Moosend Review
Email marketing software Moosend offers many features to help businesses of any size. It has a friendly UI, a wide range of integrations, sophisticated segmentation tools and more.
It is also possible to create automated triggers that trigger when users perform specific steps. For example, sending a text message and changing their email address or activating an e-commerce channel.
These are the features
Moosend is an software for marketing via email that provides an impressive array of functions to help you successfully execute your marketing campaigns. Its responsive email campaign editor and powerful automated workflows are fantastic options to help improve the conversion rate of your campaigns.
Moosend provides an email newsletter service that is automatically updated with the content according to specific URLs as well as RSS feeds. This allows you to make email blasts featuring up-to-date information on products as well as the most recent posts. It also contains a spam checker and conditional blocks for better subscribers’ engagement.
Its Moosend editor for email campaigns is simple to use and comes with a drag-and-drop editor, which allows you to build emails with a variety of elements. They include text boxes, pictures, buttons, articles, and spacers for adding padding between the elements. There is also a design section with some tools that will help your emails stand out.
A different cool function is a tool that allows you to clone and save layouts and items. It is possible to create headers and footers that could be reused in other emails. Moosend templates have some great design elements such as the shadow, or even a spot for the background picture.
Reports on campaigns provide crucial information about how well your marketing campaigns are doing with regard to open and click rates, bounce and unsubscribe rates as well as location information and a click heat map. It also provides information about how your emails appear on various platforms and on different browsers.
Moosend can also allow you to divide your email lists into groups and then send out different emails to the various groups. This is an important step to create more pertinent and personal emails. This is crucial when you want to increase email delivery and cut costs with lower volumes.
It is also possible to download various email templates through the Moosend editor that will help you get started with your marketing campaigns. These templates have been designed to complement the style and look of your brand. They’re also compatible with the major email programs this is a great thing as it can help to ensure that your message is consistent throughout your subscriber base.
Moosend also allows you to make an unlimited amount of custom data fields which you can utilize to tailor your messages. Send targeted messages via email to your customers based on the preferences and interests of each client. The feature is able to segment your email lists which allows you to create custom the marketing emails you send to the various groups and improve return on investment.
Pricing
Moosend the email marketing platform with pro features, can be purchased at an affordable price. It’s a great choice for businesses with a small budget who require an email automation tool.
While Moosend can be very user-friendly however small-scale businesses could find it difficult to expand their business. These limitations include a lack of templates for emails, the absence of multivariate testing, and the limited scheduling of social media posts.
It is essential to use software that can deliver your messages to your recipients and can send them in high volumes of speed for you to succeed with email marketing. That means you have choose an email program that follows best practices for delivery.
Increase your reach by sending targeted messages, with a domain that is customized and not sending links to spammy websites. Certain systems fail when we test their delivery ability. Moosend is not able to get an extremely high score but it does follow the best practices for email marketing.
The dashboard of Moosend provides important information about your campaign such as subscriber figures as well as broadcasts scheduled and previous broadcasts. It also shows data regarding your audience, and an interactive map of clicks to help you track clicks.
The emails that are triggered by specific behaviors and situations are able to be made trigger emails. The trigger could be any that is triggered by location, location of the client and the time of day product purchases. It can be helpful in making leads, and boosting sales.
It allows you to upload spreadsheets with data about the customers you serve as CSV or TXT formats. The files could be up to 40MB. Excel spreadsheets that contain information from third-party services can be uploaded.
Audience segmentation is another important characteristic. This lets you segment your customers based on similar features. You can send relevant content to all groups, that will boost your conversion.
Moosend also has a large knowledge base with over 100 content on its site. It is an excellent guide for novice users, and it has plenty of videos on how to start using the software.
Assistance
Moosend is an email marketing platform that provides users with a variety of features and tools to enhance their marketing campaigns. Additionally, it allows users to track their campaigns and analyze their results. Moosend also offers customer support to help users get the most out of their accounts.
The use of Moosend is easy, and its user interface is user-friendly. It also comes with an editor with drag-and-drop which makes it fast and simple to design email messages. The platform also offers a wide range of templates for emails and landing pages to choose the best one for your brand.
There are many options available for managing your list of subscribers. You can create a new list each whenever someone fills out an application, or you can use a double opt-in to ensure that your subscribers actually want to receive emails from you. This is a great way to ensure your contacts aren’t bombarded with marketing messages they don’t want.
A further benefit is the ability to track and monitor client journeys. This lets you track the number of people who open your emails, and on what device they’re using to read them. It also lets you know the extent to which they’ve changed. These data points can be used to identify patterns, enhance your strategy and take more educated choices about the kind of content that you’re sending.
Moosend is also an abandonment tool for carts, which will help you recover sales lost. It will suggest items that were purchased by subscribers in the past, sell similar products to those they bought, and even recommend other items that may not be keen on before.
Moosend provides a comprehensive collection of knowledge, covering everything from basic campaign techniques and more sophisticated methods of making campaigns. There are 13 categories to are used to organize content including Campaigns, Audience and Growth Tools.
Live chat, email , and Knowledge Base are all methods to receive help for many issues. Moosend is also launching a series of webinars that teach users how to build campaigns to grow their business.
Moosend also includes a free plan that’s great to businesses just getting started and don’t have any subscribers as of yet. It’s also a good alternative for entrepreneurs who aren’t sure they’ll like the software or whether it’s the right choice for their company. If you have subscribers lists, it’s time change to premium plan.
Conclusions
Moosend is a complete marketing platform that lets you build high-converting email campaigns, landing pages and automated workflows. The unique features of the platform and easy-to-use interface make it an ideal option for automated email marketing.
Drag-and-drop builders make it easy to create emails. Templates can be modified effortlessly and can be found with a variety of designs. You can also develop dynamic emails as well as timers.
Audience segmentation helps you separate leads from customers by sharing characteristics, allowing the sending of more personalized email messages. It’s an integral part of any marketing strategy. Moosend has a broad range of options for segmentation, such as characteristics, demographics and even the time that people were looking at your product.
Automation triggers are used to create emails triggered by the actions of your customers. This is a great method to customize your content. Moosend offers 32 triggers that makes one of my most-loved emails marketing software.
Another great feature is its testing for spam that tells the user how your email campaign is performing in the inbox. This helps you avoid sending spam.
Moosend’s customer support is excellent and offers live chat as well as phone and email support 7 days a week. Additionally, the company provides a variety of tools and tutorials for new users, including a database and long webcasts.
The platform’s reports contain all details you need to keep track of your campaigns including open rates, clicks, unsubscribe rate, data on devices, browsers and geolocation, and revenue generated by your campaigns. They are well-designed and allow you to see a map of clicks to see which links were clicked in your emails.
Moosend offers a full suite of subscription and landing page form building tools, with countdowns for creating urgency “success boost” modules. Facebook as well as Google Analytics pixel tracking, custom JavaScript and bot security, as well as RGPD compliance. Subscriber management is simple too.