Moosend Review
Email marketing software Moosend comes with numerous features that can benefit companies of all sizes. Its user interface is easy to use and includes a variety of integrations as well as advanced segmentation tools.
It also allows you to make automated triggers when users perform specific actions. For example, sending a text message, changing their contact details or activating an e-commerce channel.
Features
Email marketing software Moosend offers many features that will aid you in executing effective campaigns. The responsive editor for email campaigns and robust automated workflows are fantastic tools that will help drive results.
Moosend also offers an advanced electronic newsletter that includes contents that are automatically updated based on RSS feeds or certain URLs. It’s straightforward to send out emails with the latest product information or articles. It also includes a spam test and conditional blocks to increase customer engagement.
The Moosend editor for email campaigns is simple to use and comes with a drag-and-drop editor and allows you to make emails by utilizing a array of different elements. The editor lets you create padding between elements with spacers, which let you place the text, images and buttons within various boxes. There is also the design section, which includes features to help make your email stand out.
The tool lets you clone layouts or save these layouts for later use. You can use this to design footers and headers that are reused for future emails. Moosend’s templates also have some beautiful design elements, such as the shadow as well as a location to an image that is background.
The reports on your campaign provide important data on how well your marketing campaigns are doing, including open and click rates Unsubscribe and bounce rates as well as location information and click heat maps. It also contains information on how different browsers and devices view your email messages.
Moosend lets you create segments within your email lists and then send out different emails to each segment. It allows you to design specific and targeted emails. This is particularly important in the case of trying to boost email delivery or reduce costs by reducing send volume.
It is also possible to download various email templates from the Moosend editor to help you get started with your marketing campaigns. These templates have been designed to complement the style and look of your brand. These are compatible with most major email clients. This is great as it lets you keep consistent messaging for all your clients.
You can also create endless custom fields within the Moosend platform that can be used to tailor your emails. Send targeted emails to your clients in accordance with the preferences and needs of each client. This feature could be utilized to divide your lists of email recipients, allowing you to tailor the marketing emails you send to every group, and boost ROI.
Pricing
Moosend the email marketing platform with pro features, is available at a low cost. It’s an ideal choice for small businesses who need an automated email tool.
While Moosend is very easy to make use of, it comes with certain limitations which can make it hard for small businesses to grow their operations. This includes the absence of email templates as well as multivariate testing. Additionally, there is a lack of schedule for posts on social media.
The software you choose to use must deliver your email to recipients and allows them to send it with high delivery rates in order to be successful in email marketing. The email program you choose to use must be one that adheres to best delivery practices.
There are many methods to improve deliverability. These include creating targeted marketing campaigns, using the custom domain name, as well as avoiding spammy links. But, certain systems do not perform well on our tests of deliverability. Moosend doesn’t have a very high score, however, it follows guidelines for marketing via email.
The dashboard on Moosend shows important information regarding the campaign, including subscriber counts the planned broadcasts and any previous broadcasts. It also shows data on the audience you are targeting and a click map that helps you track link clicks.
Emails that trigger by certain actions and events could be designed as trigger emails. The triggers could be anything from purchase of a product to the location of a client or time of day. The triggers you choose to use can help bring leads to your business or boost sales.
The platform allows you to download spreadsheets with information about your clients in CSV or TXT formats. These files can have as much as 40MB. Spreadsheets with the data of third party applications can be transferred.
Another important feature is the ability to segment your audience, which allows you to divide your subscribers into groups according to shared characteristics. Send relevant content to all groups, that will boost your conversion.
Moosend offers a large information base that includes more than 100 pieces of information that are available on their website. It is an excellent resource for novice users and has many videos that will assist you in getting started with the program.
Assistance
Moosend is an electronic marketing platform that offers users with a variety of tools and features to enhance their marketing campaigns. Additionally, it allows users to keep track of their campaigns, and then analyze the results. Moosend is also able to provide customer support to assist users in getting the most out of their accounts.
Using Moosend is straightforward to do, and its interface is friendly to use. It also features a drag and drop editor making it simple to design email messages. The platform also offers a wide range of templates for emails as well as landing page templates to choose the best one for the style of your company.
There are also many options to manage subscriber lists. Create a new list every whenever someone fills out the form. Or, it’s possible to utilize a double opt-in method to ensure that your subscribers are actually interested in receiving your emails. This lets you make certain that the contacts do not receive unwanted advertising messages.
You may also monitor client journeys and update them regularly. You can track how many instances people have opened your emails as well as the devices they’re using to open them, as well as whether they’ve converted. These data points is used to determine patterns, enhance your strategy and help you make better decision about what type of content you’re sending out.
Furthermore, Moosend has a built-in cart abandonment tool that helps you recover lost sales. The program can suggest items subscribers have purchased in the past , and can also recommend sell similar products they have already purchased. The tool can even suggest products customers might not like.
Moosend has a huge knowledge base, covering all aspects of campaign management, from the basics to more advanced methods for making campaigns. The 13 categories arrange the information, including Campaigns, Audience as well as Growth tools.
It is possible to get assistance with a variety of questions through live chat and email, in addition to the knowledge base. Moosend also offers webinars to help users build and expand their campaigns.
Moosend offers a free option for companies that are just starting but haven’t yet registered. This plan is also great for business owners who aren’t certain if they will like it or if it’s right to them. However, if you have any subscriber lists it’s necessary change to the paid plan.
Conclusions
Moosend is a one-stop marketing tool that allows you to build high-converting email campaigns as well as landing pages, and automate workflows. Its custom tools and user-friendly interface make it a top-rated option for automated email marketing.
Utilizing the drag-and-drop tool it is possible to design easy-to-use email campaigns. Templates can be modified easily and come with various layouts. They also allow you to make email timers as well as dynamic content.
Audience segmentation lets you distinguish leads and customers using similar characteristics. This allows you to create more specific email messages. It’s a crucial part of any marketing strategy. Moosend offers a wide range of options for segmentation, such as characteristics, demographics and even when people were looking at a specific item.
Automated triggers are a great way to send emails that are activated by the actions of your customers. This is a great option to tailor content. Moosend offers 32 triggers, which makes it my top choice for email marketing tools.
Another great feature is its test for spam, which informs you how well your campaign is performing on the inside of your inbox. This will help you to stay clear of the sending of spam emails.
Moosend has excellent customer service that includes live chat, telephone and email support available 24 hours a day. Additionally, the company has a wide range of information and tutorials for new users such as a database, and lengthy webinars.
The platform’s reports provide all details you need to monitor your campaigns, such as open rates, clicks, unsubscribe rate, data about devices, browsers, and geolocations as well as the amount of the revenue that your campaigns generate. The reports are nicely designed, and you can also look up a click map and determine which hyperlinks were clicks in your emails.
Moosend is a complete suite of landing pages and subscription forms building tools. It has countdowns to create urgency, success booster components, Facebook and Google Analytics Pixel trackers, as well as customized JavaScript as well as bot security. The subscriber management process is easy too.