Moosend Review
Email marketing software Moosend comes with numerous features that can benefit companies of all sizes. The interface for users is user-friendly and offers many integrations and sophisticated segmentation tools.
It is also possible to create automated triggers when subscribers do certain steps. It is possible to send them a messageto them, alter their email address or initiate an ecommerce funnel.
Features
Email marketing software Moosend offers several features that can assist you with effective campaigns. The responsive editor for email campaigns and powerful automation workflows are great tools that will help increase the conversion rate of your campaigns.
Moosend also offers an advanced email newsletter with content that’s updated automatically based on RSS feeds or specific URLs. This makes it easy to design email blasts that contain current information about the product and latest posts. Additionally, the program comes with a spam test as well as conditional blocks for better customer engagement.
Its Moosend editor for emails is simple to use and comes with a drag-and-drop editor and allows you to create emails using a wide variety of elements. You can add padding between the elements with spacers, which permit you to insert pictures, text as well as buttons into diverse boxes. Editors also have an area for design, with tools to make your email be noticed.
The tool lets you create clones of layouts, or save the layouts. This is great for creating banners, headers and footers to reuse them on different email messages. Moosend templates have some great design elements such as a shadow or a place for the background picture.
The reports of campaigns from It include crucial information like open, click, bounce or unsubscribe information, the location of your email, and a click heatmap. The reports also provide information about how different browsers and devices examine your email notifications.
Moosend allows you to make segments of your email list and then send out different emails to each segment. This is an important step in creating more relevant and custom-designed emails. This is crucial in the case of trying to increase email delivery and reduce costs by reducing send quantities.
The Moosend editor is also equipped with an assortment of pre-designed email templates you can use to start your campaigns. The templates have been created to match the company’s design and appearance. They’re compatible with all major email clients this is a great option as it helps you maintain a consistent message to your customers.
Additionally, Moosend lets you build an unlimited number of fields for your own data to use for personalization purposes. This feature will ensure that your clients receive personalized emails based upon their preferences, interests, and behaviors. The feature is able to divide your lists of email recipients, allowing you to tailor emails marketing campaigns for every group, and boost ROI.
Pricing
Moosend offers an email marketing tool with professional-grade features offered at the price of entry level. This is a great choice for small business owners who require an email automation platform.
Even though Moosend can be extremely user-friendly Small businesses might find it difficult to expand their operations. These limitations include a lack of email templates, lack of testing with multiple variables, as well as limitations on social media posting scheduling.
You need software that delivers your messages to your recipients and allows them to send it with high delivery rates for you to succeed in marketing via email. You need an email program which adheres to the best delivery practices.
Increase your reach by sending specific messages by using a custom domain, and not connecting to sites that are spammy. Some systems don’t perform well during our deliveryability tests. Moosend does not have an extremely high score however, it follows guidelines for marketing via email.
Moosend’s dashboard displays key data about your campaign, including numbers of subscribers, broadcasts planned and broadcasts that have already been broadcast. The dashboard also displays data about your audience, along with the click map that will help you track clicks.
Emails that trigger by certain actions and events could be designed as trigger emails. The trigger could be any such as location of the customer or time of day, to purchase of products. These triggers can help you bring leads to your business or boost sales.
The platform allows you to upload spreadsheets with data about your customers in CSV and TXT file formats. These files can be up to 40MB. Upload spreadsheets that include information from third-party services are able to be stored.
Another crucial feature is audience segmentation, which permits you to split your customers into groups according to shared characteristics. It is possible to send relevant content to every group to increase conversion.
Moosend also has a large database of knowledge with more than 100 articles on its website. This is an ideal guide for novice users with a wealth of instructional videos that will show you how to start using the application.
Assistance
Moosend is an electronic marketing platform that offers users with a variety of tools and features to improve their campaigns. Users can also monitor their campaigns and analyse their results. Moosend is also able to provide customer support to help users get maximum value from their accounts.
Moosend’s user interface and simplicity of use makes it simple to use. The platform also has an editor with drag-and-drop which makes it fast and simple to design emails. The platform also offers a wide range of email templates and landing page designs which allows you to pick the one that best fits your brand.
There are many choices for managing the subscriber lists. To ensure that your subscribers would like to receive emails from you You have two options. This is a great way to ensure you’re not spamming people with advertising messages that they’re not interested in.
You can also track clients’ journeys to your site and update them regularly. You can track how many times people open your emails as well as the devices they’re using to open them, and whether they’ve changed their preferences. This information can be used to improve your strategy and take better decisions about the information you’ve sent out.
Moosend is also an abandonment tool for carts, which will help you make up for lost sales. The tool can recommend products users have purchased in the past , and can also recommend upsell similar products to those they have already purchased. The tool can even suggest products customers might not like.
Moosend provides a comprehensive collection of knowledge, covering all things from basics in campaign design and more sophisticated methods of making campaigns. It is divided into thirteen different categories that include Audience, Campaigns, Growth Tools, Automation and much more.
Email, live chat and Knowledge Base are the best methods to receive help for various concerns. Moosend also offers webinars to aid users to build and grow the reach of their marketing.
Moosend offers a free plan for those businesses who are starting out and aren’t registered. This plan is also great for entrepreneurs who don’t know if they will like it or if they are the best fit to them. If you already have subscriber lists, you’ll need change to premium plan.
Conclusions
Moosend is an all-in-one marketing platform that lets you develop high-converting email marketing campaigns, landing pages and automated workflows. The custom-built tools it offers and its user-friendly interface makes it an excellent choice for email marketing automation.
With the help of the builder’s drag-and drop feature, you can create emails quickly and efficiently. The templates are customizable effortlessly and can be found in a range of layouts. Additionally, you can develop dynamic emails as well as timers.
Audience segmentation lets you separate leads and customers by the same features. It allows you to deliver more relevant emails. It’s a crucial element of every marketing plan. Moosend gives a wide range of segments, such as the behavior of your customers and their demographics. You can even track how often your customers spent looking at certain products.
Automated triggers are a great way to create emails initiated by actions taken by the people who are your readers. This is a fantastic option to tailor your content, and Moosend has 32 different triggers, which makes it one of the most comprehensive emails I’ve ever tried.
The program also includes an automated spam test which will reveal how your email campaign is received in the mailer. This helps you avoid the sending of spam emails.
Moosend provides excellent customer support that includes live chat, phone and email support that is available 24 hours a day. The site also provides tutorials and many information for beginners. This includes a large collection of webinars and a long database.
Reports from the platform provide you with all of the information that you require to keep track of your campaigns. These include open rates, clicks and unsubscribe rates as well information on browsers and devices. Revenue generated by campaigns can be also viewed. It is possible to view click maps for the emails that were read and clicked.
Moosend provides a full range of landing pages and subscriber forms creation tools. The tool includes countdowns that make you feel more urgent, success booster modules, Facebook and Google Analytics pixel trackers, customizable JavaScript and bot security. Management of subscribers is simple too.