Moosend Review
The software for marketing via email Moosend has many features to help enterprises of any size. Its user interface is easy to use and offers many integrations as well as sophisticated segmentation tools.
You can also build automations that will trigger whenever customers perform certain actions. This could include sending them a message and changing their email address or initiating an e-commerce funnel.
These are the features
Email marketing software Moosend offers several features that can aid you in executing successful campaigns. The robust automation workflows and responsive editor are both great features that can help boost the conversion rate.
Moosend is an email-based newsletter service that updates content based on specific URLs and RSS feeds. It’s straightforward to send out emails with the latest products information and content. This is a combination of a spam check and conditional blocks that increase customer engagement.
The Moosend editor for email campaigns is easy to use and includes a drag-and drop builder that lets you build emails with a range of components. The editor lets you include padding between your elements using spacers that allow you to place the text, images as well as buttons into diverse boxes. The editor also has the design section, which includes features to help make your email be noticed.
Another interesting feature is the tool that lets you copy and save layouts, items and other elements. It is possible to create headers and footers that are reused for future emails. These templates include attractive design features like an image shadow or a place of your background picture.
Reports on campaigns provided by It contain essential information, including open the mailer, click it, bounce it and unsubscribe data, as well as location information and click heatmap. The reports also provide information about what devices and browsers view your email messages.
Moosend lets you create segments within your email lists which then allows you to send various emails to each segment. This is an important step in creating more relevant and personalized email messages. This is especially beneficial if you’re trying to improve the effectiveness of your emails and cut costs through reducing the amount of mail you’re sending.
There’s also the option of downloading various email templates via the Moosend editor to help you get started with your marketing campaigns. These templates are created to match the company’s design and appearance. They’re compatible with all major email clients, which is a good feature as it will help you maintain a consistent message throughout your subscriber base.
You can also create unlimited custom fields in Moosend that you can use to customize your email messages. This option will guarantee that your customers are getting personalized emails based upon their preferences, interests, and behaviors. It can also help you segment your lists in order to customize the marketing messages you send to the needs of each individual group and increase ROI.
Pricing
Moosend can be described as an email-marketing tool that offers pro features at affordable prices. It’s a great choice for businesses with a small budget who require an email automation tool.
While Moosend is extremely easy to utilize, it has some limitations that can make it hard for small companies to scale their businesses. For instance, it is not equipped with email templates as well as testing with multiple variables. It also has a limited time for posting social media content.
You need software that delivers your email to recipients and allows them to send it with high delivery rates in order to achieve success with email marketing. This means that you need choose an email program that adheres to best practices for delivery.
It is possible to increase the effectiveness of your delivery through sending out targeted emails, by using a custom domain, as well as not linking to spammy sites. However, some systems do not perform well in our deliverability tests. Moosend doesn’t have a high score but does adhere to guidelines for email marketing.
The dashboard on Moosend shows key information on your campaign. This includes subscriber counts, planned broadcasts and previous broadcasts. The dashboard also displays information about the audience you are targeting and the click map, which helps to monitor clicks.
You can also make trigger emails linked to specific events or behaviors. It could be anything such as location of the customer and the time of day purchase of products. This trigger can be used to bring leads to your business or boost sales.
Excel spreadsheets can be uploaded with customer details as CSV or TXT formats onto the platform. The files could be up to 40MB in size. It is also possible to send spreadsheets with the data of third-party applications.
Another important feature is audience segmentation, which allows you to divide your customers in groups based on common characteristic. This will allow you to send the most relevant material to different groups, which can increase conversions.
Moosend is also a huge knowledge base that includes more than 100 content on its site. It is an excellent guide for novice users as well as a lot of instructional videos that will show you how to start using the application.
Support
Moosend the email marketing platform , provides its users with various tools and features which can be utilized to improve their marketing campaigns. You can also track your campaigns, and analyze the performance. Moosend provides support to clients to make sure they benefit the most from their accounts.
Utilizing Moosend is simple to use, and the user interface is user-friendly. Additionally, it has a drag and drop editor that makes it simple to design email messages. It also lets you pick from a range of landing page templates to ensure that you can best fit the style of your company.
There are a variety of options for managing subscriber lists. It is possible to create a fresh list each when someone fills in the form. Or, you could use a double opt-in to ensure that your subscribers are actually interested in receiving emails from you. This will allow you to be sure that your contacts don’t be bombarded with spammy emails from marketing.
You may also monitor client journeys and keep them updated. You can monitor how many occasions people check your email as well as the devices they’re using to open them, and whether they’ve reacted. This information can be used to improve your strategy and make better decisions regarding the content that you send out.
Moosend also has an option to abandon carts which can help you to make up for lost sales. It can suggest products subscribers have purchased previously and also suggest increase the price of similar items to ones they currently own. It even suggests products they may not want to purchase.
Moosend provides a comprehensive knowledge foundation that covers a wide spectrum of subjects, from campaign basics to more advanced strategies to design campaigns. There are 13 categories to organize the content, such as Audience, Campaigns and Growth Tools.
You can get help with various questions via live chat , email, and also through the knowledge collection. Moosend has also launched the series of webinars to will teach customers how to create campaigns, and expand their businesses.
Moosend also includes a free plan that’s great for businesses that are just beginning and do not have subscribers as of at the moment. It’s also a good option for entrepreneurs, who don’t know if they’ll enjoy the application or whether it’s suitable for their particular business. If you have already subscriber lists you will need change to premium plan.
Conclusions
Moosend is an all-in-one marketing software, lets you build high-converting campaigns for emails and landing pages. Its custom tools and user-friendly interface make it a top-rated choice for email marketing automation.
Using the tool’s drag-and-drop builder it is possible to design emails quickly and efficiently. The templates are customizable easily and come with a variety of designs. It also lets you design email timers, and create interactive contents.
Audience segmentation allows you to distinguish leads and customers using similar traits. It allows you to send more targeted email messages. This segmentation is a key part of any marketing plan. Moosend offers a range of different segments like behaviour and demographics. It also tracks the times your audience looked at a particular product.
It is also possible to use automated triggers that trigger emails based on the actions your subscribers take. They can be an excellent method to customize your content. Moosend offers 32 triggers, which makes one of my most-loved toolboxes for marketing via email.
Another feature that is great is the test for spam, which informs you how well your campaign is performing in the inbox. This will help you to stay clear of emailing spammers.
The customer service at Moosend is top-notch, offering live chat as well as phone and email support all week long. In addition, it provides a variety of tools as well as tutorials for users who are new to the platform with a database as well as longer webinars.
The platform’s reports provide you with all of the information that you require to keep track of your campaigns. This includes open rates, clicks and unsubscribe rate as well as information on browsers and devices. The revenue generated by campaigns is also available. It is possible to view click maps for the emails that were opened and clicked.
Moosend offers a comprehensive range of landing pages and subscription form building tools. It includes countdowns that make you feel more urgent, success booster components, Facebook and Google Analytics pixel trackers, custom JavaScript and bot protection. The management of subscribers is easy, too.