Moosend Review
It is an email marketing application that has numerous features for companies regardless of size. The user interface is friendly and includes a variety of integrations as well as advanced tools for segmentation.
Additionally, it allows you to make automated triggers when subscribers perform certain actions. These include sending a communication, changing their contact details or initiating an e-commerce funnel.
Features
Software for email marketing, Moosend, has many features that will assist you with efficient campaigns. The robust automated workflows as well as its responsive editor are both great tools to help you increase the conversion rate.
Moosend offers an email newsletter service that automatically updates the content according to specific URLs as well as RSS feeds. It’s straightforward to send out mailers with up-to-date products information and articles. It also includes a spam check and conditionsal blocks for better subscriber engagement.
Its Moosend editor for email marketing can be used with ease and features a drag-and-drop builder, which allows you to make emails by utilizing a variety of elements. You can include padding between your elements using spacers that allow you to place the text, images and buttons within diverse boxes. There are also tools within the editor’s design section to help make your email standout.
The tool lets you clone layouts or save the layouts. This is great for creating banners, headers and footers so you can use them in different emails. Moosend templates are full of great features, such as a shadow or a place to place the background image.
Its campaign reports provide key data on the effectiveness of your campaigns, including opening and click rates, bounce and unsubscribe rates locations, as well as the click heat map. It also contains information on the way different devices and browsers examine your email notifications.
Moosend also allows you to separate your lists of email addresses and then send out different emails to every group. It allows you to design specific and targeted emails. This is especially important in the case of trying to boost email delivery or reduce costs by reducing send quantities.
The Moosend editor also comes with pre-designed email templates that you can utilize to launch your email campaigns. They’re designed to match the look and feel of your brand. They’re also compatible with all major email applications This is a positive option as it helps keep your messages consistent throughout your subscriber base.
It is possible to create infinite custom fields with Moosend , which you can utilize to tailor your emails. Send targeted messages via email to your customers based on the preferences and needs of every customer. The feature is able to divide your lists of email recipients which allows you to create custom the marketing emails you send to each group and increase return on investment.
Pricing
Moosend is an email marketing tool that offers pro features at affordable prices. This is a great choice for small business owners that require an automation of their email platform.
Even though Moosend can be extremely user-friendly, small businesses may be unable to grow their operations. These include the lack of email templates as well as multivariate testing. Additionally, there is a lack of scheduling for social media posts.
You need software that delivers your email to recipients, and sends them in high volumes of speed for you to succeed with email marketing. It is essential to use an email software that adheres to best delivery practices.
There are many methods to boost deliverability. Some of them include creating targeted marketing campaigns, using a custom domain, and eviting links that are spammy. But, certain systems are not able to perform as well when we test their deliverability. Moosend doesn’t have a high score but does adhere to the best practices in email marketing.
The dashboard in Moosend provides important information about your campaign such as subscriber figures, broadcasts planned and past broadcasts. It also provides information on your audience and a click map that helps to monitor clicks.
Additionally, you can create trigger emails that are linked to specific events or behaviors. This could be any trigger, from customer location or time of day, to product purchases. This trigger can be used to generate leads or increase sales.
You are able to upload Excel spreadsheets that contain customer data in CSV or TXT formats to the platform. These files can be up to 40MB in size. Excel spreadsheets that contain data from third party services are also able to be transferred.
Audience segmentation is a crucial characteristic. This allows you to segment your customers based on shared traits. It is possible to send relevant content to every group that will boost your conversion.
Moosend has a vast information base that includes over 100 posts available on their website. It is an excellent source for beginners and has many videos that will aid you to get familiar with the application.
Assistance
Moosend is an email marketing platform provides users with various tools and functions which can be utilized to enhance their campaigns. You are also able to monitor your campaigns, and analyze the results. Moosend also offers customer support to assist users in getting the most out of their accounts.
Using Moosend is simple to use, and the user interface is easy to navigate. The program also has a drag and drop editor that makes it simple to create email messages. There are a range of templates for emails and landing page designs, so you can choose which one best suits your brand.
You have many choices in managing your list of subscribers. It is possible to create a fresh list every when someone fills in a form, or you can make use of a double opt-in option to make sure your contacts are actually interested in receiving your emails. This is an excellent option to ensure that you’re not sending out advertising messages that they’re not interested in.
You may also monitor clients’ journeys to your site and update them regularly. You can monitor how many instances people have opened your emails, what devices they’re using for viewing them, as well as whether they’ve reacted. You can use this information to enhance your strategies and make better decisions regarding the information you’ve sent out.
Furthermore, Moosend has a built-in cart abandonment tool that helps you recover lost sales. The tool can recommend products that customers have bought in the past and upsell similar products to those they already own. It even suggests products customers might not like.
Moosend also offers a knowledge base that covers a broad variety of topics, from campaign basics to more advanced strategies for creating campaigns. There are 13 categories to arrange the information, like Audience, Campaigns and Tools for Growth.
It is possible to get assistance with a variety of questions through live chat , email, and also through the knowledge database. Moosend provides webinars that help users build and expand their marketing campaigns.
Moosend offers a free program for businesses that are starting out and have not yet joined Moosend. This plan is also great for those who aren’t sure whether they’ll like it or if it’s right for them. If you have subscribers lists, it’s time to upgrade to the premium plan.
Conclusions
Moosend is an all-in-one marketing software, lets you make high-converting email campaigns as well as landing pages. The custom-built tools it offers and its user-friendly interface make it a popular option for automation of email marketing.
Using the tool’s drag-and-drop builder, you can create emails quickly and efficiently. Its templates are easy to customize and offer a variety of different layouts. It also allows you to create dynamic email content and timers.
Audience segmentation allows you to differentiate customers and leads by shared features, and allows you to target them with specific messages. It is a crucial element of any marketing strategy. Moosend offers a wide range of segmentsation options. These include characteristics, demographics and even the time that people were looking at your product.
Automation triggers can be used to send emails that are initiated by actions taken by the people who are your readers. These are a great way to personalize your emails, and Moosend comes with 32 triggers, which makes it among the most complete emails I’ve ever tried.
The program also includes an automated spam test which will reveal how your email campaign performs in the inbox. It helps to avoid emailing spammers.
Moosend offers excellent customer service that includes live chat, phone and email support that is available 7 days a semaine. Additionally, the company provides a variety of tools and tutorials for new users, including a database and lengthy webinars.
Reports from the platform provide you with all the information that you require to keep track of your campaigns. These include open rates, clicks and unsubscribe rate as well as information on browsers and devices. Revenue generated by campaigns is also available. It is possible to view click maps to see which emails were clicked and opened.
Moosend offers a comprehensive range of landing pages and subscription form building tools. It includes countdowns that create urgency, success booster module, Facebook and Google Analytics pixels trackers, and customized JavaScript as well as bot security. The management of subscribers is easy to manage, too.