Moosend Review
Email marketing software Moosend offers many features to help enterprises of any size. It offers a user-friendly interface as well as a range of integrations and advanced segmentation tools, and much more.
It is also possible to create automated triggers for subscribers to perform certain steps. This could include sending them a message and changing their email address or triggering an e-commerce funnel.
Features
Moosend is an email marketing tool that comes with an extensive list of features to help you successfully execute your campaigns. The robust automated workflows as well as its responsive editor are both great tools to help you increase conversions.
Moosend is an email-based newsletter service that is automatically updated with information based on certain URLs and RSS feeds. It’s easy to send mailers with up-to-date details about the product or blog posts. It also comes with a spam test as well as conditional blocks for better customer engagement.
Its Moosend editor for email marketing is simple to use and includes a drag-and drop builder that lets you build emails with a range of components. It is possible to include padding between your elements by using spacers. These allow you to place the text, images and buttons within different boxes. You can also find tools inside the editor’s design section to help make your email standout.
The tool lets you duplicate layouts and save the layouts. It is possible to design footers and headers that are reused for future emails. Moosend templates include some fantastic designs, including a shadow or a place for the background picture.
Reports on campaigns provided by It contain crucial information like open and click data, bounce information, unsubscribe, location data, and a click heatmap. The report also includes details about how your email messages appear on various gadgets and web browsers.
Moosend allows you to create segments of your email list and then send out different emails to every segment. This is an important step towards creating relevant and custom-designed emails. This is particularly important in the case of trying to improve the delivery of your emails and reduce costs by reducing send volumes.
It is also possible to download various email templates through the Moosend editor that will help you start your campaign. The templates are designed to fit the style and look of your brand. They’re compatible with the majority of major email clients. This is beneficial as it lets you keep consistent messaging for all your clients.
Moosend also allows you to create an unlimited number of data fields custom to your needs which you can utilize to tailor your messages. This feature will ensure that your customers are getting specific emails that are based on their preferences, interests, and behaviors. The feature is able to segment your email lists and allow you to customize your marketing messages to each group and increase return on investment.
Pricing
Moosend is an email marketing platform that comes with advanced capabilities, is offered at a low cost. This is a great choice for small business owners needing an automated email platform.
While Moosend can be very user-friendly Small businesses might be unable to grow the scope of their operation. These limitations include a lack of templates for emails, the absence of multivariate tests, and limitations on social media posting scheduling.
You need software that delivers your emails to the recipients, and sends them at high rates of delivery in order to be successful in marketing via email. The email program you choose to use must be one which adheres to the best methods of delivery.
There are many ways to increase deliverability, including sending targeted campaigns, using a custom domain, and avoiding spammy links. There are some systems that don’t do well when we test their delivery ability. Moosend does not have a very high score, nevertheless, it adheres to guidelines for marketing via email.
The dashboard in Moosend provides important information about your campaign including subscriber numbers, broadcasts planned and past broadcasts. It also shows data about your audience, as well as the click map that will help you track clicks.
Emails that trigger by certain behaviors and situations can be created as trigger emails. It could be anything, from customer location or time of day, to purchase of products. This trigger can be used to generate leads or increase sales.
Excel spreadsheets can be uploaded with customer details in CSV or TXT format to the platform. The files could be up to 40MB in size. Excel spreadsheets that contain the data of third party applications can be stored.
A further important aspect is audience segmentation, which lets you divide your clients into groups according to shared characteristic. This will allow you to send targeted information to every group that can boost conversion rates.
Moosend also has a large knowledge base with over 100 posts on their website. This is a great source for beginners with a wealth of videos to show you how to start using the software.
Assistance
Moosend the email marketing platform provides users with a variety of tools and features that can be used to enhance their campaigns. Additionally, it allows users to keep track of their campaigns, and then analyze the outcomes. Moosend gives support to its users to help them benefit the most from their accounts.
The user interface of Moosend and its user-friendly interface make it easy to use. It also comes with an editor for drag and drop that makes it simple and simple to design email messages. There are a range of email templates as well as landing page templates which allows you to pick the one that best fits the style of your company.
There are a variety of options for managing your list of subscribers. To ensure that your subscribers are interested in receiving your email messages, you have two options. This lets you make certain that the contacts do not get spammed with unwanted marketing messages.
Another helpful feature is the capability to record and monitor client journeys. You can observe the number of recipients viewing your email and the devices they are using to open them. You also can see if they have converted. These data points is used to determine patterns and trends, adjust your strategies, and make more informed decisions about the type of content you’re sending out.
Moosend also has an abandonment tool for carts, which can help you to recuperate sales that were lost. The program can suggest items that customers have bought in the past and increase the price of similar items to ones they have already purchased. The tool can even suggest products customers might not be interested in.
Moosend has a huge information base that covers everything from basic campaign techniques to more advanced methods for designing campaigns. The content is organized in thirteen different categories that include Audience, Campaigns, Growth Automation, Tools and much more.
Email, live chat and Knowledge Base are all ways to get assistance with various questions. Moosend is also launching an online series of webinars which will teach customers how to create campaigns, and expand their businesses.
Moosend offers a no-cost plan that is ideal for businesses that are just starting out and don’t have any customers as of yet. This plan is also great for those who aren’t sure if they will like it, or if it’s the right fit to them. However, if you have any subscriber lists then you’ll need to upgrade to the paid plan.
Conclusions
Moosend is an all-in-one marketing tool that allows you to develop high-converting email marketing campaigns, landing pages and automated workflows. Its customizable tools and easy-to-use interface make it a top-rated choice for email marketing automation.
With the help of the builder’s drag-and drop feature, you can create emails quickly and efficiently. Templates can be modified quickly and are available with various layouts. You can also make email timers as well as interactive contents.
Audience segmentation can help you differentiate customers and leads by shared traits, which allows you to target them with specific email messages. This segmentation is a key part of any marketing plan. Moosend gives a wide range of different segments like behavior and demographics. It also tracks how often your customers spent looking at certain products.
You can also use automation triggers to trigger emails in response to behaviors your customers take. These are a great option to tailor your emails and Moosend has 32 different triggers to choose from, making it among the largest emails I’ve ever tried.
It also has a spam test that will tell you how your campaigns performs within the inbox. This will help you stay clear of spam.
Moosend provides excellent customer support, with live chat, phone and email support that is available 24 hours a day. Additionally, the company has a wide range of information as well as tutorials for users who are new to the platform such as a database, and longer webcasts.
Reports from the platform provide users with the data you need to keep track of the effectiveness of your marketing campaigns. It includes open rates, clicks and unsubscribe rates as well details on the devices and web browsers. Revenue generated by campaigns is also available. These reports are beautifully designed and allow you to view a click map to determine which hyperlinks were clicked in your emails.
Moosend comes with a comprehensive set of landing pages and subscription toolkits for building forms, including countdowns to create urgency “success booster” modules. Facebook as well as Google Analytics pixel tracking, customized JavaScript as well as bot protection as well as RGPD compliance. Management of your subscribers is easy to manage, too.