Moosend Review
Email marketing software Moosend comes with many features to help companies of all sizes. It has a friendly UI, a wide range of integrations, advanced segmentation tools and many more.
It also allows you to build automations that will trigger whenever customers perform certain actions. These include sending a communication, changing their contact details or initiating an e-commerce funnel.
They are some of the benefits.
It is an email marketing tool that comes with an extensive list of features to assist you in executing your campaigns. The responsive editor for email campaigns as well as robust automated workflows are fantastic features that can help you drive conversion rates.
Moosend is also a premium email newsletter with information that is automatically updated in accordance with RSS feeds or certain URLs. It’s easy to send email blasts with latest products information and content. It also includes an anti-spam check as well as conditional blocks to improve customer engagement.
Its Moosend editor for email campaigns is simple to use and includes a drag-and drop builder and allows you to make emails by utilizing a range of components. It is possible to include padding between your elements with spacers, which permit you to insert text, images as well as buttons into different boxes. There is also the design section, which includes features to help make your email be noticed.
The tool lets you create clones of layouts, or save them. You can use this to create headers and footers that are reused for future email messages. Moosend templates have some great features, such as an area for shadows or to place the background image.
Its campaign reports provide key data on how your campaigns are performing in terms of opening and click rates, bounce and unsubscribe rates, location data and click heat maps. This report will also provide details about how your email messages are viewed on different gadgets and web browsers.
Moosend allows you to make segments within your email lists and send different emails to each segment. This is crucial to create more pertinent and custom-designed email messages. This is particularly important if your goal is to increase email delivery and decrease costs through lower send quantities.
It is also possible to download a variety of email templates from the Moosend editor, to help get started with your marketing campaigns. These templates are designed to fit the brand’s appearance and style. They’re also compatible with the major email programs this is a great option as it helps to ensure that your message is consistent to your customers.
It is possible to create unlimited custom fields in Moosend , which you can utilize to personalize your emails. It allows you to send personalized emails to your clients according to the preferences and interests of every customer. It can also help you segment your lists to allow you to tailor email marketing campaigns to the needs of each individual group and increase return on investment.
Pricing
Moosend the email marketing platform that comes with advanced features, can be purchased at an affordable price. This is an ideal choice for small business owners that require an automation of their email platform.
Although Moosend is extremely simple to make use of, it comes with certain limitations which can cause difficulties for small-sized businesses to expand their operations. These include the lack of email templates and multivariate testing. It also has a limited scheduling for social media posts.
It is essential to use software that can deliver your emails to the recipients and can send them in high volumes of speed in order to achieve success in marketing via email. It is essential select an email platform which follows the best practices in the delivery of your emails.
It is possible to increase the effectiveness of your delivery by sending specific messages using a customized domain and refraining from linking to spammy sites. Some systems, however, fail in our deliverability tests. Moosend does not have the best score but does adhere to the best practices in email marketing.
Moosend’s dashboard displays key data on your campaign. This includes subscriber counts, planned broadcasts and previous broadcasts. It also shows data on the audience you are targeting and the click map, which helps to track clicks on links.
Sending emails which trigger by certain actions and events are able to be made trigger emails. This could be any trigger that is triggered by location, location of the client and time of day to purchase of products. This trigger can be used to create leads and increase sales.
The platform lets you upload spreadsheets with data about the customers you serve with CSV or TXT formats. The files may be as large as 40MB. Upload spreadsheets that include data from third party services can be uploaded.
Another crucial feature is audience segmentation, which allows you to divide your clients into groups based on shared characteristics. This will allow you to send the most relevant information to every group that can boost conversion rates.
Moosend also has a large knowledge base with over 100 articles on its website. This is an ideal source for beginners, and it has plenty of videos on how to begin using the software.
Support
Moosend is an email marketing platform , provides its users with a variety of features and tools that can be used to enhance their campaigns. Users can also track their campaigns and analyze the outcomes. Moosend provides customer service to assist users in getting maximum value from their accounts.
The user interface and user-friendly interface make it simple to navigate. It also features a drag and drop editor that makes it simple to make email messages. It also has a variety of templates for emails and landing pages which allows you to pick which one best suits your business.
You have many choices in managing your subscribers list. Create a new list every whenever someone fills out the form. Or, you could make use of a double opt-in option to ensure that your subscribers really want to get emails from you. This is an excellent option to ensure that you’re not sending out emails that they do not want to receive.
Another helpful feature is the capability to record the client’s progress and journey. You can track how many instances people have opened your emails as well as the devices they’re using to view them, as well as whether they’ve reacted. The data can be used to identify trends, improve your strategies, and make more informed decisions about the type of content that you’re sending.
Additionally, Moosend has a built-in cart abandonment tool that helps to recover sales lost. It can suggest products that subscribers purchased before, recommend offer upsell products similar to the ones they bought, and even recommend other items that may not be keen on before.
Moosend provides a comprehensive collection of knowledge, covering all things from basics in campaign design and more sophisticated methods of making campaigns. It is divided into 13 distinct categories including Audience, Campaigns, Growth Tools, Automation and more.
Email, live chat and Knowledge Base are the best ways to get assistance with various issues. Moosend provides webinars that assist users in building and expanding their campaigns.
Moosend comes with a trial plan that’s great for businesses that are just getting started and don’t have any subscribers as of yet. The plan can also be beneficial for those who aren’t sure what they’ll think of it or whether it’s right for their needs. If you already have subscriber lists you will need for you to switch to the Premium subscription.
Conclusions
Moosend is an all-in-one marketing tool that allows you to build high-converting email campaigns as well as landing pages, and automate workflows. Its distinctive tools and user-friendly interface make it an excellent option for automation of marketing emails.
Utilizing the drag-and-drop tool allows you to create easy-to-use email campaigns. Templates are easy to customize and offer various layout options. It also lets you make email timers as well as dynamic content.
Audience segmentation lets you differentiate leads from customers based on common traits. This lets you deliver more relevant emails. It is a crucial part of any marketing plan. Moosend has a broad range of segmentsation options. These include characteristics, demographics as well as the exact time the audience was looking at a specific product.
It is also possible to use automated triggers to send emails based on the activities your subscribers perform. They are an excellent option to tailor your messages and Moosend has 32 different triggers, which makes it one of the most comprehensive service for marketing via email that I’ve used.
There is also the ability to test for spam that can reveal how your email campaign performs in the inbox. This helps you avoid sending spam.
The customer service at Moosend is top-notch and offers live chat assistance via phone or email every day of the week. They also provide tutorials as well as numerous resources for novice users. The site has a vast library of information and long webinars.
The reports from the platform supply you with all the information that you require to monitor the effectiveness of your marketing campaigns. This includes the number of clicks, open rates and unsubscribe rate as well as details on the devices and web browsers. Profits generated through campaigns can be also viewed. They are well-designed as well as allowing you to look up a click map and see which links were clicked in your emails.
Moosend has a robust suite of subscription and landing page forms tools. It includes countdowns for creating the sense of urgency “success booster” modules. Facebook as well as Google Analytics pixel tracking, customized JavaScript and bot security, and RGPD conformance. The management of subscribers is easy, too.