Moosend Review
Email marketing software Moosend comes with various features for enterprises of any size. It features a user-friendly interface and a variety of integrations, sophisticated segmentation tools and many more.
It also allows you to build automations that will trigger whenever customers perform certain actions. You can send a messageto them, alter the contact details of subscribers, or even trigger an ecommerce funnel.
Features
The Moosend email marketing software that offers an array of options that will help you to successfully run the campaigns you want to run. Its powerful automation workflows and responsive editor are both great tools that will help increase the conversion rate.
Moosend is an email-based newsletter service that automatically updates the content according to specific URLs and RSS feeds. It’s easy to send mailers with up-to-date product information or content. This is a combination of the ability to check for spam and conditionsal blocks for better the engagement of subscribers.
The Moosend editor for email campaigns is easy to use and features a drag-and-drop builder that lets you create emails using a wide array of different elements. You can include padding between your elements by using spacers. These let you place text, images as well as buttons into diverse boxes. The editor also has an area for design, with tools that will help your emails stick out.
A different cool function is the tool that lets you clone and save layouts, items and other elements. This can be useful for designing banners, headers and footers, so that you could reuse them for different emails. The templates from Moosend also include nice design elements like an image shadow or a place for an image that is background.
The reports on your campaign provide important data on how well your marketing campaigns are doing in terms of opening and click rates as well as bounce and unsubscribe rate, location data and click heat maps. The reports also provide information about the way different devices and browsers view your email messages.
Moosend can also allow you to divide your email lists into groups and create different email campaigns for each group. This is an important step in creating more relevant and personalized email messages. This is particularly important when you want to increase email delivery and cut costs with lower quantities.
You can also download an array of templates for email through the Moosend editor, to help get started with your marketing campaign. The templates have been created to match the company’s look and feel. They’re also compatible with the major email applications, which is a good option as it helps to ensure that your message is consistent to your customers.
There is also the option of creating endless custom fields within Moosend that you can use to tailor your emails. This option will guarantee that your customers are getting targeted emails based on their preferences, interests and behaviors. It can also help you segment your lists in order to customize email marketing campaigns to specific groups’ needs, and boost return on investment.
Pricing
Moosend can be described as an email-marketing tool that offers pro features at an entry-level price. It’s an ideal choice for smaller businesses that require an automation system for their email marketing.
While Moosend is very easy to utilize, it has certain limitations which can make it hard for small-sized businesses to expand their businesses. For instance, it is not equipped with email templates as well as testing with multiple variables. Additionally, there is a lack of time for posting social media content.
In order to succeed in the email marketing industry, you need a software capable of delivering your email messages into the recipient’s inboxes, and also distribute them with a high rate of delivery. The email program you choose to use must be one that follows the most efficient delivery practices.
Increase your reach by sending targeted messages, using a customized domain and refraining from sending links to spammy websites. Some systems don’t perform well when we test their delivery ability. Moosend isn’t a top score, but it does follow the best practices in email marketing.
The dashboard on Moosend displays important data regarding your campaign such as subscriber figures the planned broadcasts and any previous broadcasts. The dashboard displays information about your audience, and an interactive map of clicks to aid in tracking clicks.
The emails that are triggered by specific actions and events could be designed as trigger emails. They can trigger anything from product purchases to the location of a client or the time of day. It can be helpful in generating leads and increasing sales.
You can upload Excel spreadsheets which contain customer information as CSV or TXT formats onto the platform. They can be as large as 40MB. You can also download spreadsheets that include data from third-party services.
Another crucial feature is audience segmentation. It allows you to divide your customers in groups based on common traits. This can help you send targeted content to each group that can boost conversion rates.
Moosend is also a huge database of knowledge with more than 100 articles on its website. This is a great resource for new users with a wealth of videos to show you how to get started with the program.
Assistance
Moosend the email marketing platform , provides its users with an array of tools and features that allow them to enhance their campaigns. Users can also monitor their campaigns and analyse the results. Moosend is also able to provide customer support to assist users in getting maximum value from their accounts.
The user interface of Moosend and its simplicity of use makes it simple to use. It also comes with a drag-and-drop editor that makes it simple and simple to design email messages. Additionally, you can select from a range of landing page templates to ensure that they best reflect your branding.
There are a variety of options for managing your subscribers list. Create a new list each time someone fills out the form. Or, you can make use of a double opt-in option to ensure that your subscribers actually want to receive your emails. This lets you make sure that your contacts don’t get spammed with unwanted marketing messages.
You can also track clients’ journeys to your site and keep them updated. You can observe the number of recipients viewing your email and the devices they are using to open the emails. Also, you can determine if they have converted. The data will help you identify trends, improve your strategies and help you make better decision about what type of content that you’re sending.
In addition, Moosend has a built-in cart abandonment feature that can help to recover sales lost. The tool can recommend products users have purchased in the past and upsell similar products to those they currently own. It even suggests products that they might not be interested in.
Moosend provides a comprehensive collection of knowledge, covering all aspects of campaign management, from the basics and more sophisticated methods of designing campaigns. There are 13 categories that are used to organize content such as Audience, Campaigns and Tools for Growth.
Email, live chat and the knowledge base are three ways to get assistance with numerous concerns. Moosend has also launched the series of webinars to will teach customers how to create campaigns, and expand their businesses.
Moosend has a trial plan for those businesses who are beginning their journey and have not yet registered. This is also an excellent option for entrepreneurs, that aren’t certain if they’ll be happy with the application or whether it’s the right choice for their company. If you do have some subscriber lists it’s necessary to upgrade to the paid plans.
Conclusions
Moosend is a complete marketing platform that lets you build high-converting email campaigns, landing pages and automated workflows. Its customizable tools and easy-to-use interface make it a popular choice for email marketing automation.
Using the tool’s drag-and-drop builder it is possible to design easy-to-use email campaigns. The templates can be customized easily and come with a variety of designs. They also allow you to design email timers, and create interactive content.
Audience segmentation can help you differentiate customers and leads by shared traits, which allows you to target them with more personalized messages. It is a crucial part of any marketing plan. Moosend offers a wide range of segmentsation options. These include characteristics, demographics and even when the audience was looking at your item.
Additionally, you can use automation triggers to send email campaigns based on actions your subscribers take. They are an excellent option to tailor your messages as well. Moosend has 32 different triggers to choose from, making it among the most comprehensive service for marketing via email that I’ve used.
Another feature that is great is the test for spam, which informs you how your marketing campaign will perform on the inside of your inbox. This helps you avoid sending spam.
Moosend has excellent customer service, with live chat, phone and email support that is available all hours of the day. They also provide tutorials as well as a lot of information for beginners. It also has a huge database and lengthy webinars.
The platform’s reports provide all details you need to monitor your campaigns, including open rates, clicks and unsubscribe rates, as well as data for devices, web browsers as well as geolocations, and the revenues generated through your campaigns. These reports are beautifully designed and allow you to look up a click map and find out which links clicked in your emails.
Moosend comes with a comprehensive set of landing page and subscription form building tools, with countdowns to create an urgency factor “success booster” modules, Facebook and Google Analytics pixel tracking, custom JavaScript, bot protection, and RGPD conformance. Subscriber management is easy too.