Moosend Review
Email marketing software Moosend comes with various features for enterprises of any size. The interface for users is user-friendly and includes a variety of integrations as well as advanced tools for segmentation.
Additionally, it allows you to build automations that will trigger whenever customers perform certain actions. For example, sending a text message, changing their contact details or initiating an e-commerce funnel.
These are the features
Software for email marketing, Moosend, has numerous features to aid you in executing effective campaigns. The responsive editor for email campaigns as well as robust automated workflows are fantastic tools that will help improve conversion rates.
Moosend is an email-based newsletter service that updates the content according to specific URLs and RSS feeds. This allows you to create email blasts with the latest product information as well as the most recent posts. It also includes a spam test and conditional blocks to increase subscriber engagement.
The Moosend email campaign editor is user-friendly and includes the drag-and-drop builder that allows you to create email campaigns that contain a wide range of elements. The editor lets you add padding between the elements by using spacers. These allow you to place the text, images as well as buttons into different boxes. There is also an area for design, with features to help make your email be noticed.
Another cool feature is that it allows you to clone and save layouts and items. This is great for making banners, headers, and footers to use them in different emails. Moosend templates have some great design elements such as a shadow or a place for the background picture.
The reports on your campaign provide important data on how well your marketing campaigns are doing in terms of opening and click rates as well as bounce and unsubscribe rate locations, as well as a click heat map. Also, it provides information on what devices and browsers view your email messages.
Moosend allows you to create segments in your email list and then send out different emails to every segment. This lets you create more personalized and relevant messages. It’s particularly useful when you’re seeking to increase your email deliverability and reduce costs through reducing the amount of mail you’re sending.
The Moosend editor comes with pre-designed email templates you can use to start your campaigns. The templates have been made to be compatible with the brand’s appearance and style. They’re compatible with all major email programs This is a positive thing as it can help keep your messages consistent throughout your subscriber base.
There is also the option of creating unlimited custom fields in Moosend that you can use to tailor your emails. This will make sure that your clients receive specific emails that are based on their preferences, interests, and behaviors. This feature can help you sort your list to allow you to tailor your marketing emails to meet specific groups’ needs, and boost return on investment.
Pricing
Moosend the email marketing platform with pro capabilities, is offered at a low cost. It’s an ideal choice for smaller businesses that require an email automation tool.
Although Moosend can be extremely user-friendly Small businesses might find it difficult to expand the scope of their operation. For instance, it is not equipped with email templates and testing with multiple variables. It also has a limited schedule for posts on social media.
It is essential to use software that can deliver your email to recipients and can send them in high volumes of speed in order to achieve success in marketing via email. That means you have choose an email program that follows best practices for delivery.
You can increase your deliverability by sending specific messages using a customized domain as well as not linking to spammy sites. Certain systems fail in our tests of deliveryability. Moosend does not have an extremely high score but it does follow email marketing best practices.
The dashboard of Moosend shows important information regarding your campaign including subscriber numbers the planned broadcasts and any previous broadcasts. It also shows data about your audience, as well as the click map that will assist you in tracking clicks.
The emails that are triggered by specific behaviors and situations could be designed as trigger emails. This could be any trigger that is triggered by location, location of the client and the time of day the purchase of a product. These triggers can help you generate leads or increase sales.
Excel spreadsheets can be uploaded which contain customer information in CSV or TXT formats onto the platform. They can be as large as 40MB. Spreadsheets with information from third-party services are also able to be transferred.
Audience segmentation is a crucial characteristic. It allows you to group your subscribers based upon similar traits. It is possible to send relevant content to all groups, that will boost your conversion.
Moosend offers a vast knowledge base with over 100 articles on its website. This is an ideal guide for novice users with a wealth of instructional videos that will show you how to get started with the software.
Support
Moosend, an online marketing tool, supplies users with a variety of tools and features that allow them to enhance their campaigns. You can also track your campaigns as well as analyze results. Moosend gives support to its clients to make sure they get the best out of their accounts.
Utilizing Moosend is easy to do, and its interface is friendly to use. The platform also has an editor for drag and drop which makes it fast and simple to make email messages. Additionally, you can select from a range of landing page templates to ensure that it is the best match for the style of your company.
There are a variety of options to manage subscribers lists. Create a new list every time someone fills out an application, or it’s possible to use a double opt-in to ensure that your subscribers really want to get your emails. This lets you make certain that the contacts do not get spammed with unwanted marketing messages.
You may also monitor client journeys and keep them updated. You can track how many instances people have opened your emails and what device they’re using for viewing the emails, and whether or not they’ve reacted. The data is used to determine patterns and trends, adjust your strategies and take more educated decisions about the type of content you’re sending out.
Additionally, Moosend has a built-in cart abandonment feature that can help you recover lost sales. It is able to suggest items which were bought by subscribers in the past, offer upsell products similar to the ones they bought, and even suggest other products that customers might not be at all.
Moosend also offers a knowledge foundation that covers a wide spectrum of subjects including campaign basics, to the most advanced methods to design campaigns. It is divided into 13 distinct categories including campaigns, audience, growth Automation, Tools and many more.
Live chat, email , and The knowledge database are three methods to receive help for numerous issues. Moosend is also launching an online series of webinars which teach users how to build campaigns, and expand their businesses.
Moosend offers a free program for businesses that are beginning their journey and have not yet signed up. The plan can also be beneficial for those who aren’t sure if they will like it, or if it’s right for them. However, if you have subscribers on your list it’s necessary to upgrade to a paid plan.
Conclusions
Moosend is an all-in-one marketing platform allows you to create high-converting emails campaigns and landing pages. The unique features of the platform and easy-to-use interface make it an ideal option for automation of marketing emails.
Drag-and-drop builders allow you to create emails. Templates can be modified easily and come with a variety of designs. They also allow you to make email timers as well as interactive contents.
Audience segmentation helps you separate leads from customers by sharing characteristics, allowing you to target them with more personalized email messages. Segmentation is an essential component of any marketing strategy. Moosend offers a range of different segments like behavior and demographics. It also tracks the times your audience was looking at the product.
Additionally, you can use automation triggers that trigger emails in response to behaviors your customers take. They can be an excellent method to customize your content. Moosend offers 32 triggers making one of my most-loved toolboxes for marketing via email.
Another great feature is its testing for spam that tells you how well your message will be received on the inside of your inbox. This will help you stay clear of spam.
Moosend’s customer support is excellent with live chat support, phone and email help 7 days a week. Additionally, the company has a wide range of information as well as tutorials for users who are new to the platform with a database as well as long webcasts.
The reports from the platform supply you with all of the information that you require to keep track of your campaigns. It includes the number of clicks, open rates and unsubscribe rates as well information on browsers and devices. The revenue generated by campaigns can be also viewed. They are well-designed as well as allowing you to see a map of clicks to see which links were opened in your email messages.
Moosend comes with a comprehensive set of landing page and subscription form building tools, with counting downs that create urgency “success booster” modules, Facebook and Google Analytics pixel tracking, custom JavaScript as well as bot protection as well as RGPD conformance. Subscriber management is also simple.