Moosend Review
Moosend is an email marketing tool that offers many features to businesses regardless of size. The interface for users is user-friendly and has many integrations available as well as advanced segmentation tools.
Additionally, it allows you to make automated triggers when customers perform certain actions. These include sending a communication and changing their email address or activating an e-commerce channel.
Features
Email marketing software Moosend offers numerous features to aid you in executing effective campaigns. The robust automation workflows and responsive editor are two powerful tools to help you increase conversions.
Moosend also offers an advanced electronic newsletter that includes contents that are automatically updated in accordance with RSS feeds, or URLs that are specific to. It’s easy to design email blasts that contain up-to-date information on products and latest posts. Additionally, the program contains a spam checker and conditional blocks to increase subscriber engagement.
The Moosend email campaign editor is easy to use and comes with the drag-and-drop builder that lets you create emails using a range of components. These include text boxes, pictures, buttons, articles as well as spacers to add padding between elements. Editors also have an area for design, with tools to make your email stick out.
Another cool feature is that it allows you to clone and save layouts, items and other elements. This can be used to make footers and headers that are reused for future emails. Moosend templates are full of great designs, including the shadow, or even a spot for the background picture.
The reports on your campaign provide important details about the effectiveness of your campaigns, including the rate of clicks and open rates, bounce and unsubscribe rates as well as location information and a click heat map. This report will also provide information about how your emails can be viewed by different gadgets and web browsers.
Moosend can also allow you to divide your email lists into groups and then send out different emails to the various groups. It allows you to design targeted and personalized messages. This is crucial if your goal is to boost email delivery or reduce costs by reducing send quantities.
You can also download a variety of email templates from the Moosend editor, to help get started with your marketing campaign. The templates are designed to fit the look and feel of your brand. They’re also compatible with all major email applications this is a great option as it helps you maintain a consistent message across your subscribers.
It is possible to create endless custom fields within Moosend , which you can utilize to personalize your emails. It allows you to send personalized emails to your clients in accordance with the preferences and interests of every customer. The feature is able to segment your email lists and allow you to customize the marketing emails you send to every group, and boost ROI.
Pricing
Moosend can be described as an email-marketing platform with professional-grade features offered at the price of entry level. This is a great choice for small business owners that require an automation of their email platform.
Although Moosend is extremely easy to make use of, it comes with few limitations, which could cause difficulties for small companies to scale their businesses. This includes the absence of emails templates, as well as the testing with multiple variables. There is also limited time for posting social media content.
The software you choose to use must deliver your email to recipients, and sends them at high rates of delivery for you to succeed in email marketing. You need an email program that adheres to best methods of delivery.
You can increase your deliverability by sending specific messages using a customized domain and refraining from linking to spammy sites. But, certain systems are not able to perform as well in our deliverability tests. Moosend doesn’t have a high score but does adhere to the best practices in email marketing.
The dashboard on Moosend shows important information regarding your campaign including subscriber numbers, broadcasts planned and past broadcasts. It also shows data regarding your audience, and a click map to help you track clicks.
It is also possible to create trigger emails that are activated by certain events or behaviour. These triggers can be any thing from purchases of products to the customer’s location, or even the time of the day. This can be useful for generating leads and increasing sales.
It allows you to upload spreadsheets with data about your customers in CSV and TXT file formats. They can range from to 40MB. Upload spreadsheets that include information from third-party services can be stored.
Another crucial feature is audience segmentation, which permits you to split your clients in groups based on common characteristics. This can help you send targeted content to each group, which can increase conversions.
Moosend is also a huge database of knowledge with more than 100 content on its site. It is an excellent source for beginners as well as a lot of videos to show you how to start using the software.
Support
Moosend, an email marketing platform , provides its users with various tools and features that allow them to boost their campaigns. Additionally, it allows users to keep track of their campaigns, and then analyze their results. Moosend also offers customer support to help users get the most value out of their accounts.
The user interface of Moosend and its user-friendly interface make it simple to navigate. It also features the drag-and-drop editor making it simple to create emails. The platform also offers a wide range of templates for email and landing pages which allows you to pick the best one for your business.
There are also many options for managing subscribers lists. It is possible to create a fresh list every time someone fills out the form. Or, it’s possible to use a double opt-in to make sure your contacts are actually interested in receiving emails from you. This will allow you to be sure that your contacts don’t get spammed with unwanted advertising messages.
Another useful feature is the capability to record and monitor client journeys. You can monitor how many instances people have opened your emails, what devices they’re using to view them, as well as whether they’ve changed their preferences. These data points is used to determine trends, improve your strategies and help you make better decisions about the type of content that you’re sending.
In addition, Moosend has a built-in cart abandonment tool that helps to recover sales lost. It can suggest products that were purchased by subscribers previously, suggest upsell items similar to what they purchased, or suggest other products that they might not have been interested in before.
Moosend provides a comprehensive knowledge foundation that covers a wide variety of topics that range from basic campaign concepts to the most advanced methods to create campaigns. There are 13 categories to organize the content, such as Audience, Campaigns and Growth Tools.
It is possible to get assistance with various questions via live chat , email, as well as through the knowledge database. Moosend has also launched an online series of webinars which teach users how to build campaigns and grow their businesses.
Moosend comes with a trial plan, which is useful to businesses just starting out and don’t have any subscribers as of yet. It’s also a great option for entrepreneurs who don’t know whether they’ll like it or whether it’s right to them. If you already have subscriber lists, it’s time for you to switch to the Premium subscription.
Conclusions
Moosend is an all-in-one marketing tool that allows you to develop high-converting email marketing campaigns as well as landing pages, and automate workflows. Its distinctive tools and user-friendly interface make it a great option for automation of marketing emails.
With the help of the builder’s drag-and drop feature it is possible to design emails quickly and efficiently. Templates are easy to alter and come with various designs. It also lets you create email timers and interactive contents.
Audience segmentation allows you to distinguish leads and customers using similar characteristics. This allows you to deliver more relevant messages. It’s an essential component of any marketing strategy. Moosend offers a wide range of segmentsation options. These include the demographics of your audience, their behavior, and even the time that people were looking at the item.
Automation triggers can be used to send emails that are initiated by actions taken by your subscribers. They are an excellent way to personalize your content as well. Moosend comes with 32 triggers, which makes it among the most complete service for marketing via email that I’ve used.
Another great feature is its test for spam, which informs you how your marketing campaign will perform within the inbox. This helps you avoid sending unwanted emails.
Moosend has excellent customer service, with live chat, phone and email support that is available 24 hours a day. The site also provides tutorials and numerous information for beginners. The site has a vast database and lengthy webinars.
Reports from the platform provide you with all of the data you need to monitor your campaigns. This includes open , click and unsubscribe rates as well details on the devices and web browsers. Revenue generated by campaigns is also available. Click maps can be viewed to show which emails were clicked and opened.
Moosend offers a comprehensive collection of landing pages as well as subscription form building tools. The tool includes countdowns that create urgency, success booster components, Facebook and Google Analytics Pixel trackers, as well as customizable JavaScript as well as bot security. Management of your subscribers is easy, too.