns quickly and easily. The templates can be customized easily and come with a variety of designs. It also lets you design email timers, and create dynamic contents.
Audience segmentation lets you distinguish leads and customers using the same features. This lets you create more specific email messages. It’s a crucial part of any marketing strategy. Moosend offers a range of segments, such as behavior and demographics. You can even track how often your customers was looking at the product.
It is also possible to use automated triggers to send emails in response to behaviors your customers take. These are a great way to personalize your emails, and Moosend comes with 32 triggers, which makes it one of the most comprehensive email marketing services I’ve tried.
Another great feature is its testing for spam that tells the user how your email campaign will perform in the inbox. It helps to avoid emailing spammers.
Customer support at Moosend is exceptional and offers live chat, phone and email help every day of the week. Additionally, the company provides a variety of tools as well as tutorials for users who are new to the platform such as a database, and long webcasts.
The reports on the platform provide the info you need to monitor your campaigns, including open rates, clicks Unsubscribe rate, clicks, information for devices, web browsers as well as geolocations, and the revenues generated through your campaigns. You can view click maps to show which emails were clicked and opened.
Moosend has a robust suite of landing page and subscription forms tools. It includes countdowns for creating an urgency factor “success boost” modules, Facebook as well as Google Analytics pixel tracking, customized JavaScript and bot security, and RGPD conformance. The management of subscribers is easy, too.