Moosend Review
The Moosend email marketing application that has numerous features for companies that are of any size. The interface for users is user-friendly and offers many integrations and sophisticated segmentation tools.
It is also possible to create automated triggers when subscribers do certain actions. This could include sending them a message and changing their email address or initiating an e-commerce funnel.
Features
The Moosend email marketing tool that comes with an extensive list of features to assist you in executing your campaigns. Its powerful automation workflows and responsive editor are two great tools to help you increase the conversion rate.
Moosend offers an email newsletter service that updates information based on certain URLs and RSS feeds. This makes it easy to design email blasts that contain the latest product information and latest posts. This includes both an anti-spam check as well as conditional blocks to improve the engagement of subscribers.
Its Moosend editor for email marketing is easy to use and includes a drag-and drop builder that lets you create emails using a wide range of components. They include text boxes, pictures, buttons, articles as well as spacers to add padding between the elements. The editor also has the design section, which includes tools that will help your emails stand out.
Another interesting feature is the tool that lets you copy and save layouts, items and other elements. It is useful when creating banners, headers and footers so you can reuse them on different email messages. These templates include attractive design features like an image shadow or a place to the background image.
Reports on campaigns provided by It contain important information such as open the mailer, click it, bounce it or unsubscribe information, the location of your email and click heatmap. The reports also provide information about what devices and browsers examine your email notifications.
Moosend lets you segment your email lists and send different campaigns to every group. It allows you to design more personalized and relevant emails. This is particularly important if your goal is to boost email delivery or reduce costs by reducing send quantities.
The Moosend editor is also equipped with an assortment of pre-designed emails that you could use to start your campaigns. They’re designed to match your brand’s style and appearance. your company’s image. These are compatible with most important email applications. This is beneficial because it allows you to keep consistent messaging across all your subscribers.
The Moosend platform also lets you build an unlimited number of data fields custom to your needs that you can use to tailor your messages. This option will guarantee that your customers are getting targeted emails based on their interests, preferences, and behaviors. This feature could be utilized to divide your lists of email recipients and allow you to customize emails marketing campaigns for each group and increase ROI.
Pricing
Moosend offers an email marketing platform that offers pro features at the price of entry level. It’s a great choice for smaller businesses that require an email automation tool.
Although Moosend is extremely simple to use, it does have some limitations that can cause difficulties for small companies to scale their operations. These include the lack of email templates as well as testing with multiple variables. Additionally, there is a lack of schedule for posts on social media.
It is essential to use software that can deliver your email to recipients and allows them to send it at high rates of delivery for you to succeed with email marketing. That means you have choose an email program which follows the best practices in delivery.
You can increase your deliverability by sending specific messages using a customized domain as well as not linking to spammy sites. However, some systems do not perform well in our deliverability tests. Moosend isn’t a top score, however it follows email marketing best practices.
The dashboard on Moosend displays important data regarding your campaign including subscriber numbers, broadcasts planned and past broadcasts. It also shows data on your target audience along with an interactive map of clicks to assist you in tracking clicks.
Emails that trigger by certain actions and events could be designed as trigger emails. It could be anything, from customer location and the time of day product purchases. The triggers you choose to use can help create leads and increase sales.
Excel spreadsheets can be uploaded which contain customer information with CSV or TXT format to the platform. These files can be up to 40MB in size. It is also possible to download spreadsheets that include the data of third-party applications.
Another important feature is the ability to segment your audience, which lets you divide your subscribers into groups according to shared characteristics. This allows you to deliver targeted content to each group that can boost conversion rates.
Moosend has a vast database of knowledge, including more than 100 pieces of information that are available on their website. It is an excellent source for beginners, and it has plenty of videos on how to start using the software.
Support
Moosend is an online marketing platform for email that supplies users with an array of tools and functions to improve their campaigns. You can also track your campaigns, and analyze the performance. Moosend provides customer service to assist users in getting the most out of their accounts.
The user interface of Moosend and its ease of use make it simple to navigate. Additionally, it has a drag and drop editor, which makes it easy to make email messages. It also has a variety of email templates as well as landing page templates to choose which one best suits your brand.
There are a variety of options when it comes to managing your subscribers list. You can create a new list every when someone fills in a form, or you can utilize a double opt-in method to be sure that the people you’ve added to your list really want to get emails from you. This allows you to make certain that the contacts do not get spammed with unwanted marketing messages.
You may also monitor client journeys and keep them updated. You can track how many instances people have opened your emails, what devices they’re using to view them, as well as whether they’ve converted. You can use this information to improve your strategy and take better decisions about the information you’ve sent out.
Furthermore, Moosend has a built-in cart abandonment tool that helps you recover lost sales. The tool can recommend products users have purchased previously and also suggest sell similar products they already own. It can also suggest items customers might not be interested in.
Moosend has a huge knowledge base, covering everything from basic campaign techniques to more advanced methods for creating campaigns. There are 13 categories that are used to organize content including Campaigns, Audience as well as Growth tools.
Live chat, email , and Knowledge Base are the best methods to receive help for many issues. Moosend provides webinars that aid users to build and grow their marketing campaigns.
Moosend also includes a free plan that is ideal for companies that are only getting started and don’t have any customers at the moment. This is also an excellent choice for entrepreneurs who don’t know if they’ll enjoy the software or whether it’s the right choice for their company. If you do have some subscriber lists it’s necessary change to the paid plan.
Conclusions
Moosend is a one-stop marketing tool that allows you to create high-converting emails including landing pages and automated workflows. Its customizable tools and easy-to-use interface makes it an excellent choice for email marketing automation.
Drag-and drop builders help to make emails. The templates are simple to alter and come with various layout options. You can also develop dynamic emails as well as timers.
Audience segmentation lets you separate leads and customers by common traits. It allows you to deliver more relevant emails. It’s an integral part of any marketing strategy. Moosend has a broad range of segmentsation options. These include the demographics of your audience, their behavior, and even when your audience looked at your product.
You can also use automation triggers to send emails in response to behaviors your customers take. They can be an excellent method to customize the content. Moosend offers 32 triggers making one of my most-loved email marketing tools.
Another feature that is great is the spam test, which tells you how your marketing campaign is performing on the inside of your inbox. This helps you avoid emailing spammers.
Moosend offers excellent customer service that includes live chat, telephone and email support available 7 days a semaine. It also offers tutorials and numerous tools for users who are new to the platform. The site has a vast library of information and long webinars.
The platform’s reports provide all the info you need to monitor your campaigns, including clicks, open rates, unsubscribe rate, data on devices, browsers and geolocation, and revenues generated through your campaigns. Click maps can be viewed to show which emails were opened and clicked.
Moosend has a robust suite of landing page and subscription toolkits for building forms, including countdowns for creating urgency “success booster” modules, Facebook as well as Google Analytics pixel tracking, customized JavaScript as well as bot protection and RGPD conformance. Its subscriber management is easy to manage, too.