Moosend Review
Email marketing software Moosend comes with many features to help enterprises of any size. It features a user-friendly interface as well as a range of integrations and advanced segmentation tools, and much more.
It is also possible to create automated triggers that trigger when users perform specific steps. These include sending a communication, changing their contact details or triggering an e-commerce funnel.
They are some of the benefits.
The software for marketing via email Moosend has many features that will assist you with effective campaigns. Its robust email editor and powerful automated workflows are fantastic options to help increase the conversion rate of your campaigns.
Moosend is also a premium email newsletter with content that’s updated automatically based on RSS feeds or specific URLs. This allows you to design email blasts that contain the latest product information as well as the most recent posts. This is a combination of the ability to check for spam and conditionsal blocks for better customer engagement.
The Moosend editor for emails is simple to use and includes a drag-and drop builder and allows you to create emails using a wide array of different elements. These include text boxes, images, buttons, article, and spacers for adding padding between elements. Additionally, you can find tools inside the design section of editors to aid in making your email stand out.
A different cool function is that it allows you to clone and save layouts and items. This can be useful for creating banners, headers and footers to reuse them for different emails. Moosend templates are full of great features, such as the shadow, or even a spot for the background picture.
The reports on your campaign provide important data on how well your marketing campaigns are doing with regard to open and click rates Unsubscribe and bounce rates locations, as well as click heat maps. The report also includes information about how your emails appear on various gadgets and web browsers.
Moosend lets you create segments within your email lists which then allows you to send various emails to every segment. It allows you to design specific and targeted email messages. This is crucial in the case of trying to boost email delivery or decrease costs through lower send volume.
The Moosend editor comes with a bunch of pre-made email templates that you can use to start your campaigns. They’re designed to fit the brand’s design and appearance. They’re compatible with the majority of important email applications. This is beneficial as it lets you ensure consistent content for all your clients.
There is also the option of creating unlimited custom fields in Moosend , which you can utilize to customize your email messages. It allows you to send personalized messages via email to your customers according to the preferences and needs of each customer. This feature could be utilized to divide your lists of email recipients which allows you to create custom emails marketing campaigns for the various groups and improve return on investment.
Pricing
Moosend offers an email marketing platform which offers professional features for an entry-level price. This is an ideal alternative for small-scale business owners that require an automation of their email platform.
While Moosend is extremely simple to make use of, it comes with certain limitations which can hinder small-sized businesses to expand their business. For instance, it is not equipped with email templates as well as multivariate testing. There is also limited scheduling for social media posts.
It is essential to use software that can deliver your messages to your recipients and allows them to send it with high delivery rates for you to succeed with email marketing. This means that you need select an email platform that adheres to best practices for delivery.
There are many ways to improve deliverability. These include creating targeted marketing campaigns, using a custom domain, and avoid spammy links. Some systems don’t perform well during our deliveryability tests. Moosend is not able to get a very high score, however, it follows guidelines for marketing via email.
The dashboard of Moosend displays important information about your campaign, including the number of subscribers, scheduled broadcasts and previous broadcasts. It also provides information on your audience and a click map that helps to track clicks on links.
You can also make trigger emails triggered by events or behavior. It could be anything such as location of the customer and time of day to product purchases. The triggers you choose to use can help bring leads to your business or boost sales.
You can upload Excel spreadsheets which contain customer information with CSV or TXT formats to the platform. The files could be up to 40MB. Excel spreadsheets that contain data from third party services are able to be uploaded.
Audience segmentation is a crucial characteristic. This allows you to group your subscribers based upon shared traits. You can send relevant content to every group that will boost your conversion.
Moosend offers a vast database of knowledge with more than 100 articles on its website. It’s a great source for beginners and offers a wealth of instructional videos to aid you to get familiar with the application.
Help
Moosend is an online marketing platform for email that supplies users with a wide variety of features and tools to improve their campaigns. You are also able to monitor your campaigns and analyse the outcomes. Moosend is also able to provide customer support to assist users in getting maximum value from their accounts.
Moosend’s user interface and user-friendly interface make it simple to navigate. Additionally, it has a drag and drop editor making it simple to make email messages. There are a range of templates for emails as well as landing page templates to choose which one best suits the style of your company.
There are many choices to manage subscriber lists. If you want to ensure that your customers are interested in receiving emails from you, you have two options. This is a fantastic way to ensure you’re not spamming people with marketing messages they don’t want.
Another useful feature is the possibility to monitor and track client’s journey. You can track how many times people open your emails as well as the devices they’re using to view them, and whether they’ve reacted. The data you collect can be used to tweak your approach and make better decisions regarding the information you’ve sent out.
Moosend is also a cart abandonment tool, which can help you to recuperate sales that were lost. The tool can recommend products that customers have bought in the past , and can also recommend increase the price of similar items to ones they currently own. It can also suggest items customers might not want to purchase.
Moosend provides a comprehensive knowledge base, covering all aspects of campaign management, from the basics to more advanced methods for making campaigns. There are 13 categories that are used to organize content including Campaigns, Audience and Growth Tools.
It is possible to get assistance with a variety of questions through chat or email as well as through the knowledge collection. Moosend can also provide webinars to help users build and expand their marketing campaigns.
Moosend provides a no-cost plan for those businesses who are beginning their journey and aren’t joined Moosend. It’s also a great option for those who aren’t sure if they will like it or if it’s the right fit to them. If you have already subscriber lists you will need to upgrade to the premium version.
Conclusions
Moosend is a complete marketing tool that allows you to create high-converting emails including landing pages and automated workflows. The platform’s unique tools and user-friendly interface make it a great choice for email marketing automation.
Drag-and-drop builders make it easy to create email messages. The templates are simple to customize and offer a variety of different layouts. Additionally, you can make dynamic emails and timers.
Audience segmentation lets you differentiate leads from customers based on the same traits. This lets you create more specific emails. It is a crucial component of any marketing strategy. Moosend provides a variety of segmentsation options. These include characteristics, demographics and even the time that the audience was looking at your product.
Automation triggers are used to create emails triggered by the actions of your subscribers. This is a great way to personalize content. Moosend offers 32 triggers, which makes one of my most-loved toolboxes for marketing via email.
Another great feature is its spam test, which tells you how your marketing message will be received on the inside of your inbox. It helps to avoid spamming.
Moosend offers excellent customer service and live chat support, as well as phone and email support that is available all hours of the day. In addition, it offers a wealth of resources and tutorials for new users with a database as well as lengthy webinars.
The reports on the platform provide the info you need to monitor your campaigns, such as open rates, clicks Unsubscribe rate, clicks, information for devices, web browsers and geolocations as well as the amount of revenues generated through your campaigns. It is possible to view click maps to see which emails were opened and clicked.
Moosend comes with a comprehensive set of subscription and landing page toolkits for building forms, including counting downs that create urgency “success booster” modules, Facebook as well as Google Analytics pixel tracking, custom JavaScript as well as bot protection and RGPD conformance. Its subscriber management is easy, too.