Moosend Review
The Moosend email marketing software that comes with plenty of features for businesses regardless of size. Its user interface is easy to use and includes a variety of integrations as well as advanced tools for segmentation.
Additionally, it allows you to make automated triggers when customers perform certain actions. It is possible to send them a email, update their contact information or create an e-commerce funnel.
Features
Email marketing software Moosend offers several features that can aid you in executing efficient campaigns. Its robust email editor and robust automation workflows are great options to help improve results.
Moosend provides an upgraded electronic newsletter that includes information that is automatically updated according to RSS feeds or specific URLs. It’s simple to send email blasts with latest details about the product or blog content. It also includes the ability to check for spam and conditional blocks to improve subscriber engagement.
The Moosend email editor is simple to use, and has a drag and drop builder that lets you create emails with a variety of elements. It is possible to create padding between elements by using spacers. These allow you to place the text, images and buttons within diverse boxes. There are also tools within the editor’s design section that aid in making your email stand out.
A tool allows you to create clones of layouts, or save them. This can be used to design footers and headers that you can reuse for other email messages. Moosend’s templates also have some attractive design features like a shadow and a position of the background image.
Reports on campaigns provided by It contain essential information, including open and click data, bounce information, unsubscribe, location data and click heatmap. It also provides data on how your emails appear on various devices and browsers.
Moosend lets you divide your email lists into groups and create different email campaigns for every group. This is an important step in creating more relevant and personal email messages. This is crucial in the case of trying to improve the delivery of your emails and reduce costs by reducing send quantities.
The Moosend editor also comes with pre-designed emails that you could utilize to launch your email campaigns. These templates are designed to fit the brand’s design and appearance. They’re compatible with all major email clients this is a great feature as it will help you maintain a consistent message across your subscribers.
There is also the option of creating unlimited custom fields in Moosend that you can use to tailor your emails. This option will guarantee that your customers are getting targeted emails based on their interests, preferences, and behaviors. This feature can help you create lists that are segmented in order to customize the marketing messages you send to each group’s needs and improve ROI.
Pricing
Moosend is an email marketing platform that comes with advanced capabilities, is offered at an affordable price. It is an excellent alternative for small-scale business owners who require an email automation platform.
While Moosend can be very user-friendly Small businesses might find it difficult to expand their operations. For instance, it is not equipped with emails templates, as well as the multivariate testing. Additionally, there is a lack of scheduling for social media posts.
You need software that delivers your email to recipients, and sends them with high delivery rates for you to succeed with email marketing. The email program you choose to use must be one that follows the most efficient practices for delivery.
Increase your reach by sending specific messages with a domain that is customized as well as not sending links to spammy websites. There are some systems that don’t do well during our deliveryability tests. Moosend does not have the best score, but it does follow the best practices in email marketing.
The dashboard on Moosend displays important data regarding the campaign, including subscriber counts the planned broadcasts and any previous broadcasts. It also shows data on your target audience as well as a click map that helps to track clicks on links.
Additionally, you can make trigger emails activated by certain events or behaviour. This could be any trigger such as location of the customer and the time of day the purchase of a product. This can be useful for generating leads and increasing sales.
Excel spreadsheets can be uploaded which contain customer information with CSV or TXT formats onto the platform. The files may exceed 40MB in size. You can also send spreadsheets with information from third party services.
Audience segmentation is another important characteristic. This allows you to classify your users based on common characteristics. This can help you send the most relevant content to each group that can boost conversion rates.
Moosend offers a large information base that includes more than 100 articles accessible on their site. It is an excellent resource for new users, and it has plenty of videos on how to get started with the application.
Assistance
Moosend is an email marketing platform that provides users with a variety of features and tools for improving their marketing. You are also able to monitor your campaigns and analyse the results. Moosend also offers customer support to ensure users get the most out of their accounts.
The user interface of Moosend and its ease of use make it simple to use. It also comes with an editor with drag-and-drop which makes it fast and easy to create email messages. You can also choose from a variety of landing page templates to ensure that it is the best match for your brand.
You have many choices in managing your subscriber list. It is possible to create a fresh list each time someone fills out a form, or it’s possible to make use of a double opt-in option to ensure that your subscribers are actually interested in receiving the emails you send them. This allows you to make certain that the contacts do not receive unwanted marketing messages.
You can also track client journeys and keep them updated. This lets you observe the number of recipients opening your emails and what device they’re using to read them. It also lets you know if they have converted. The data you collect can be used to tweak your approach and make more informed decisions with regard to your content you’re sending out.
In addition, Moosend has a built-in cart abandonment feature that can help customers recover sales that were lost. The tool can recommend products subscribers have purchased previously and also suggest sell similar products they already own. It can also suggest items they may not be interested in.
Moosend provides a comprehensive knowledge foundation that covers a wide variety of topics, from campaign basics to the most advanced methods for creating campaigns. The information is categorised into thirteen different categories that include the following: Campaigns, Audience, Growth Tools, Automation and more.
Live chat, email and Knowledge Base are the best methods to receive help for numerous concerns. Moosend can also provide webinars to assist users in building and expanding the reach of their marketing.
Moosend provides a no-cost program for businesses that are beginning their journey but haven’t yet signed up. This plan is also great for entrepreneurs who don’t know if they will like it or if it’s the right fit for their needs. If you have subscribers lists you will need for you to switch to the Premium plan.
Conclusions
Moosend is a one-stop marketing platform that lets you build high-converting email campaigns as well as landing pages, and automate workflows. Its customizable tools and easy-to-use interface makes it an excellent choice for email marketing automation.
Utilizing the drag-and-drop tool, you can create easy-to-use email campaigns. The templates can be customized effortlessly and can be found in a range of layouts. Additionally, you can make dynamic emails and timers.
Audience segmentation lets you differentiate leads from customers based on similar characteristics. It allows you to send more targeted messages. It is a crucial part of any marketing plan. Moosend provides a variety of segmentation options, including characteristics, demographics and even the time that people were looking at a specific item.
Automation triggers can be used to deliver emails initiated by actions taken by your customers. These can be a wonderful method to customize the content. Moosend offers 32 triggers making it one of my favorite email marketing tools.
There is also an automated spam test which will reveal how your email campaign is received in the mailer. It helps to avoid spamming.
Moosend has excellent customer service that includes live chat, phone and email support that is available all hours of the day. In addition, it offers a wealth of resources and training for novice users such as a database, and lengthy webcasts.
The reports from the platform supply users with the data you need to monitor the effectiveness of your marketing campaigns. It includes open , click and unsubscribes rates, as well as data on devices and browsers. Profits generated through campaigns can be also viewed. You can view click maps for the emails that were opened and clicked.
Moosend offers a full suite of landing pages and subscription toolkits for building forms, including countdowns to create an urgency factor “success booster” modules. Facebook and Google Analytics pixel tracking, custom JavaScript as well as bot protection and RGPD conformance. The management of subscribers is a breeze, too.