Moosend Review
The Moosend email marketing tool that offers numerous features for companies regardless of size. The interface for users is user-friendly and offers many integrations and advanced tools for segmentation.
Additionally, you can create automatic triggers when subscribers do certain activities. This could include sending them a message, changing their contact details or activating an e-commerce channel.
These are the characteristics
The software for marketing via email Moosend has several features that can help you execute successful campaigns. Its powerful automated workflows as well as its responsive editor are two great tools to help you increase conversions.
Moosend provides an email newsletter service that is automatically updated with content based on specific URLs and RSS feeds. It’s straightforward to send out emails with the latest products information and articles. This includes both an anti-spam check as well as conditional blocks that increase subscriber engagement.
Its Moosend editor for email campaigns can be used with ease and includes a drag-and drop builder that lets you build emails with a range of components. These include text boxes, images, buttons, articles and spacers that can be used to create space between components. You can also find tools inside the editor’s design section that assist in making your emails stand out.
This tool can be used to create clones of layouts, or save these layouts for later use. It is useful when creating banners, headers and footers to reuse them for different emails. Moosend’s templates also have some beautiful design elements, such as the shadow as well as a location for an image that is background.
Campaign reports from It provide essential information, including open and click data, bounce information or unsubscribe information, the location of your email, and a click heatmap. This report will also provide information about how your emails are viewed on different platforms and on different browsers.
Moosend lets you divide your email lists into groups and send different campaigns to every group. This lets you create specific and targeted emails. It’s especially useful if you’re trying to improve the efficiency of your emails, and also reduce expenses by cutting down on the volume of emails you send.
The Moosend editor also comes with an assortment of pre-designed email templates you can use to start your campaigns. They’re created to match the company’s appearance and style. They’re compatible with all major email clients This is a positive option as it helps keep your messages consistent across your subscribers.
You can also create endless custom fields within Moosend that you can use to customize your email messages. Send targeted email messages to your customers in accordance with the interests and preferences of every customer. This feature can be used to separate your emails which allows you to create custom the marketing emails you send to each group and increase the ROI.
Pricing
Moosend offers an email marketing tool with professional-grade features offered at affordable prices. It is an excellent option for entrepreneurs with small businesses needing an automated email platform.
Even though Moosend can be extremely user-friendly, small businesses may be unable to grow their operations. This includes the absence of emails templates, as well as the multivariate testing. Additionally, there is a lack of time for posting social media content.
If you want to be successful in the email marketing industry it is essential to have a program which can send your messages into the recipient’s inboxes, and also send them out at a high rate of delivery. The email program you choose to use must be one that follows the most efficient practices for delivery.
There are a variety of ways to improve deliverability. These include creating targeted marketing campaigns, using a custom domain, and avoiding spammy links. Certain systems fail in our tests of deliveryability. Moosend is not able to get the highest score, however, it follows email marketing best practices.
The dashboard of Moosend shows important information regarding your campaign such as subscriber figures as well as broadcasts scheduled and previous broadcasts. It also shows data on your target audience as well as the click map, which helps to monitor clicks.
The emails that are triggered by specific actions and events are able to be made trigger emails. They can trigger anything from product purchases to a customer’s location or even the time of the day. The triggers you choose to use can help bring leads to your business or boost sales.
You are able to upload Excel spreadsheets with customer details with CSV or TXT formats onto the platform. They can have as much as 40MB. Additionally, you can upload spreadsheets that contain the data of third-party applications.
Audience segmentation is a crucial characteristic. It allows you to classify your users based on shared traits. This will allow you to send targeted material to different groups and increase the number of conversions.
Moosend offers a large database of knowledge, including more than 100 articles accessible on their site. It is an excellent resource for novice users and has many videos that will help you get started using the software.
Help
Moosend the online marketing tool, supplies users with various tools and functions that can be used to enhance their campaigns. It also allows you to track your campaigns and analyse the results. Moosend provides customer service to help users get the most out of their accounts.
Utilizing Moosend is straightforward, and its user interface is easy to navigate. Additionally, it has the drag-and-drop editor making it simple to design email messages. It also has a variety of templates for email and landing page designs to choose the best one for your brand.
There are also many options to manage subscribers lists. It is possible to create a fresh list every time someone fills out a form, or it’s possible to make use of a double opt-in option to make sure your contacts really want to get the emails you send them. This is an excellent option to ensure that you’re not sending out advertising messages that they’re not interested in.
Another useful feature is the possibility to monitor and track client’s journey. You can observe the number of recipients who open your emails, and on what devices they are using to open the emails. You also can see if they have converted. The data is used to determine patterns, enhance your strategy and take more educated decisions about the type of content that you’re sending.
Moosend also has an abandonment tool for carts, which will help you recover sales lost. The program can suggest items that customers have bought in the past and increase the price of similar items to ones they currently own. It even suggests products they may not want to purchase.
Moosend offers a vast collection of knowledge, covering all aspects of campaign management, from the basics to advanced techniques for designing campaigns. The information is categorised into thirteen different categories that include Audience, Campaigns, Growth Tools, Automation and more.
Live chat, email , and Knowledge Base are the best options to seek help with numerous issues. Moosend also offers webinars to assist users in building and expanding their campaigns.
Moosend offers a free option for companies that are beginning their journey and have not yet signed up. The plan can also be beneficial for entrepreneurs who don’t know whether they’ll like it, or if it’s right for their needs. If you do have subscribers on your list then you’ll need to upgrade to a paid plans.
Conclusions
Moosend, an all-in one marketing system, allows you to make high-converting email campaigns as well as landing pages. The custom-built tools it offers and its user-friendly interface make it a popular option for automated email marketing.
Drag-and-drop builders make it easy to create email messages. Templates can be modified effortlessly and can be found with a variety of designs. You can also create email timers and interactive contents.
Audience segmentation allows you to separate leads and customers by the same characteristics. This allows you to send more targeted emails. This segmentation is a key component of any marketing strategy. Moosend provides a variety of segments, such as the behavior of your customers and their demographics. You can even track how often your customers looked at a particular product.
You can also use automation triggers to send emails based on the actions your subscribers take. This is a fantastic way to personalize your emails and Moosend comes with 32 triggers to choose from, making it among the most comprehensive email marketing services I’ve tried.
There is also a spam test that will tell you how your campaign performs in the inbox. It helps to avoid the sending of spam emails.
Moosend provides excellent customer support that includes live chat, emails and phone support accessible 24 hours a day. It also offers tutorials and numerous resources for novice users. It also has a huge database and lengthy webinars.
Reports from the platform provide you with all of the data you need to monitor the effectiveness of your marketing campaigns. It includes the number of clicks, open rates and unsubscribe rates as well data on devices and browsers. Profits generated through campaigns is also available. These reports are beautifully designed, and you can also look up a click map and see which links were clicked in your emails.
Moosend has a robust suite of landing page and subscription forms tools. It includes countdowns to create the sense of urgency “success boost” modules, Facebook as well as Google Analytics pixel tracking, customizable JavaScript as well as bot protection and RGPD compliance. The management of subscribers is easy to manage, too.