Moosend Review
The software for marketing via email Moosend has numerous features that can benefit businesses of any size. The interface for users is user-friendly and offers many integrations along with advanced segmentation tools.
You can also create automated triggers that trigger when users perform specific activities. For example, sending a text message, changing their contact details or activating an e-commerce channel.
Features
It is an email marketing tool that comes with an impressive array of functions to help you successfully execute the campaigns you want to run. The robust automatization workflows and flexible editor are two great tools to help you increase conversions.
Moosend provides an upgraded electronic newsletter that includes contents that are automatically updated according to RSS feeds, or URLs that are specific to. It’s simple to send mailers with up-to-date product information or content. Also, it includes a spam test and conditional blocks for better customer engagement.
The Moosend editor for email marketing is simple to use and features a drag-and-drop builder that lets you build emails with a array of different elements. They include text boxes, images, buttons, article, and spacers for adding space between components. The editor also has a design section with some features to help make your email stick out.
A different cool function is the tool that allows you to clone and save layouts, items and other elements. It is possible to make footers and headers that could be reused in other email messages. The templates from Moosend also include beautiful design elements, such as a shadow and a position for an image that is background.
Reports on campaigns provide crucial details about the effectiveness of your campaigns, including the rate of clicks and open rates as well as bounce and unsubscribe rate, location data and the click heat map. The report also includes information about how your emails are viewed on different platforms and on different browsers.
Moosend allows you to create segments in your email list and then send out different emails to every segment. This is an important step in creating more relevant and personalized emails. It’s especially useful if you’re looking to boost your email deliverability and reduce costs through reducing the amount of mail you’re sending.
The Moosend editor comes with a bunch of pre-made email templates that you can utilize to launch your email campaigns. The templates have been made to be compatible with the brand’s look and feel. They’re compatible with all major email clients This is a positive feature as it will help to ensure that your message is consistent across your subscribers.
There is also the option of creating endless custom fields within Moosend that you can use to tailor your emails. This option will guarantee that your clients receive specific emails that are based on their interests, preferences, and behavior. It will also allow you to segment your lists so that you can tailor email marketing campaigns to each group’s needs and improve return on investment.
Pricing
Moosend the email marketing platform with pro features, can be purchased at an affordable price. This is an ideal option for entrepreneurs with small businesses needing an automated email platform.
Although Moosend is extremely easy to use, it does have few limitations, which could hinder small-sized businesses to expand their business. The limitations are a result of a shortage of email templates, lack of multivariate tests, and limited social media post scheduling.
The software you choose to use must deliver your messages to your recipients and can send them at high rates of delivery for you to succeed in email marketing. It is essential to use an email software that adheres to best methods of delivery.
You can increase your deliverability through sending out targeted emails, by using a custom domain, and not linking to spammy sites. There are some systems that don’t do well when we test their delivery ability. Moosend isn’t a top score but does adhere to email marketing best practices.
The dashboard of Moosend shows important information regarding the campaign, including subscriber counts the planned broadcasts and any previous broadcasts. It also provides information on the audience you are targeting and the click map, which helps to track clicks on links.
The emails that are triggered by specific actions and events can be created as trigger emails. These triggers can be anything from product purchases to a customer’s location or the time of day. This trigger can be used to generate leads or increase sales.
You can upload Excel spreadsheets that contain customer data in CSV or TXT format to the platform. The files may have as much as 40MB. Spreadsheets with the data of third party applications can be stored.
A further important aspect is audience segmentation. It permits you to split your clients in groups based on common characteristics. This will allow you to send targeted information to every group, which can increase conversions.
Moosend also has a large knowledge base with over 100 content on its site. It is an excellent guide for novice users, and it has plenty of instructional videos that will show you how to get started with the program.
Assistance
Moosend is an online marketing tool, supplies users with an array of tools and functions that can be used to improve their marketing campaigns. It also allows users to keep track of their campaigns, and then analyze their results. Moosend provides customer service to ensure users get the most out of their accounts.
The use of Moosend is easy, and its user interface is easy to navigate. The platform also has an editor for drag and drop which makes it fast and simple to design email messages. There are a range of templates for emails and landing page designs, so you can choose the best one for your brand.
There are a variety of options for managing your list of subscribers. It is possible to create a fresh list every when someone fills in the form. Or, you can utilize a double opt-in method to ensure that your subscribers are actually interested in receiving your emails. This will allow you to be certain that the contacts do not receive unwanted emails from marketing.
A further benefit is the possibility to monitor and track client’s journey. You can track how many times people open your emails and what device they’re using to open them, as well as whether they’ve changed their preferences. The data you collect can be used to tweak your approach and make better decisions regarding your content you’re sending out.
Moosend is also an abandonment tool for carts, which can help you to recuperate sales that were lost. It is able to suggest items which were bought by subscribers before, recommend upsell items similar to what they bought, and even recommend other items that may not be interested in before.
Moosend also offers a knowledge database that covers a vast range of topics, from campaign basics to the most advanced methods to design campaigns. The information is categorised into 13 different categories, including campaigns, audience, growth Automation, Tools and much more.
It is possible to get assistance with a variety of questions through chat or email and also through the knowledge collection. Moosend provides webinars that assist users in building and expanding their campaigns.
Moosend provides a no-cost plan for those businesses who are starting out but haven’t yet joined Moosend. It’s also a great option for those who aren’t sure if they will like it, or if they are the best fit to them. If you have already subscriber lists, it’s time for you to switch to the Premium subscription.
Conclusions
Moosend is an all-in-one marketing system, allows you to create high-converting emails campaigns and landing pages. Its customizable tools and easy-to-use interface make it a popular option for automated email marketing.
Drag-and-drop builders make it easy to design email messages. Templates can be modified effortlessly and can be found in a range of layouts. They also allow you to design email timers, and create dynamic contents.
Audience segmentation allows you to differentiate customers and leads by shared characteristics, allowing you to send them targeted email messages. This segmentation is a key part of any marketing plan. Moosend offers a wide range of options for segmentation, such as demographics, behaviour, and even the time that your audience looked at the item.
Additionally, you can use automation triggers to trigger emails based on the behaviors your customers take. They can be an excellent option to tailor your content. Moosend offers 32 triggers making it one of my favorite emails marketing software.
It also has the ability to test for spam that can tell you how your campaign performs in the inbox. This helps you avoid sending spam.
Moosend’s customer support is excellent with live chat support as well as phone and email support 7 days a week. It also provides a variety of tools and training for novice users with a database as well as longer webcasts.
The reports on the platform provide the info you need to keep track of your campaigns including clicks, open rates Unsubscribe rate, clicks, information for devices, web browsers and geolocations as well as the amount of revenues generated through your campaigns. The reports are nicely designed as well as allowing you to see a map of clicks to find out which links opened in your email messages.
Moosend comes with a comprehensive set of landing pages and subscription toolkits for building forms, including counting downs that create an urgency factor “success booster” modules, Facebook as well as Google Analytics pixel tracking, customized JavaScript, bot protection, and RGPD compliance. Subscriber management is easy too.