Moosend Review
The Moosend email marketing application that has plenty of features for businesses of all sizes. Its user interface is easy to use and includes a variety of integrations as well as advanced segmentation tools.
You can also create automations that trigger when customers perform certain actions. For example, sending a text message, changing their contact details or activating an e-commerce channel.
Features
Moosend is an email marketing software that offers an array of options to assist you in executing your marketing campaigns. Its powerful automation workflows and responsive editor are two powerful features that can help boost conversions.
Moosend offers an email newsletter service that updates content based on specific URLs and RSS feeds. This makes it easy to make email blasts featuring up-to-date information on products and latest posts. Also, it contains a spam checker and conditional blocks to increase customer engagement.
The Moosend email campaign editor is user-friendly and includes a drag and drop builder which lets you build emails using a range of components. It is possible to include padding between your elements using spacers that let you place the text, images and buttons within various boxes. There is also an area for design, with tools to make your email be noticed.
A tool allows you to clone layouts or save them. This can be used to make footers and headers that could be reused in other email messages. Moosend templates include some fantastic design elements such as the shadow, or even a spot to place the background image.
Its campaign reports provide key data on how your campaigns are performing with regard to the rate of clicks and open rates Unsubscribe and bounce rates as well as location information and click heat maps. The reports also provide information about the way different devices and browsers view your email messages.
Moosend can also allow you to segment your email lists and create different email campaigns for the various groups. This is an important step towards creating relevant and personalized email messages. This is crucial if your goal is to improve the delivery of your emails and decrease costs through lower send volumes.
The Moosend editor comes with a bunch of pre-made email templates you can make use of to begin your campaign. They’re made to be compatible with the brand’s design and appearance. They’re compatible with the majority of major email clients. This is great as it lets you maintain consistent messages for all your clients.
You can also create endless custom fields within Moosend , which you can utilize to personalize your emails. This feature will ensure that your customers are getting specific emails that are based on their preferences, interests, and behavior. This feature can be used to divide your lists of email recipients, allowing you to tailor emails marketing campaigns for every group, and boost return on investment.
Pricing
Moosend is an email marketing tool that offers pro features at an entry-level price. This is a great alternative for small-scale business owners that require an automation of their email platform.
Although Moosend is extremely simple to use, it does have some limitations that can make it hard for small businesses to grow their business. The limitations are a result of a shortage of templates for emails, the absence of testing with multiple variables, as well as limited social media post scheduling.
You need software that delivers your email to recipients and can send them at high rates of delivery in order to achieve success in marketing via email. The email program you choose to use must be one that follows the most efficient methods of delivery.
Increase your reach through sending out targeted emails, using a customized domain and refraining from linking to spammy sites. Certain systems fail when we test their delivery ability. Moosend doesn’t have a high score, but it does follow guidelines for email marketing.
The dashboard in Moosend displays important data regarding your campaign such as subscriber figures as well as broadcasts scheduled and previous broadcasts. The dashboard also displays data on your target audience along with an interactive map of clicks to help you track clicks.
You can also make trigger emails activated by certain events or behaviour. They can trigger anything from product purchases to the customer’s location, or time of day. This trigger can be used to generate leads or increase sales.
It allows you to upload spreadsheets with data about your clients as CSV or TXT formats. The files may exceed 40MB in size. You can also download spreadsheets that include the data of third-party applications.
Audience segmentation is a crucial aspect. This allows you to group your subscribers based upon common characteristics. Send relevant content to all groups, which will increase your conversions.
Moosend is a huge information base that includes more than 100 pieces of information accessible on their site. It is an excellent source for beginners and includes a variety of videos to assist you in getting started with the application.
Assistance
Moosend is an online marketing platform for email that supplies users with a variety of tools and features to enhance their marketing campaigns. It also allows users to track their campaigns and analyze their results. Moosend gives support to its clients to make sure they benefit the most from their accounts.
Using Moosend is straightforward, and its user interface is easy to navigate. The program also has the drag-and-drop editor making it simple to design email messages. There are a range of templates for email and landing page designs, so you can choose which one best suits the style of your company.
There are a variety of options for managing your subscriber list. To ensure that your subscribers want to receive the emails you send out, you have two options. This is a great method to make sure your contacts aren’t bombarded with emails that they do not want to receive.
Another helpful feature is the capability to record and monitor client journeys. You can track the number of people opening your emails and what device they’re using to read the emails. You also can see the extent to which they’ve changed. These data points is used to determine trends, improve your strategies, and make more informed decision about what type of information you’re sending out.
Additionally, Moosend has a built-in cart abandonment feature that can help to recover sales lost. It will suggest items that were purchased by subscribers in the past, offer upsell products similar to the ones they have purchased, and recommend other items that they might not have been keen on before.
Moosend provides a comprehensive knowledge base that covers a broad variety of topics that range from basic campaign concepts to advanced techniques to create campaigns. The content is organized in 13 distinct categories including Audience, Campaigns, Growth Tools, Automation and many more.
You can get help with many questions using live chat , email, and also through the knowledge base. Moosend also offers webinars to help users build and expand the reach of their marketing.
Moosend offers a no-cost plan that’s great for companies that are only getting started and don’t have any customers as of yet. It’s also a great option for entrepreneurs, that aren’t certain if they’ll be happy with the program or if it’s right for their business. If you have already subscriber lists, you’ll need change to premium subscription.
Conclusions
Moosend is a complete marketing system that lets you create high-converting emails as well as landing pages, and automate workflows. Its distinctive tools and user-friendly interface make it a great option for automation of marketing emails.
Utilizing the drag-and-drop tool it is possible to design easy-to-use email campaigns. Its templates are easy to customize and offer various layout options. You can also make email timers as well as dynamic content.
Audience segmentation allows you to distinguish leads and customers using the same features. It allows you to send more targeted emails. It’s an essential element of every marketing plan. Moosend offers a range of different segments like the behavior of your customers and their demographics. You can even track how often your customers looked at a particular product.
You can also use automation triggers to send emails in response to actions your subscribers take. They can be an excellent way to personalize your content. Moosend offers 32 triggers that makes one of my most-loved email marketing tools.
Another great feature is its spam test, which tells you how well your message will be received in the inbox. This helps you avoid sending spam.
Moosend provides excellent customer support that includes live chat, emails and phone support accessible 7 days a semaine. In addition, it provides a variety of tools and tutorials for new users with a database as well as lengthy webinars.
The platform’s reports contain all information you require to keep track of your campaigns including open rates, clicks and unsubscribe rates, as well as data about devices, browsers, and geolocation, and the revenue that your campaigns generate. These reports are beautifully designed and allow you to look up a click map and find out which links clicked in your emails.
Moosend has a robust suite of landing pages and subscription forms tools. It includes countdowns for creating urgency “success booster” modules, Facebook as well as Google Analytics pixel tracking, custom JavaScript, bot protection, as well as RGPD compliance. Its subscriber management is easy to manage, too.