Moosend Review
Moosend is an email marketing software that comes with numerous features for companies of all sizes. The user interface is friendly and includes a variety of integrations along with sophisticated segmentation tools.
It also allows you to create automations that trigger when subscribers perform certain actions. You can send a message, change their email address or trigger an ecommerce funnel.
Features
The software for marketing via email Moosend has numerous features to help you execute successful campaigns. Its powerful automated workflows as well as its responsive editor are both great tools to help you increase conversions.
Moosend provides an email newsletter service that updates information based on certain URLs as well as RSS feeds. This allows you to make email blasts featuring current information about the product and latest posts. This includes both the ability to check for spam and conditional blocks to improve customer engagement.
The Moosend email campaign editor is user-friendly and includes a drag and drop builder that allows you to create email campaigns that contain a wide range of elements. They include text boxes, images, buttons, articles and spacers that can be used to create padding between the elements. Editors also have the design section, which includes tools that will help your emails stand out.
The tool lets you clone layouts or save these layouts for later use. It is useful when making banners, headers, and footers so you can reuse them on different email messages. Moosend templates are full of great features, such as the shadow, or even a spot for background images.
Its campaign reports provide key information about the effectiveness of your campaigns, including opening and click rates, bounce and unsubscribe rates as well as location information and the click heat map. It also provides data on how your emails appear on various devices and browsers.
Moosend also allows you to divide your email lists into groups and send different campaigns to every group. It allows you to design more personalized and relevant messages. This is especially beneficial if you’re trying to improve the effectiveness of your emails and cut expenses by cutting down on the volume of emails you send.
The Moosend editor comes with an assortment of pre-designed emails that you could use to start your campaigns. These templates are created to match the company’s look and feel. They’re compatible with the majority of popular email programs. This is wonderful since it helps you keep consistent messaging to all of your customers.
It is possible to create endless custom fields within the Moosend platform that can be used to personalize your emails. Send targeted emails to your clients according to the interests and preferences of each client. It can also help you segment your lists so that you can tailor email marketing campaigns to each group’s needs and improve the ROI of your campaigns.
Pricing
Moosend can be described as an email-marketing platform which offers professional features for affordable prices. This is an ideal alternative for small-scale business owners who require an email automation platform.
While Moosend is extremely simple to utilize, it has certain limitations which can cause difficulties for small-sized businesses to expand their businesses. For instance, it is not equipped with email templates and multivariate testing. Additionally, there is a lack of schedule for posts on social media.
The software you choose to use must deliver your email to recipients, and sends them at high rates of delivery for you to succeed with email marketing. It is essential to use an email software that adheres to best practices for delivery.
There are many ways to boost deliverability. Some of them include creating targeted marketing campaigns, using the custom domain name, as well as avoid spammy links. There are some systems that don’t do well in our tests of deliveryability. Moosend does not have the highest score, but it does follow guidelines for marketing via email.
The dashboard on Moosend shows key information about your campaign, including subscriber counts, planned broadcasts and broadcasts that have already been broadcast. The dashboard displays information about your audience, as well as an interactive map of clicks to help you track clicks.
The emails that are triggered by specific actions and events are able to be made trigger emails. They can trigger anything from purchase of a product to the customer’s location, or even the time of the day. These triggers can help you bring leads to your business or boost sales.
Excel spreadsheets can be uploaded which contain customer information with CSV or TXT formats to the platform. They can exceed 40MB in size. You can also upload spreadsheets that contain data from third-party services.
Another crucial feature is audience segmentation. It allows you to divide your clients in groups based on common characteristic. This can help you send the most relevant material to different groups, which can increase conversions.
Moosend is also a huge knowledge base with over 100 articles on its website. It’s a great source for beginners and offers a wealth of instructional videos to help you get started using the software.
Assistance
Moosend is an online marketing tool, supplies users with a variety of tools and functions that allow them to improve their marketing campaigns. Users can also monitor their campaigns and analyse their results. Moosend provides customer service to ensure users get the most value out of their accounts.
Utilizing Moosend is easy to use, and the user interface is user-friendly. It also features a drag and drop editor that makes it simple to design email messages. It also lets you pick among a wide selection of landing page templates to ensure that they best reflect your branding.
There are also many options to manage the subscriber lists. It is possible to create a fresh list every whenever someone fills out an application, or it’s possible to use a double opt-in to ensure that your subscribers really want to get the emails you send them. This is a great method to make sure you’re not spamming people with marketing messages they don’t want.
Another helpful feature is the possibility to monitor the client’s progress and journey. It allows you to track the number of people viewing your email and the devices they are using to open them. You also can see if they have converted. The data is used to determine patterns and trends, adjust your strategies, and make more informed decision about what type of content you’re sending out.
Moosend is also an abandonment tool for carts, that can assist you in recuperate sales that were lost. It can suggest products users have purchased in the past and upsell similar products to those they have already purchased. It even suggests products customers might not like.
Moosend also offers a knowledge database that covers a vast spectrum of subjects, from campaign basics to the most advanced methods for creating campaigns. It is divided into 13 distinct categories including campaigns, audience, growth Automation, Tools and many more.
Email, live chat and Knowledge Base are the best ways to get assistance with many questions. Moosend is also launching an online series of webinars which teach users how to build campaigns and grow their businesses.
Moosend provides a no-cost program for businesses that are beginning their journey but haven’t yet registered. The plan can also be beneficial for business owners who aren’t certain what they’ll think of it, or if it’s the right fit for their needs. However, if you have any subscriber lists, you’ll have to upgrade to the paid plan.
Conclusions
Moosend the all-in-one marketing system, allows you to create high-converting emails campaigns and landing pages. Its customizable tools and easy-to-use interface makes it an excellent option for automation of email marketing.
Utilizing the drag-and-drop tool, you can create emails quickly and efficiently. Templates can be modified effortlessly and can be found with a variety of designs. You can also design email timers, and create interactive content.
Audience segmentation can help you differentiate customers and leads by shared features, and allows the sending of targeted messages. Segmentation is an essential part of any marketing plan. Moosend has a broad range of segmentsation options. These include the demographics of your audience, their behavior, and even when people were looking at your item.
Additionally, you can use automation triggers that trigger emails in response to actions your subscribers take. These can be a wonderful method to customize the content. Moosend offers 32 triggers that makes it one of my favorite email marketing tools.
Another feature that is great is the spam test, which tells the user how your email message will be received in the inbox. This helps you avoid emailing spammers.
Moosend has excellent customer service, with live chat, telephone and email support available all hours of the day. It also provides a variety of tools and tutorials for new users with a database as well as lengthy webcasts.
The platform’s reports provide all details you need to track your campaigns, including clicks, open rates and unsubscribe rates, as well as data about devices, browsers, as well as geolocations, and the revenue generated by your campaigns. It is possible to view click maps to see which emails were opened and clicked.
Moosend provides a full range of landing pages and subscription forms building tools. It has countdowns to create urgency, success booster components, Facebook and Google Analytics pixels trackers, and custom JavaScript and bot security. The subscriber management process is simple too.