Moosend Review
The Moosend email marketing software that comes with many features to businesses of all sizes. It has a friendly UI as well as a range of integrations and advanced segmentation tools and many more.
You can also build automations that will trigger whenever subscribers perform certain actions. Send them a text messageto them, alter their email address or initiate an ecommerce funnel.
Features
The Moosend email marketing software that offers an extensive list of features to help you successfully execute the campaigns you want to run. Its robust email editor and powerful automation workflows are great options to help drive conversion rates.
Moosend provides an upgraded email newsletter with contents that are automatically updated based on RSS feeds or specific URLs. It’s easy to send email blasts with latest product information or content. This includes both a spam check and conditionsal blocks for better customer engagement.
Its Moosend editor for emails is easy to use and comes with a drag-and-drop editor that lets you make emails by utilizing a variety of elements. They include text boxes, pictures, buttons, articles as well as spacers to add padding between elements. There are also tools within the design section of editors to aid in making your email stand out.
A different cool function is that it lets you copy and save layouts as well as items. This is great for designing banners, headers and footers so you can use them in different emails. Moosend templates include some fantastic design elements such as the shadow, or even a spot for the background picture.
Its campaign reports provide key information about how well your marketing campaigns are doing, including opening and click rates as well as bounce and unsubscribe rate locations, as well as the click heat map. This report will also provide details about how your email messages can be viewed by different devices and browsers.
Moosend allows you to create segments of your email list and then send out different emails to every segment. This is an important step in creating more relevant and custom-designed email messages. This is crucial in the case of trying to boost email delivery or decrease costs through lower send volume.
The Moosend editor comes with an assortment of pre-designed email templates that you can use to start your campaigns. The templates have been created to match the company’s look and feel. They’re compatible with the majority of popular email programs. This is beneficial as it lets you keep consistent messaging across all your subscribers.
Additionally, Moosend lets you build an unlimited number of fields for your own data that you can use to tailor your messages. This will make sure that your clients receive targeted emails based on their preferences, interests, and behavior. The feature is able to divide your lists of email recipients, allowing you to tailor your marketing messages to each group and increase return on investment.
Pricing
Moosend is an email marketing platform that comes with advanced features, is available for a reasonable price. It’s an ideal choice for businesses with a small budget who require an automated email tool.
While Moosend is very easy to use, it does have certain limitations which can hinder small businesses to grow their businesses. This includes the absence of emails templates, as well as the testing with multiple variables. Additionally, there is a lack of scheduling for social media posts.
If you want to be successful in the email marketing industry, you need a software capable of delivering your email messages into recipient inboxes and deliver them at the speed that is most effective. That means you have select an email platform which follows the best practices in delivery.
Increase your reach by sending specific messages with a domain that is customized and not sending links to spammy websites. Some systems, however, are not able to perform as well when we test their deliverability. Moosend does not have the best score but does adhere to the best practices in email marketing.
The dashboard on Moosend provides important information about your campaign such as subscriber figures the planned broadcasts and any previous broadcasts. It also shows data on the audience you are targeting and an interactive map of clicks that help you track link clicks.
The emails that are triggered by specific actions and events could be designed as trigger emails. The trigger could be any, from customer location and time of day to the purchase of a product. This trigger can be used to create leads and increase sales.
Excel spreadsheets can be uploaded which contain customer information with CSV or TXT format to the platform. These files can be up to 40MB in size. You can also upload spreadsheets that contain data from third-party services.
A further important aspect is the ability to segment your audience, which permits you to split your customers into groups based on shared characteristic. This will allow you to send the most relevant content to each group and increase the number of conversions.
Moosend is a huge database of knowledge, including more than 100 pieces of information that are available on their website. It is an excellent source for beginners as well as a lot of videos on how to begin using the application.
Assistance
Moosend the email marketing platform , provides its users with various tools and functions that allow them to enhance their campaigns. You can also track your campaigns and analyse the outcomes. Moosend also offers customer support to help users get the most value out of their accounts.
The user interface and ease of use make it simple to use. It also features the drag-and-drop editor that makes it simple to make emails. You can also choose from a variety of landing page templates so that you can best fit your brand.
There are a variety of options when it comes to managing your subscriber list. You can create a new list each time someone fills out an application, or it’s possible to utilize a double opt-in method to be sure that the people you’ve added to your list are actually interested in receiving the emails you send them. This is a fantastic method to make sure you’re not spamming people with emails that they do not want to receive.
A further benefit is the capability to record and monitor client journeys. You can track how many occasions people check your email as well as the devices they’re using to open them, as well as whether they’ve reacted. The data will help you identify patterns and trends, adjust your strategies and help you make better decisions about the type of content you’re sending out.
Moosend also has an abandonment tool for carts, that can assist you in recover sales lost. It is able to suggest items that were purchased by subscribers before, recommend upsell items similar to what they purchased, or recommend other items that they might not have been at all.
Moosend also offers a knowledge base that covers a broad spectrum of subjects that range from basic campaign concepts to more advanced strategies for creating campaigns. There are 13 categories to organize the content, such as Audience, Campaigns and Growth Tools.
Help is available for many questions using live chat and email, and also through the knowledge database. Moosend can also provide webinars to help users build and expand their campaigns.
Moosend offers a free program for businesses that are just starting and have not yet joined Moosend. This plan is also great for those who aren’t sure what they’ll think of it, or if they are the best fit for their needs. But, if you’re on some subscriber lists, you’ll have to upgrade to the paid plan.
Conclusions
Moosend is an all-in-one marketing software, lets you create high-converting emails campaigns and landing pages. Its customizable tools and easy-to-use interface makes it an excellent option for automation of email marketing.
Drag-and-drop builders make it easy to design email messages. The templates can be customized effortlessly and can be found in a range of layouts. Additionally, you can create dynamic email content and timers.
Audience segmentation can help you differentiate leads and customers based on shared features, and allows you to send them specific emails. It’s an integral part of any marketing strategy. Moosend has a broad range of options for segmentation, such as demographics, behaviour, as well as the exact time the audience was looking at your product.
Additionally, you can use automation triggers that trigger email campaigns based on activities your subscribers perform. These can be a wonderful option to tailor the content. Moosend offers 32 triggers that makes it my top choice for email marketing tools.
A further great benefit is the test for spam, which informs the user how your email campaign will perform in the inbox. It helps to avoid emailing spammers.
The customer service at Moosend is top-notch and offers live chat as well as phone and email support every day of the week. The site also provides tutorials and numerous resources for novice users. It also has a huge library of information and long webinars.
The platform’s reports contain all the info you need to keep track of your campaigns including open rates, clicks, unsubscribe rate, data for devices, web browsers and geolocation, and the revenue that your campaigns generate. They are well-designed and allow you to see a map of clicks to find out which links clicked in your emails.
Moosend offers a comprehensive collection of landing pages as well as subscription form building tools. It has countdowns to generate urgency, success boosting components, Facebook and Google Analytics pixels trackers, and custom JavaScript as well as bot security. Its subscriber management is a breeze, too.