Moosend Review
It is an email marketing software that comes with plenty of features for businesses regardless of size. Its user interface is easy to use and offers many integrations and sophisticated segmentation tools.
It also allows you to make automated triggers when customers perform certain actions. Send them a text messageto them, alter their contact information or initiate an ecommerce funnel.
Features
It is an email marketing tool that comes with an array of options that will help you to successfully run your marketing campaigns. Its powerful automatization workflows and flexible editor are two great tools to help you increase conversions.
Moosend is an email-based newsletter service that updates content based on specific URLs as well as RSS feeds. This makes it easy to make email blasts featuring the latest product information and latest posts. It also comes with a spam test as well as conditionsal blocks that help improve subscribers’ engagement.
Its Moosend editor for email marketing can be used with ease and features a drag-and-drop builder, which allows you to make emails by utilizing a array of different elements. This includes text boxes pictures, buttons, articles as well as spacers to add padding between elements. There is also a design section with some tools that will help your emails stick out.
The tool lets you clone layouts or save these layouts for later use. It is possible to design footers and headers that are reused for future email messages. The templates from Moosend also include attractive design features like an image shadow or a place to the background image.
Its campaign reports provide key information about the effectiveness of your campaigns, including open and click rates, bounce and unsubscribe rates, location data and click heat maps. It also contains information on what devices and browsers look at your emails.
Moosend allows you to create segments in your email list and then send out different emails to every segment. This is a crucial step to create more pertinent and custom-designed email messages. This is especially beneficial if you’re seeking to increase the effectiveness of your emails and cut costs by lowering send volume.
The Moosend editor comes with a bunch of pre-made email templates you can make use of to begin your campaign. These templates are created to match the company’s appearance and style. They are compatible with all major email clients. This is wonderful since it helps you keep consistent messaging for all your clients.
The Moosend platform also lets you create an unlimited number of custom data fields that you can use to personalize your emails. It allows you to send personalized emails to your clients according to the preferences and interests of each customer. The feature is able to divide your lists of email recipients, allowing you to tailor your marketing messages to each group and increase return on investment.
Pricing
Moosend offers an email marketing tool with professional-grade features offered at an entry-level price. It’s the ideal option for businesses with a small budget who require an automation system for their email marketing.
Although Moosend is very easy to make use of, it comes with few limitations, which could hinder small-sized businesses to expand their operations. The limitations are a result of a shortage of templates for emails, the absence of testing with multiple variables, as well as limited social media post scheduling.
You need software that delivers your emails to the recipients, and sends them at high rates of delivery for you to succeed in marketing via email. You need an email program that adheres to best methods of delivery.
It is possible to increase the effectiveness of your delivery by sending specific messages with a domain that is customized and not sending links to spammy websites. However, some systems are not able to perform as well on our tests of deliverability. Moosend doesn’t have a high score, however it follows guidelines for email marketing.
The dashboard of Moosend provides important information about your campaign including subscriber numbers the planned broadcasts and any previous broadcasts. It also shows data on the audience you are targeting and a click map that helps to monitor clicks.
You can also create trigger emails that are activated by certain events or behaviour. It could be anything, from customer location or time of day, to purchase of products. The triggers you choose to use can help generate leads or increase sales.
The platform allows you to download spreadsheets with information about your customers as CSV and TXT file formats. These files can be up to 40MB. Upload spreadsheets that include data from third party services are able to be uploaded.
The ability to segment your audience is another crucial feature. This lets you group your subscribers based upon similar characteristics. This can help you send the most relevant material to different groups, which can increase conversions.
Moosend also has a large knowledge base with over 100 articles on its website. This is a fantastic guide for new users. It also offers a wealth of instructional videos to help you get started using the software.
Assistance
Moosend is an email marketing platform that provides users with an array of tools and functions to improve their campaigns. Additionally, it allows users to keep track of their campaigns, and then analyze the outcomes. Moosend provides customer service to help users get maximum value from their accounts.
Moosend’s user interface and ease of use make it simple to use. It also features a drag and drop editor making it simple to make emails. Additionally, you can select from a range of landing page templates to ensure that you can best fit your branding.
There are a variety of options when it comes to managing your list of subscribers. Create a new list every when someone fills in a form, or it’s possible to make use of a double opt-in option to ensure that your subscribers are actually interested in receiving the emails you send them. This lets you make sure that your contacts don’t be bombarded with spammy emails from marketing.
Another useful feature is the possibility to monitor and track client’s journey. It is possible to track the number of times people open your emails as well as the devices they’re using for viewing them, as well as whether they’ve reacted. The data you collect can be used to improve your strategy and take better decisions about the content that you send out.
Moosend offers a cart abandonment tool, which will help you recover sales lost. It is able to suggest items which were bought by subscribers before, recommend upsell items similar to what they have purchased, and offer other products they might not have been at all.
Moosend also offers a knowledge base that covers a broad range of topics, from campaign basics to advanced techniques for creating campaigns. The 13 categories organize the content, such as Audience, Campaigns and Growth Tools.
You can get help with a variety of questions through chat or email in addition to the knowledge database. Moosend can also provide webinars to aid users to build and grow their marketing campaigns.
Moosend offers a free plan for those businesses who are beginning their journey but haven’t yet registered. The plan can also be beneficial for business owners who aren’t certain whether they’ll like it, or if they are the best fit for them. However, if you have subscribers on your list it’s necessary to upgrade to a paid plans.
Conclusions
Moosend is an all-in-one marketing software, lets you build high-converting campaigns for emails and landing pages. Its custom tools and user-friendly interface makes it an excellent option for automated email marketing.
Drag-and drop builders help to design email messages. Templates can be modified effortlessly and can be found with various layouts. You can also make dynamic emails and timers.
Audience segmentation allows you to distinguish leads and customers using common features. This lets you deliver more relevant email messages. Segmentation is an essential component of any marketing strategy. Moosend provides a variety of different segments like behavior and demographics. It can also track the time your viewers was looking at the product.
Automation triggers can be used to send emails that are initiated by actions taken by the people who are your readers. These are a great way to personalize your emails and Moosend comes with 32 triggers to choose from, making it among the largest email marketing services I’ve tried.
The program also includes a spam test that will reveal how your email campaign performs in the inbox. It helps to avoid the sending of spam emails.
Customer support at Moosend is exceptional with live chat support, phone and email help every day of the week. The site also provides tutorials and numerous information for beginners. The site has a vast collection of webinars and a long database.
The platform’s reports contain all information you require to monitor your campaigns, including clicks, open rates, unsubscribe rate, data about devices, browsers, and geolocation, and the revenue that your campaigns generate. Click maps can be viewed for the emails that were clicked and opened.
Moosend provides a full suite of landing pages and subscriber forms creation tools. The tool includes countdowns that generate urgency, success boosting components, Facebook and Google Analytics Pixel trackers, as well as customizable JavaScript and bot security. The subscriber management process is easy too.