Moosend Review
Email marketing software Moosend offers many features to help companies of all sizes. The user interface is friendly and offers many integrations along with advanced tools for segmentation.
You can also create automations that trigger when customers perform certain actions. For example, sending a text message, changing their contact details or initiating an e-commerce funnel.
These are the features
Software for email marketing, Moosend, has several features that can help you execute successful campaigns. The software’s robust automatization workflows and flexible editor are two great tools that will help increase the conversion rate.
Moosend also offers an advanced email newsletter service with information that is automatically updated in accordance with RSS feeds or certain URLs. This allows you to create email blasts with current information about the product and the latest content. It also includes a spam check and conditionsal blocks for better customer engagement.
The Moosend editor for email campaigns can be used with ease and includes a drag-and drop builder that lets you make emails by utilizing a array of different elements. The editor lets you create padding between elements using spacers that permit you to insert the text, images as well as buttons into diverse boxes. You can also find tools in the editor’s design section that aid in making your email stand out.
The tool lets you duplicate layouts and save the layouts. This can be useful for making banners, headers, and footers, so that you could reuse them on different email messages. These templates include nice design elements like an image shadow or a place to the background image.
Reports on campaigns provide crucial data on how well your marketing campaigns are doing with regard to opening and click rates Unsubscribe and bounce rates, location data and a click heat map. It also contains information on how different browsers and devices view your email messages.
Moosend allows you to create segments in your email list and send different emails to each segment. This is an important step towards creating relevant and personalized emails. This is especially important if your goal is to increase email delivery and decrease costs through lower send volume.
It is also possible to download an array of templates for email from the Moosend editor that will help you get started with your marketing campaigns. The templates are designed to fit the style and look of your company’s image. They are compatible with all important email applications. This is beneficial as it lets you keep consistent messaging across all your subscribers.
Moosend also allows you to build an unlimited number of data fields custom to your needs which you can utilize for personalization purposes. It allows you to send personalized emails to your clients according to the preferences and needs of each customer. It will also allow you to segment your lists in order to customize the marketing messages you send to specific groups’ needs, and boost the ROI of your campaigns.
Pricing
Moosend is an email marketing platform that comes with advanced capabilities, is offered at an affordable price. It’s a great choice for small businesses who need an automated email tool.
While Moosend is a user-friendly program however small-scale businesses could find it difficult to expand their operations. For instance, it is not equipped with email templates and testing with multiple variables. Additionally, there is a lack of schedule for posts on social media.
You need software that delivers your messages to your recipients, and sends them at high rates of delivery in order to be successful in marketing via email. You need an email program which adheres to the best methods of delivery.
There are a variety of ways to increase deliverability, including sending targeted campaigns, using the custom domain name, as well as avoiding spammy links. Some systems don’t perform well when we test their delivery ability. Moosend doesn’t have a very high score, nevertheless, it adheres to email marketing best practices.
The dashboard on Moosend provides important information about the campaign, including subscriber counts as well as broadcasts scheduled and previous broadcasts. It also shows data on the audience you are targeting and an interactive map of clicks that help to monitor clicks.
Sending emails which trigger by certain behaviors and situations are able to be made trigger emails. These triggers can be any thing from purchases of products to the location of a client or the time of day. This trigger can be used to bring leads to your business or boost sales.
Excel spreadsheets can be uploaded with customer details in CSV or TXT formats to the platform. The files could be up to 40MB in size. Additionally, you can send spreadsheets with the data of third-party applications.
A further important aspect is audience segmentation, which permits you to split your clients in groups based on common characteristics. Send relevant content to all groups, to increase conversion.
Moosend offers a vast knowledge base that includes more than 100 posts on their website. It’s a great resource for novice users and has many videos that will help you get started using the application.
Assistance
Moosend is an online marketing tool, supplies users with an array of features and tools which can be utilized to enhance their campaigns. Users can also monitor their campaigns and analyse the results. Moosend is also able to provide customer support to ensure users get the most value out of their accounts.
Utilizing Moosend is easy to do, and its interface is friendly to use. It also features an editor that you can drag and drop, which makes it easy to create emails. Additionally, you can select from a range of landing page templates to ensure that you can best fit your branding.
There are many choices for managing subscriber lists. It is possible to create a fresh list every whenever someone fills out the form. Or, it’s possible to utilize a double opt-in method to ensure that your subscribers are actually interested in receiving your emails. This will allow you to be sure your subscribers don’t receive unwanted marketing messages.
A further benefit is the capability to record the client’s progress and journey. It is possible to track the number of times people open your emails and what device they’re using to open the emails, and whether or not they’ve changed their preferences. The data you collect can be used to improve your strategy and take better decisions about your content you’re sending out.
In addition, Moosend has a built-in cart abandonment tool that helps to recover sales lost. It can suggest products that were purchased by subscribers previously, suggest sell similar products to those they bought, and even recommend other items that they might not have been interested in before.
Moosend has a huge information base that covers all things from basics in campaign design to more advanced methods for making campaigns. The content is organized in thirteen different categories that include the following: Campaigns, Audience, Growth Tools, Automation and much more.
Email, live chat and Knowledge Base are three methods to receive help for many concerns. Moosend has also launched a series of webinars that will teach customers how to create campaigns to grow their business.
Moosend comes with a trial plan that’s great to businesses just starting out and don’t have subscribers as of yet. It’s also a great alternative for entrepreneurs who don’t know if they’ll enjoy the program or if it’s right for their business. If you have already subscriber lists, it’s time for you to switch to the Premium version.
Conclusions
Moosend is a complete marketing platform that lets you create high-converting emails as well as landing pages, and automate workflows. The platform’s unique tools and intuitive interface makes it an ideal option for automation of marketing emails.
Drag-and-drop builders make it easy to create email messages. The templates are customizable easily and come with a variety of designs. It also lets you design email timers, and create interactive contents.
Audience segmentation helps you separate leads from customers by sharing characteristics, allowing the sending of specific email messages. This segmentation is a key component of any marketing strategy. Moosend offers a range of segments, such as behavior and demographics. You can even track the time your viewers looked at a particular product.
Automation triggers can be used to create emails triggered by the actions of your subscribers. This is a great method to customize content. Moosend offers 32 triggers making one of my most-loved email marketing tools.
It also has the ability to test for spam that can reveal how your email campaigns performs within the inbox. This will help you to stay clear of emailing spammers.
Moosend’s customer support is excellent and offers live chat assistance via phone or email all week long. They also provide tutorials as well as numerous resources for novice users. The site has a vast collection of webinars and a long database.
The platform’s reports provide users with the necessary information to monitor the effectiveness of your marketing campaigns. These include open , click and unsubscribe rate as well as data on devices and browsers. Profits generated through campaigns can be also viewed. These reports are beautifully designed, and you can also view a click map to see which links were opened in your email messages.
Moosend comes with a comprehensive set of landing pages and subscription toolkits for building forms, including countdowns to create the sense of urgency “success booster” modules. Facebook and Google Analytics pixel tracking, customizable JavaScript as well as bot protection and RGPD compliance. Management of your subscribers is easy to manage, too.