Moosend Review
The software for marketing via email Moosend has many features to help businesses of any size. It has a friendly UI as well as a range of integrations and advanced segmentation tools and many more.
It also allows you to build automations that will trigger whenever users perform specific actions. Send them a text messageto them, alter their email address or create an e-commerce funnel.
Features
The software for marketing via email Moosend has several features that can aid you in executing effective campaigns. Its robust email editor as well as robust automation workflows are great features that can help you improve the conversion rate of your campaigns.
Moosend is also a premium email newsletter with content that’s updated automatically in accordance with RSS feeds or specific URLs. It’s easy to design email blasts that contain the latest product information as well as the most recent posts. It also includes a spam check and conditional blocks to improve subscriber engagement.
The Moosend email campaign editor is easy to use and comes with a drag and drop builder that lets you create emails with a variety of elements. The editor lets you include padding between your elements by using spacers. These let you place the text, images as well as buttons into various boxes. You can also find tools within the editor’s design section that aid in making your email stand out.
Another cool feature is the tool that lets you copy and save layouts as well as items. This can be used to create headers and footers you can reuse for other emails. Moosend’s templates also have some attractive design features like the shadow as well as a location of an image that is background.
Its campaign reports provide key details about the effectiveness of your campaigns, including the rate of clicks and open rates Unsubscribe and bounce rates locations, as well as the click heat map. The reports also provide information about what devices and browsers look at your emails.
Moosend lets you separate your lists of email addresses and send different campaigns to the various groups. This lets you create targeted and personalized emails. This is particularly important in the case of trying to boost email delivery or cut costs with lower quantities.
You can also download a variety of email templates through the Moosend editor that will help you get started with your marketing campaigns. They’re designed to match the look and feel of your brand. They’re also compatible with all major email programs this is a great feature as it will help to ensure that your message is consistent across your subscribers.
You can also create infinite custom fields with the Moosend platform that can be used to customize your email messages. This will make sure that customers receive specific emails that are based on their interests, preferences, and behavior. It can also help you create lists that are segmented so that you can tailor the marketing messages you send to specific groups’ needs, and boost return on investment.
Pricing
Moosend the email marketing tool with professional capabilities, is offered at a low cost. This is a great alternative for small-scale business owners who require an email automation platform.
While Moosend can be extremely user-friendly however small-scale businesses could find it difficult to expand the scope of their operation. For instance, it is not equipped with email templates as well as multivariate testing. It also has a limited scheduling for social media posts.
It is essential to use software that can deliver your messages to your recipients and allows them to send it at high rates of delivery in order to be successful with email marketing. This means that you need choose an email program which follows the best practices in deliverability.
There are many methods to boost deliverability. Some of them include creating targeted marketing campaigns, using a custom domain, and eviting links that are spammy. There are some systems that don’t do well when we test their delivery ability. Moosend is not able to get the highest score, but it does follow guidelines for marketing via email.
The dashboard of Moosend shows important information regarding your campaign such as subscriber figures as well as broadcasts scheduled and previous broadcasts. The dashboard also displays information about your target audience as well as the click map, which helps you track link clicks.
Additionally, you can create trigger emails that are triggered by events or behavior. The triggers could be anything from product purchases to a customer’s location or even the time of the day. These triggers can help you bring leads to your business or boost sales.
You are able to upload Excel spreadsheets with customer details with CSV or TXT formats onto the platform. These files can be up to 40MB in size. Spreadsheets with data from third party services are able to be stored.
Another crucial feature is audience segmentation. It permits you to split your customers in groups based on common traits. Send relevant content to each group which will increase your conversions.
Moosend also has a large knowledge base that includes more than 100 articles on its website. It is an excellent source for beginners as well as a lot of instructional videos that will show you how to begin using the application.
Assistance
Moosend, an email marketing platform provides users with a variety of tools and functions that can be used to improve their marketing campaigns. It also allows you to track your campaigns as well as analyze performance. Moosend is also able to provide customer support to ensure users get maximum value from their accounts.
Moosend’s user interface and ease of use make it simple to use. Additionally, it has an editor that you can drag and drop making it simple to make email messages. The platform also offers a wide range of templates for email and landing page designs which allows you to pick the best one for your brand.
There are many options available when it comes to managing your list of subscribers. It is possible to create a fresh list each when someone fills in a form, or it’s possible to utilize a double opt-in method to be sure that the people you’ve added to your list are actually interested in receiving the emails you send them. This lets you make sure that your contacts don’t get spammed with unwanted advertising messages.
It is also possible to track your the client’s journey and ensure they are kept up-to-date. You can monitor the amount of users opening your emails and what device they use to view them. Also, you can determine the extent to which they’ve changed. You can use this information to enhance your strategies and make more informed decisions with regard to your content you’re sending out.
Moosend offers an abandonment tool for carts, which will help you recuperate sales that were lost. The tool can recommend products that customers have bought in the past and upsell similar products to those they already own. The tool can even suggest products customers might not want to purchase.
Moosend offers a vast information base that covers all aspects of campaign management, from the basics to advanced techniques for designing campaigns. The 13 categories are used to organize content including Campaigns, Audience and Tools for Growth.
It is possible to get assistance with many questions using live chat , email, as well as through the knowledge database. Moosend has also launched a series of webinars that help users build campaigns to grow their business.
Moosend offers a no-cost plan that’s great to businesses just starting out and don’t have any customers yet. This is also an excellent choice for entrepreneurs who don’t know if they’ll enjoy the program or if it’s the right choice for their company. If you have subscribers lists you will need for you to switch to the Premium version.
Conclusions
Moosend is a one-stop marketing system that lets you build high-converting email campaigns, landing pages and automated workflows. The custom-built tools it offers and its user-friendly interface makes it an excellent choice for email marketing automation.
Drag-and drop builders help to design emails. The templates are simple to alter and come with various layout options. They also allow you to create email timers and dynamic content.
Audience segmentation helps you separate leads from customers by sharing features, and allows you to target them with targeted email messages. It’s an essential element of every marketing plan. Moosend provides a variety of options for segmentation, such as characteristics, demographics as well as the exact time people were looking at your product.
Automated triggers are a great way to deliver emails triggered by the actions of your customers. These are a great option to tailor your messages and Moosend comes with 32 triggers to choose from, making it among the most complete service for marketing via email that I’ve used.
It also has the ability to test for spam that can let you know how your campaigns performs within the inbox. This helps you avoid sending unwanted emails.
Moosend offers excellent customer service, with live chat, telephone and email support available all hours of the day. They also provide tutorials as well as numerous resources for novice users. The site has a vast database and lengthy webinars.
The platform’s reports contain all details you need to keep track of your campaigns including open rates, clicks, unsubscribe rate, data on devices, browsers and geolocations as well as the amount of revenues generated through your campaigns. They are well-designed, and you can also see a map of clicks to see which links were clicks in your emails.
Moosend comes with a comprehensive set of subscription and landing page forms tools. It includes countdowns for creating the sense of urgency “success booster” modules, Facebook and Google Analytics pixel tracking, customized JavaScript, bot protection, as well as RGPD compliance. Management of your subscribers is easy, too.