Moosend Review
Moosend is an email marketing software that comes with numerous features for companies of all sizes. It features a user-friendly interface and a variety of integrations and advanced segmentation tools and many more.
You can also create automated triggers that trigger when users perform specific steps. For example, sending a text message, changing their contact details or activating an e-commerce channel.
Features
Moosend is an email marketing tool that comes with an extensive list of features that will help you to successfully run your marketing campaigns. The responsive editor for email campaigns as well as robust automated workflows are fantastic options to help increase results.
Moosend also offers an advanced email newsletter service with information that is automatically updated in accordance with RSS feeds or specific URLs. It’s easy to send mailers with up-to-date product information or posts. Additionally, the program includes a spam test and conditional blocks for better customer engagement.
The Moosend editor for email campaigns is simple to use and features a drag-and-drop builder that lets you create emails using a wide variety of elements. It is possible to include padding between your elements with spacers, which let you place text, images and buttons within various boxes. There are also tools within the editor’s design section that assist in making your emails stand out.
The tool lets you clone layouts or save them. You can use this to create footers and headers that you can reuse for other emails. The templates from Moosend also include beautiful design elements, such as the shadow as well as a location of the background image.
Its campaign reports provide key data on the effectiveness of your campaigns in terms of open and click rates Unsubscribe and bounce rates locations, as well as click heat maps. The report also includes details about how your email messages can be viewed by different devices and browsers.
Moosend allows you to create segments of your email list and then send out different emails to every segment. This is crucial in creating more relevant and custom-designed email messages. It’s especially useful if you’re trying to improve the effectiveness of your emails and cut costs by lowering send volume.
The Moosend editor comes with pre-designed email templates that you can use to start your campaigns. These templates have been designed to complement the style and look of your brand. They’re compatible with all major email clients this is a great thing as it can help keep your messages consistent to your customers.
Additionally, Moosend lets you build an unlimited number of data fields custom to your needs that you can use for personalization purposes. This feature will ensure that your customers are getting targeted emails based on their interests, preferences, and behaviors. The feature is able to separate your emails, allowing you to tailor your marketing messages to the various groups and improve ROI.
Pricing
Moosend is an email marketing tool that offers pro features at the price of entry level. This is an ideal choice for small business owners needing an automated email platform.
Even though Moosend can be very user-friendly however small-scale businesses could be unable to grow the scope of their operation. This includes a deficiency of templates for email, a lack of testing with multiple variables, as well as the limited scheduling of social media posts.
To be successful in the email marketing industry You need an email marketing software which can send your messages into the recipient’s inboxes, and also deliver them at the speed that is most effective. It is essential to pick an email system that adheres to best practices for delivery.
There are many ways to improve deliverability. These include creating targeted marketing campaigns, using an individual domain and avoid spammy links. Some systems, however, are not able to perform as well when we test their deliverability. Moosend is not able to get a very high score, nevertheless, it adheres to email marketing best practices.
The dashboard of Moosend provides important information about the campaign, including subscriber counts, broadcasts planned and past broadcasts. It also shows data on your target audience as well as a click map to aid in tracking clicks.
The emails that are triggered by specific behaviors and situations are able to be made trigger emails. This could be any trigger, from customer location and time of day to purchase of products. The triggers you choose to use can help create leads and increase sales.
Excel spreadsheets can be uploaded which contain customer information with CSV or TXT formats onto the platform. The files could be up to 40MB. Spreadsheets with the data of third party applications are also able to be transferred.
The ability to segment your audience is another crucial aspect. It allows you to group your subscribers based upon similar characteristics. Send relevant content to each group to increase conversion.
Moosend has a vast information base that includes over 100 posts that are available on their website. This is an ideal guide for novice users with a wealth of instructional videos that will show you how to start using the program.
Assistance
Moosend is an online marketing tool, supplies users with an array of tools and functions that allow them to improve their marketing campaigns. Additionally, it allows users to keep track of their campaigns, and then analyze their results. Moosend also offers customer support to help users get maximum value from their accounts.
The user interface of Moosend and its ease of use make it simple to navigate. It also comes with an editor with drag-and-drop that makes it quick and simple to make emails. You can also choose from a range of landing page templates to ensure that it is the best match for your brand.
There are also many options for managing subscriber lists. You can create a new list each time someone fills out an application, or it’s possible to utilize a double opt-in method to ensure that your subscribers really want to get the emails you send them. This will allow you to be sure your subscribers don’t be bombarded with spammy marketing messages.
It is also possible to track your clients’ journeys to your site and ensure they are kept up-to-date. It allows you to monitor the amount of users who open your emails, and on what devices they are using to open the emails. You also can see whether they’ve converted. The data will help you identify trends, improve your strategies and take more educated decision about what type of content you’re sending out.
Moosend is also an abandonment tool for carts, which can help you to recover sales lost. It will suggest items that were purchased by subscribers in the past, offer upsell products similar to the ones they purchased, or recommend other items that customers might not be at all.
Moosend is also a resource database that covers a vast spectrum of subjects including campaign basics, to advanced techniques to create campaigns. The information is categorised into thirteen different categories that include campaigns, audience, growth Automation, Tools and many more.
Live chat, email , and the knowledge base are three options to seek help with many questions. Moosend has also launched the series of webinars to will teach customers how to create campaigns, and expand their businesses.
Moosend provides a no-cost program for businesses that are just starting but haven’t yet registered. This plan is also great for entrepreneurs who don’t know if they will like it or if it’s right for them. If you do have some subscriber lists it’s necessary to upgrade to the paid version.
Conclusions
Moosend the all-in-one marketing platform allows you to make high-converting email campaigns as well as landing pages. Its custom tools and user-friendly interface make it a top-rated option for automation of email marketing.
Drag-and drop builders help to create email messages. Templates are easy to modify and provide various layout options. You can also make dynamic emails and timers.
Audience segmentation allows you to differentiate leads from customers based on similar traits. This lets you deliver more relevant messages. This segmentation is a key component of any marketing strategy. Moosend provides a variety of options for segmentation, such as demographics, behaviour, and even the time that the audience was looking at your item.
Automation triggers can be used to create emails initiated by actions taken by your subscribers. These can be a wonderful option to tailor the content. Moosend offers 32 triggers, which makes one of my most-loved emails marketing software.
Another feature that is great is the testing for spam that tells the user how your email message will be received in the inbox. This helps you avoid sending spam.
Moosend has excellent customer service that includes live chat, phone and email support that is available 24 hours a day. It also offers tutorials and many tools for users who are new to the platform. It also has a huge collection of webinars and a long database.
Reports from the platform provide you with all of the data you need to monitor your campaigns. It includes the number of clicks, open rates and unsubscribe rate as well as data on devices and browsers. Revenue generated by campaigns is also available. They are well-designed, and you can also view a click map to find out which links clicked in your emails.
Moosend offers a full suite of landing page and subscription toolkits for building forms, including counting downs that create urgency “success booster” modules. Facebook and Google Analytics pixel tracking, customizable JavaScript, bot protection, as well as RGPD compliance. Management of your subscribers is a breeze, too.