Moosend Review
Email marketing software Moosend offers numerous features that can benefit companies of all sizes. It offers a user-friendly interface as well as a range of integrations, sophisticated segmentation tools and many more.
You can also build automations that will trigger whenever customers perform certain actions. These include sending a communication or changing their contact information or triggering an e-commerce funnel.
These are the features
The Moosend email marketing tool that comes with an array of options to help you successfully execute your campaigns. Its responsive email campaign editor and powerful automated workflows are excellent tools that will help improve the conversion rate of your campaigns.
Moosend provides an upgraded electronic newsletter that includes contents that are automatically updated based on RSS feeds, or URLs that are specific to. This allows you to design email blasts that contain the latest product information as well as the most recent posts. It also includes a spam check and conditionsal blocks for better the engagement of subscribers.
The Moosend email campaign editor is easy to use and comes with a drag and drop builder which lets you build emails that contain a wide range of elements. You can add padding between the elements by using spacers. These allow you to place pictures, text and buttons in different boxes. Additionally, you can find tools within the design section of editors to aid in making your email stand out.
A different cool function is a tool that lets you clone and save layouts and items. You can use this to design headers and footers you can reuse for other email messages. Moosend templates include some fantastic features, such as the shadow, or even a spot for background images.
Reports on campaigns provide crucial data on how well your marketing campaigns are doing, including opening and click rates as well as bounce and unsubscribe rate locations, as well as the click heat map. The report also includes data on how your emails appear on various devices and browsers.
Moosend can also allow you to separate your lists of email addresses and send different campaigns to every group. This is an important step towards creating relevant and personal email messages. This is especially important in the case of trying to increase email delivery and decrease costs through lower send volume.
You can also download a variety of email templates through the Moosend editor that will help you start your campaigns. These templates are created to match the company’s design and appearance. They’re compatible with all major email programs This is a positive option as it helps you maintain a consistent message to your customers.
Moosend also allows you to create an unlimited number of custom data fields to use to personalize your emails. This will make sure that customers receive personalized emails based upon their preferences, interests, and behavior. This feature can help you segment your lists to allow you to tailor your marketing emails to meet the needs of each individual group and increase return on investment.
Pricing
Moosend can be described as an email-marketing tool that offers pro features at the price of entry level. This is an ideal alternative for small-scale business owners needing an automated email platform.
Although Moosend is extremely simple to use, it does have some limitations that can make it hard for small businesses to grow their operations. The limitations are a result of a shortage of templates for email, a lack of testing with multiple variables, as well as limitations on social media posting scheduling.
The software you choose to use must deliver your email to recipients and can send them in high volumes of speed in order to achieve success in email marketing. This means that you need to pick an email system which follows the best practices in deliverability.
There are many ways to boost deliverability. Some of them include creating targeted marketing campaigns, using the custom domain name, as well as avoid spammy links. However, some systems fail on our tests of deliverability. Moosend does not have the best score but does adhere to the best practices in email marketing.
The dashboard in Moosend displays important data regarding the campaign, including subscriber counts as well as broadcasts scheduled and previous broadcasts. The dashboard displays information about your audience, as well as an interactive map of clicks to help you track clicks.
The emails that are triggered by specific actions and events could be designed as trigger emails. The triggers could be anything from product purchases to the customer’s location, or time of day. These triggers can help you create leads and increase sales.
It allows you to upload spreadsheets with data about the customers you serve as CSV or TXT formats. These files can be up to 40MB in size. Spreadsheets with information from third-party services are also able to be uploaded.
A further important aspect is audience segmentation. It lets you divide your customers in groups based on common characteristic. You can send relevant content to each group to increase conversion.
Moosend also has a large database of knowledge with more than 100 content on its site. It’s a great resource for novice users and offers a wealth of instructional videos to aid you to get familiar with the program.
Support
Moosend is an online marketing platform for email that supplies users with a variety of features and tools for improving their marketing. Users can also keep track of their campaigns, and then analyze their results. Moosend also offers customer support to ensure users get the most value out of their accounts.
The user interface and ease of use make it simple to use. The application also features an editor with drag-and-drop that makes it quick and simple to make email messages. Additionally, you can select from a range of landing page templates so that you can best fit the style of your company.
There are also many options to manage subscriber lists. It is possible to create a fresh list each time someone fills out an application, or you could utilize a double opt-in method to make sure your contacts actually want to receive your emails. This lets you make certain that the contacts do not receive unwanted emails from marketing.
Another useful feature is the capability to record the client’s progress and journey. This lets you track the number of people opening your emails and what devices they are using to open them. You also can see if they have converted. The data is used to determine trends, improve your strategies, and make more informed decision about what type of information you’re sending out.
Moosend also has an option to abandon carts that can assist you in make up for lost sales. The program can suggest items subscribers have purchased in the past , and can also recommend increase the price of similar items to ones they already own. It even suggests products that they might not like.
Moosend also offers a knowledge base that covers a broad spectrum of subjects, from campaign basics to the most advanced methods for creating campaigns. There are 13 categories to organize the content, including Campaigns, Audience and Growth Tools.
It is possible to get assistance with various questions via live chat and email, and also through the knowledge database. Moosend provides webinars that assist users in building and expanding the reach of their marketing.
Moosend offers a free plan for those businesses who are starting out and have not yet signed up. It’s also a great option for business owners who aren’t certain what they’ll think of it or whether it’s the right fit to them. If you have subscribers lists you will need to upgrade to the premium version.
Conclusions
Moosend is a complete marketing tool that allows you to create high-converting emails, landing pages and automated workflows. Its custom tools and user-friendly interface make it a top-rated choice for email marketing automation.
Utilizing the drag-and-drop tool allows you to create emails quickly and efficiently. The templates are simple to modify and provide various designs. It also allows you to develop dynamic emails as well as timers.
Audience segmentation allows you to differentiate leads from customers based on the same features. This lets you deliver more relevant emails. This segmentation is a key component of any marketing strategy. Moosend provides a variety of different segments like behavior and demographics. It also tracks the time your viewers spent looking at certain products.
You can also use automation triggers to trigger emails based on the actions your subscribers take. They are an excellent option to tailor your content and Moosend comes with 32 triggers to choose from, making it among the most complete emails I’ve ever tried.
The program also includes an automated spam test which will tell you how your campaigns performs within the inbox. It helps to avoid emailing spammers.
Moosend’s customer support is excellent with live chat support as well as phone and email support every day of the week. Additionally, the company provides a variety of tools as well as tutorials for users who are new to the platform, including a database and longer webinars.
The platform’s reports provide all the info you need to monitor your campaigns, such as open rates, clicks, unsubscribe rate, data on devices, browsers and geolocations as well as the amount of the revenue that your campaigns generate. The reports are nicely designed, and you can also view a click map to find out which links clicked in your emails.
Moosend offers a full suite of landing page and subscription forms tools. It includes countdowns to create an urgency factor “success boost” modules. Facebook as well as Google Analytics pixel tracking, customized JavaScript, bot protection, as well as RGPD compliance. Subscriber management is also simple.