Moosend Review
The software for marketing via email Moosend has various features for companies of all sizes. The user interface is friendly and includes a variety of integrations and advanced segmentation tools.
Additionally, it allows you to create automations that trigger when subscribers perform certain actions. You can send a message, change their email address or trigger an ecommerce funnel.
Features
The Moosend email marketing tool that comes with an array of options to assist you in executing the campaigns you want to run. Its robust email editor and robust automation workflows are great tools that will help drive results.
Moosend offers an email newsletter service that automatically updates information based on certain URLs as well as RSS feeds. This allows you to design email blasts that contain current information about the product as well as the most recent posts. Also, it comes with a spam test as well as conditional blocks to increase subscriber engagement.
Its Moosend editor for email marketing is simple to use and comes with a drag-and-drop editor and allows you to create emails using a wide range of components. They include text boxes, images, buttons, article, and spacers for adding padding between the elements. The editor also has an area for design, with tools to make your email be noticed.
A tool allows you to duplicate layouts and save the layouts. It is useful when designing banners, headers and footers so you can reuse them for different emails. Moosend templates have some great designs, including the shadow, or even a spot for the background picture.
Reports on campaigns provided by It contain important information such as open and click data, bounce information or unsubscribe information, the location of your email as well as a heatmap of clicks. It also contains information on the way different devices and browsers examine your email notifications.
Moosend lets you create segments within your email lists and then send out different emails to every segment. It allows you to design targeted and personalized messages. This is particularly important when you want to improve the delivery of your emails and reduce costs by reducing send quantities.
The Moosend editor also comes with a bunch of pre-made email templates that you can use to start your campaigns. The templates are designed to fit the style and look of your company’s image. They’re compatible with the majority of popular email programs. This is wonderful because it allows you to maintain consistent messages across all your subscribers.
The Moosend platform also lets you make an unlimited amount of fields for your own data that you can use to personalize your emails. You can send targeted emails to your clients according to the preferences and needs of each client. This feature can help you segment your lists so that you can tailor your marketing emails to meet specific groups’ needs, and boost the ROI of your campaigns.
Pricing
Moosend is an email marketing platform which offers professional features for an entry-level price. This is an ideal choice for small business owners that require an automation of their email platform.
Even though Moosend is a user-friendly program however small-scale businesses could have a difficult time expanding the scope of their operation. These limitations include a lack of templates for email, a lack of multivariate testing, and the limited scheduling of social media posts.
The software you choose to use must deliver your messages to your recipients and allows them to send it at high rates of delivery in order to achieve success with email marketing. That means you have select an email platform that adheres to best practices for the delivery of your emails.
There are a variety of ways to boost deliverability. Some of them include creating targeted marketing campaigns, using a custom domain, and eviting links that are spammy. But, certain systems are not able to perform as well when we test their deliverability. Moosend isn’t a top score, but it does follow email marketing best practices.
The dashboard on Moosend provides important information about your campaign including subscriber numbers, broadcasts planned and past broadcasts. The dashboard also displays data regarding your audience, along with a click map to help you track clicks.
Sending emails which trigger by certain actions and events are able to be made trigger emails. This could be any trigger such as location of the customer and the time of day the purchase of a product. It is useful in creating leads and increasing sales.
Excel spreadsheets can be uploaded with customer details as CSV or TXT formats onto the platform. These files can be up to 40MB in size. Additionally, you can upload spreadsheets that contain data from third-party services.
Audience segmentation is a crucial aspect. It allows you to classify your users based on shared traits. You can send relevant content to each group that will boost your conversion.
Moosend is also a huge knowledge base that includes more than 100 content on its site. It is an excellent source for beginners and offers a wealth of instructional videos to help you get started using the application.
Assistance
Moosend is an electronic marketing platform that offers users with a wide variety of features and tools for improving their marketing. You are also able to monitor your campaigns, and analyze the results. Moosend offers support for customers to ensure that they benefit the most from their accounts.
The user interface and user-friendly interface make it simple to use. It also comes with an editor with drag-and-drop which makes it fast and easy to create email messages. Additionally, you can select from a range of landing page templates so that they best reflect your brand.
There are many options available in managing your subscribers list. It is possible to create a fresh list every time someone fills out an application, or you can use a double opt-in to make sure your contacts are actually interested in receiving the emails you send them. This is a great way to ensure you’re not sending out advertising messages that they’re not interested in.
Another helpful feature is the ability to track and monitor client journeys. You can observe the number of recipients who open your emails, and on what device they’re using to read the emails. You also can see if they have converted. This information can be used to identify patterns and trends, adjust your strategies, and make more informed choices about the kind of content that you’re sending.
Additionally, Moosend has a built-in cart abandonment tool that helps to recover sales lost. It is able to suggest items that subscribers purchased before, recommend offer upsell products similar to the ones they bought, and even suggest other products that they might not have been keen on before.
Moosend offers a vast knowledge base, covering everything from basic campaign techniques to advanced techniques for creating campaigns. The 13 categories arrange the information, including Campaigns, Audience as well as Growth tools.
Email, live chat and Knowledge Base are the best methods to receive help for various questions. Moosend has also announced the series of webinars to teach users how to build campaigns, and expand their businesses.
Moosend provides a no-cost plan for those businesses who are just starting and have not yet joined Moosend. This is also an excellent choice for entrepreneurs who aren’t sure they’ll like the application or whether it’s the right choice for their company. If you have subscribers lists, it’s time to upgrade to the premium version.
Conclusions
Moosend is a one-stop marketing tool that allows you to build high-converting email campaigns including landing pages and automated workflows. The platform’s unique tools and user-friendly interface make it a great choice for email marketing automation.
Drag-and-drop builders allow you to design email messages. The templates are customizable easily and come in a range of layouts. It also allows you to create dynamic email content and timers.
Audience segmentation helps you separate customers and leads by shared features, and allows the sending of more personalized emails. It’s an essential component of any marketing strategy. Moosend offers a wide range of segmentsation options. These include the demographics of your audience, their behavior, as well as the exact time the audience was looking at the product.
You can also use automation triggers to send emails based on the behaviors your customers take. These can be a wonderful way to personalize your content. Moosend offers 32 triggers that makes it one of my favorite email marketing tools.
It also has an automated spam test which will let you know how your campaign is received in the mailer. It helps to avoid the sending of spam emails.
Moosend’s customer support is excellent with live chat support assistance via phone or email every day of the week. In addition, it provides a variety of tools as well as tutorials for users who are new to the platform with a database as well as lengthy webcasts.
Reports from the platform provide users with the necessary information for monitoring the effectiveness of your marketing campaigns. These include the number of clicks, open rates and unsubscribe rates as well information on browsers and devices. The revenue generated by campaigns is also available. The reports are nicely designed as well as allowing you to look up a click map and find out which links opened in your email messages.
Moosend has a robust suite of subscription and landing page toolkits for building forms, including countdowns for creating the sense of urgency “success booster” modules, Facebook as well as Google Analytics pixel tracking, customizable JavaScript, bot protection, and RGPD conformance. The management of subscribers is easy to manage, too.