Moosend Review
The Moosend email marketing software that comes with many features to businesses regardless of size. Its user interface is easy to use and has many integrations available and sophisticated segmentation tools.
You can also create automated triggers that trigger when users perform specific activities. These include sending a communication and changing their email address or triggering an e-commerce funnel.
Features
It is an email marketing software that offers an array of options to assist you in executing the campaigns you want to run. Its robust email editor and powerful automated workflows are fantastic tools that will help drive the conversion rate of your campaigns.
Moosend also offers an advanced email newsletter with content that’s updated automatically based on RSS feeds, or URLs that are specific to. It’s easy to send emails with the latest products information and content. It also comes with a spam test as well as conditional blocks to increase customer engagement.
Its Moosend editor for email campaigns can be used with ease and features a drag-and-drop builder, which allows you to make emails by utilizing a array of different elements. They include text boxes, pictures, buttons, articles as well as spacers to add padding between the elements. Additionally, you can find tools in the editor’s design section that help make your email standout.
Another interesting feature is the tool that lets you copy and save layouts as well as items. It is useful when designing banners, headers and footers, so that you could reuse them on different email messages. These templates include nice design elements like an image shadow or a place for your background picture.
Reports on campaigns provide crucial information about the effectiveness of your campaigns with regard to open and click rates as well as bounce and unsubscribe rate as well as location information and a click heat map. It also contains information on what devices and browsers view your email messages.
Moosend allows you to make segments in your email list which then allows you to send various emails to every segment. This allows you to create more personalized and relevant email messages. It’s especially useful if you’re seeking to increase the efficiency of your emails, and also reduce expenses by cutting down on the volume of emails you send.
There’s also the option of downloading a variety of email templates from the Moosend editor to help you begin your email campaign. They’re designed to match the style and look of your company’s image. They’re compatible with all major email applications, which is a good feature as it will help keep your messages consistent across your subscribers.
Additionally, Moosend lets you make an unlimited amount of custom data fields to use to tailor your messages. This will make sure that your clients receive personalized emails based upon their interests, preferences, and habits. This feature can be used to divide your lists of email recipients which allows you to create custom the marketing emails you send to each group and increase return on investment.
Pricing
Moosend can be described as an email-marketing platform that offers pro features at the price of entry level. It’s the ideal option for smaller businesses that require an automation system for their email marketing.
Although Moosend is very easy to make use of, it comes with few limitations, which could make it hard for small companies to scale their operations. This includes the absence of email templates and multivariate testing. It also has a limited time for posting social media content.
It is essential to use software that can deliver your emails to the recipients, and sends them with high delivery rates in order to achieve success in email marketing. That means you have choose an email program that follows best practices for the delivery of your emails.
There are many methods to increase deliverability, including sending targeted campaigns, using a custom domain, and eviting links that are spammy. But, certain systems are not able to perform as well on our tests of deliverability. Moosend doesn’t have a high score, however it follows email marketing best practices.
The dashboard on Moosend provides important information about your campaign including subscriber numbers, broadcasts planned and past broadcasts. It also shows data on your target audience as well as the click map, which helps to monitor clicks.
It is also possible to create trigger emails that are triggered by events or behavior. These triggers can be anything from purchase of a product to the customer’s location, or the time of day. It can be helpful in creating leads and increasing sales.
You are able to upload Excel spreadsheets which contain customer information in CSV or TXT formats onto the platform. The files could be up to 40MB in size. Upload spreadsheets that include information from third-party services are able to be transferred.
The ability to segment your audience is another crucial aspect. It allows you to group your subscribers based upon shared characteristics. Send relevant content to all groups, to increase conversion.
Moosend is also a huge knowledge base that includes more than 100 posts on their website. It’s a great guide for new users. It also has many videos that will assist you in getting started with the program.
Assistance
Moosend the email marketing platform , provides its users with a variety of tools and features that allow them to improve their marketing campaigns. It also allows you to track your campaigns, and analyze the performance. Moosend provides support to customers to ensure that they get the best out of their accounts.
Utilizing Moosend is simple, and its user interface is friendly to use. It also comes with a drag-and-drop editor that makes it simple and easy to create email messages. There are a range of email templates and landing pages, so you can choose which one best suits your business.
There are also many options for managing subscriber lists. You can create a new list every whenever someone fills out a form, or it’s possible to make use of a double opt-in option to make sure your contacts are actually interested in receiving your emails. This is a great method to make sure you’re not sending out emails that they do not want to receive.
A further benefit is the possibility to monitor and track client’s journey. You can monitor how many occasions people check your email and what device they’re using to open them, as well as whether they’ve changed their preferences. You can use this information to enhance your strategies and make more informed decisions with regard to the information you’ve sent out.
Moosend also has a cart abandonment tool, which can help you to recover sales lost. It can suggest products that were purchased by subscribers before, recommend sell similar products to those they purchased, or suggest other products that may not be interested in before.
Moosend also offers a knowledge base that covers a broad range of topics that range from basic campaign concepts to advanced techniques for creating campaigns. There are 13 categories that arrange the information, like Audience, Campaigns as well as Growth tools.
Help is available for various questions via chat or email in addition to the knowledge base. Moosend is also launching a series of webinars that teach users how to build campaigns, and expand their businesses.
Moosend provides a no-cost program for businesses that are beginning their journey but haven’t yet joined Moosend. It’s also a great option for those who aren’t sure what they’ll think of it or whether it’s right to them. If you already have subscriber lists you will need to upgrade to the premium version.
Conclusions
Moosend is an all-in-one marketing tool that allows you to create high-converting emails including landing pages and automated workflows. Its distinctive tools and user-friendly interface make it an excellent choice for email marketing automation.
Drag-and-drop builders allow you to create emails. Templates are easy to modify and provide various layout options. You can also create email timers and dynamic content.
Audience segmentation helps you separate leads and customers based on shared features, and allows you to target them with targeted email messages. It’s an integral element of every marketing plan. Moosend provides a variety of segments, such as the behavior of your customers and their demographics. It can also track the times your audience was looking at the product.
Automation triggers can be used to create emails activated by the actions of your customers. These can be a wonderful option to tailor your content. Moosend offers 32 triggers making it my top choice for toolboxes for marketing via email.
There is also a spam test that will reveal how your email campaigns performs within the inbox. This helps you avoid sending spam.
The customer service at Moosend is top-notch and offers live chat, phone and email help every day of the week. Additionally, the company provides a variety of tools and tutorials for new users, including a database and long webcasts.
The platform’s reports provide you with all the data you need to monitor the effectiveness of your marketing campaigns. It includes open , click and unsubscribe rate as well as details on the devices and web browsers. Revenue generated by campaigns is also available. It is possible to view click maps for the emails that were clicked and opened.
Moosend offers a full suite of landing pages and subscription forms tools. It includes countdowns to create an urgency factor “success booster” modules, Facebook as well as Google Analytics pixel tracking, custom JavaScript as well as bot protection and RGPD conformance. The management of subscribers is easy, too.