Moosend Review
Email marketing software Moosend offers many features to help businesses of any size. The interface for users is user-friendly and has many integrations available and advanced tools for segmentation.
It is also possible to create automated triggers for subscribers to perform certain steps. You can send a messageto them, alter the contact details of subscribers, or even create an e-commerce funnel.
Features
It is an email marketing tool that comes with an array of options that will help you to successfully run your marketing campaigns. Its powerful automatization workflows and flexible editor are both great features that can help boost conversions.
Moosend offers an email newsletter service that updates information based on certain URLs as well as RSS feeds. This makes it easy to create email blasts with up-to-date information on products and latest posts. Also, it comes with a spam test as well as conditional blocks for better subscribers’ engagement.
The Moosend email campaign editor is simple to use, and has a drag and drop builder which lets you build emails with a variety of elements. The editor lets you create padding between elements using spacers that let you place the text, images as well as buttons into diverse boxes. The editor also has the design section, which includes tools that will help your emails stick out.
The tool lets you clone layouts or save the layouts. It is possible to create headers and footers that are reused for future email messages. Moosend templates are full of great design elements such as an area for shadows or for background images.
Its campaign reports provide key information about how well your marketing campaigns are doing, including the rate of clicks and open rates, bounce and unsubscribe rates, location data and click heat maps. Also, it provides information on the way different devices and browsers examine your email notifications.
Moosend allows you to make segments of your email list and then send out different emails to every segment. This allows you to create more personalized and relevant emails. It’s especially useful if you’re seeking to increase the efficiency of your emails, and also reduce costs through reducing the amount of mail you’re sending.
It is also possible to download a variety of email templates through the Moosend editor, to help get started with your marketing campaigns. They’re made to be compatible with the brand’s design and appearance. They’re compatible with all major email clients, which is a good option as it helps you maintain a consistent message across your subscribers.
Moosend also allows you to build an unlimited number of data fields custom to your needs to use to personalize your emails. This option will guarantee that your clients receive specific emails that are based on their interests, preferences, and habits. This feature could be utilized to divide your lists of email recipients which allows you to create custom emails marketing campaigns for every group, and boost return on investment.
Pricing
Moosend the email marketing tool with professional features, is available at a low cost. This is a great option for entrepreneurs with small businesses who require an email automation platform.
While Moosend is extremely easy to utilize, it has few limitations, which could cause difficulties for small-sized businesses to expand their business. These include the lack of emails templates, as well as the multivariate testing. Additionally, there is a lack of time for posting social media content.
In order to succeed within the world of email marketing, you need a software capable of delivering your email messages into the recipient’s inboxes, and also send them out at the speed that is most effective. It is essential to pick an email system that follows best practices for the delivery of your emails.
Increase your reach by sending specific messages by using a custom domain, as well as not linking to spammy sites. But, certain systems fail on our tests of deliverability. Moosend does not have an extremely high score but it does follow email marketing best practices.
The dashboard in Moosend shows important information regarding the campaign, including subscriber counts as well as broadcasts scheduled and previous broadcasts. It also shows data regarding your audience, along with an interactive map of clicks to help you track clicks.
It is also possible to develop trigger emails which are linked to specific events or behaviors. It could be anything that is triggered by location, location of the client and time of day to purchase of products. This can be useful for making leads, and boosting sales.
It allows you to download spreadsheets with information about your customers as CSV and TXT file formats. The files could be up to 40MB in size. Additionally, you can download spreadsheets that include the data of third-party applications.
Audience segmentation is a crucial characteristic. It allows you to segment your customers based on similar characteristics. This allows you to deliver targeted content to each group and increase the number of conversions.
Moosend offers a large information base that includes more than 100 articles accessible on their site. This is a fantastic source for beginners and offers a wealth of instructional videos to assist you in getting started with the program.
Assistance
Moosend is an electronic marketing platform that offers users with a wide variety of features and tools to enhance their marketing campaigns. You are also able to monitor your campaigns, and analyze the results. Moosend provides customer service to ensure users get the most out of their accounts.
The use of Moosend is simple to use, and the user interface is user-friendly. The application also features a drag-and-drop editor which makes it fast and easy to create email messages. There are a range of templates for email and landing page designs which allows you to pick which one best suits your brand.
There are a variety of options to manage subscribers lists. To ensure that your subscribers are interested in receiving the emails you send out, you have two options. This is a great option to ensure that your contacts aren’t bombarded with emails that they do not want to receive.
Another useful feature is the ability to track and monitor client journeys. It is possible to track the number of occasions people check your email and what device they’re using to open them, and whether they’ve converted. This information can be used to enhance your strategies and take better decisions about the content that you send out.
Additionally, Moosend has a built-in cart abandonment tool to help you recover lost sales. It can suggest products users have purchased in the past , and can also recommend increase the price of similar items to ones they have already purchased. The tool can even suggest products that they might not be interested in.
Moosend provides a comprehensive knowledge base, covering all things from basics in campaign design and more sophisticated methods of designing campaigns. The content is organized in 13 distinct categories including campaigns, audience, growth Tools, Automation and more.
It is possible to get assistance with a variety of questions through chat or email in addition to the knowledge base. Moosend can also provide webinars to aid users to build and grow their marketing campaigns.
Moosend comes with a trial plan that’s great for businesses that are just getting started and don’t have subscribers as of at the moment. It’s also a great choice for entrepreneurs who aren’t sure they’ll like the program or if it’s right for their business. If you already have subscriber lists, it’s time to upgrade to the premium plan.
Conclusions
Moosend is an all-in-one marketing system that lets you build high-converting email campaigns including landing pages and automated workflows. Its customizable tools and easy-to-use interface makes it an excellent option for automated email marketing.
Using the tool’s drag-and-drop builder allows you to create easy-to-use email campaigns. Its templates are easy to alter and come with various layout options. You can also develop dynamic emails as well as timers.
Audience segmentation allows you to differentiate customers and leads by shared traits, which allows the sending of specific messages. It is a crucial component of any marketing strategy. Moosend provides a variety of options for segmentation, such as the demographics of your audience, their behavior, as well as the exact time people were looking at your item.
Automation triggers can be used to create emails triggered by the actions of your subscribers. They are an excellent way to personalize your messages, and Moosend offers 32 triggers, which makes it among the most complete service for marketing via email that I’ve used.
Another feature that is great is the spam test, which tells you how well your campaign will perform in the inbox. This helps you avoid emailing spammers.
Moosend has excellent customer service that includes live chat, emails and phone support accessible 7 days a semaine. In addition, it has a wide range of information and training for novice users such as a database, and lengthy webcasts.
The platform’s reports provide you with all the information that you require for monitoring the effectiveness of your marketing campaigns. These include open rates, clicks and unsubscribes rates, as well as details on the devices and web browsers. The revenue generated by campaigns can also be viewed. It is possible to view click maps for the emails that were clicked and opened.
Moosend has a robust suite of subscription and landing page forms tools. It includes counting downs that create urgency “success booster” modules. Facebook as well as Google Analytics pixel tracking, customized JavaScript as well as bot protection and RGPD compliance. The subscriber management process is simple too.