Moosend Review
Email marketing software Moosend comes with numerous features that can benefit enterprises of any size. It has a friendly UI and a variety of integrations, advanced segmentation tools and more.
You can also create automated triggers that trigger when users perform specific actions. For example, sending a text message and changing their email address or initiating an e-commerce funnel.
Features
Software for email marketing, Moosend, has numerous features to assist you with successful campaigns. The robust automated workflows as well as its responsive editor are two great tools to help you increase the conversion rate.
Moosend offers an email newsletter service that automatically updates the content according to specific URLs and RSS feeds. It’s simple to send email blasts with latest products information and articles. Also, it comes with a spam test as well as conditional blocks to increase customer engagement.
Its Moosend editor for email marketing is easy to use and features a drag-and-drop builder that lets you create emails using a wide array of different elements. The editor lets you include padding between your elements by using spacers. These let you place the text, images and buttons within different boxes. You can also find tools in the design section of editors to assist in making your emails stand out.
The tool lets you create clones of layouts, or save the layouts. It is possible to create headers and footers you can reuse for other email messages. Moosend templates are full of great designs, including an area for shadows or for the background picture.
The reports on your campaign provide important information about the effectiveness of your campaigns with regard to open and click rates as well as bounce and unsubscribe rate, location data and a click heat map. It also provides details about how your email messages can be viewed by different gadgets and web browsers.
Moosend allows you to make segments within your email lists and send different emails to each segment. It allows you to design specific and targeted messages. This is especially important if your goal is to increase email delivery and cut costs with lower volume.
The Moosend editor comes with pre-designed email templates that you can utilize to launch your email campaigns. The templates are designed to fit the look and feel of your brand. They’re also compatible with the major email programs, which is a good thing as it can help you maintain a consistent message throughout your subscriber base.
Additionally, Moosend lets you build an unlimited number of custom data fields that you can use to personalize your emails. This option will guarantee that your clients receive specific emails that are based on their preferences, interests, and behaviors. It will also allow you to segment your lists in order to customize email marketing campaigns to specific groups’ needs, and boost return on investment.
Pricing
Moosend, an email marketing tool with professional features, is available at a low cost. It’s the ideal option for small businesses who need an automation system for their email marketing.
Although Moosend is extremely simple to use, it does have few limitations, which could make it hard for small-sized businesses to expand their business. The limitations are a result of a shortage of templates for email, a lack of multivariate testing, and limited social media post scheduling.
It is essential to use software that can deliver your email to recipients, and sends them with high delivery rates in order to achieve success in email marketing. It is essential to use an email software that adheres to best delivery practices.
Increase your reach by sending targeted messages, with a domain that is customized and refraining from connecting to sites that are spammy. But, certain systems are not able to perform as well in our deliverability tests. Moosend does not have the highest score, however, it follows email marketing best practices.
The dashboard of Moosend shows important information regarding your campaign such as subscriber figures, broadcasts planned and past broadcasts. The dashboard also displays data about your audience, along with the click map that will help you track clicks.
Emails that trigger by certain events and behavior are able to be made trigger emails. The triggers could be anything from product purchases to a customer’s location or even the time of the day. This can be useful for generating leads and increasing sales.
Excel spreadsheets can be uploaded with customer details in CSV or TXT format to the platform. These files can be up to 40MB. It is also possible to download spreadsheets that include information from third party services.
Another important feature is audience segmentation. It allows you to divide your customers into groups according to shared characteristics. Send relevant content to all groups, which will increase your conversions.
Moosend has a vast information base that includes over 100 posts that are available on their website. It is an excellent source for beginners and offers a wealth of instructional videos to assist you in getting started with the program.
Support
Moosend is an electronic marketing platform that offers users with a wide variety of features and tools for improving their marketing. You can also track your campaigns and analyse the results. Moosend provides support to users to help them get the best out of their accounts.
The use of Moosend is simple to use, and the user interface is friendly to use. It also features a drag and drop editor making it simple to create emails. It also has a variety of templates for emails and landing pages to choose which one best suits your business.
There are a variety of options for managing subscribers lists. In order to make sure that your clients are interested in receiving your email messages There are two choices. This allows you to make sure that your contacts don’t get spammed with unwanted advertising messages.
Another useful feature is the possibility to monitor and monitor client journeys. This lets you observe the number of recipients viewing your email and the device they’re using to read the emails. It also lets you know whether they’ve converted. This information is used to determine patterns, enhance your strategy and take more educated decisions about the type of content you’re sending out.
Moosend also has an option to abandon carts that can assist you in make up for lost sales. The program can suggest items subscribers have purchased in the past and increase the price of similar items to ones they already own. It can also suggest items they may not want to purchase.
Moosend provides a comprehensive knowledge base, covering all aspects of campaign management, from the basics to advanced techniques for creating campaigns. There are 13 categories to arrange the information, like Audience, Campaigns and Tools for Growth.
Help is available for various questions via live chat and email, in addition to the knowledge base. Moosend has also launched the series of webinars to will teach customers how to create campaigns, and expand their businesses.
Moosend also includes a free plan that’s great for companies that are only getting started and don’t have subscribers as of yet. This is also an excellent alternative for entrepreneurs that aren’t certain if they’ll be happy with the application or whether it’s suitable for their particular business. If you have subscribers lists, you’ll need change to premium version.
Conclusions
Moosend is an all-in-one marketing tool that allows you to develop high-converting email marketing campaigns, landing pages and automated workflows. Its distinctive tools and intuitive interface makes it an ideal choice for email marketing automation.
With the help of the builder’s drag-and drop feature it is possible to design emails quickly and efficiently. Its templates are easy to modify and provide a variety of different layouts. Additionally, you can develop dynamic emails as well as timers.
Audience segmentation helps you separate leads and customers based on shared traits, which allows the sending of specific messages. It’s an essential part of any marketing strategy. Moosend has a broad range of segmentation options, including the demographics of your audience, their behavior, as well as the exact time your audience looked at the product.
It is also possible to use automated triggers to trigger emails based on the activities your subscribers perform. This is a great method to customize content. Moosend offers 32 triggers, which makes it my top choice for toolboxes for marketing via email.
Another feature that is great is the spam test, which tells you how well your campaign will perform within the inbox. This will help you to stay clear of the sending of spam emails.
The customer service at Moosend is top-notch with live chat support as well as phone and email support 7 days a week. In addition, it provides a variety of tools as well as tutorials for users who are new to the platform such as a database, and longer webcasts.
The platform’s reports provide all the info you need to keep track of your campaigns including open rates, clicks Unsubscribe rate, clicks, information about devices, browsers, and geolocations as well as the amount of revenue generated by your campaigns. Click maps can be viewed for the emails that were opened and clicked.
Moosend provides a full range of landing pages and subscription form building tools. It has countdowns to create urgency, success booster module, Facebook and Google Analytics pixels trackers, and customized JavaScript as well as bot security. The management of subscribers is easy, too.