Moosend Review
Email marketing software Moosend offers many features to help enterprises of any size. The interface for users is user-friendly and offers many integrations along with sophisticated segmentation tools.
Additionally, it allows you to build automations that will trigger whenever users perform specific actions. For example, sending a text message or changing their contact information or triggering an e-commerce funnel.
Features
It is an email marketing software that offers an array of options to assist you in executing the campaigns you want to run. The robust automated workflows as well as its responsive editor are two great features that can help boost conversions.
Moosend is an email-based newsletter service that automatically updates the content according to specific URLs and RSS feeds. It’s easy to send email blasts with latest products information and content. This includes both a spam check and conditional blocks that increase customer engagement.
The Moosend email editor is simple to use, and has the drag-and-drop builder which lets you build emails with a variety of elements. They include text boxes, images, buttons, articles, and spacers for adding padding between elements. Additionally, you can find tools within the editor’s design section to assist in making your emails stand out.
Another cool feature is that it allows you to clone and save layouts as well as items. This can be useful for making banners, headers, and footers, so that you could reuse them on different email messages. The templates from Moosend also include beautiful design elements, such as a shadow and a position for your background picture.
Its campaign reports provide key details about the effectiveness of your campaigns in terms of open and click rates, bounce and unsubscribe rates as well as location information and the click heat map. The reports also provide information about the way different devices and browsers examine your email notifications.
Moosend lets you separate your lists of email addresses and send different campaigns to each group. This is an important step to create more pertinent and personalized emails. It’s especially useful if you’re trying to improve the effectiveness of your emails and cut expenses by cutting down on the volume of emails you send.
There’s also the option of downloading various email templates through the Moosend editor that will help you start your campaigns. They’re designed to fit the brand’s appearance and style. They are compatible with all important email applications. This is great since it helps you ensure consistent content across all your subscribers.
Moosend also allows you to make an unlimited amount of custom data fields to use to tailor your messages. Send targeted email messages to your customers in accordance with the preferences and interests of each customer. This feature could be utilized to separate your emails and allow you to customize emails marketing campaigns for each group and increase return on investment.
Pricing
Moosend the email marketing platform that comes with advanced features, is available for a reasonable price. This is an ideal alternative for small-scale business owners that require an automation of their email platform.
Although Moosend is a user-friendly program however small-scale businesses could have a difficult time expanding the scope of their operation. This includes the absence of email templates as well as testing with multiple variables. Additionally, there is a lack of schedule for posts on social media.
If you want to be successful within the world of email marketing it is essential to have a program capable of delivering your email messages into the recipient’s inboxes, and also distribute them with a high rate of delivery. You need an email program that adheres to best delivery practices.
There are many ways to boost deliverability. Some of them include creating targeted marketing campaigns, using a custom domain, and avoiding spammy links. Certain systems fail when we test their delivery ability. Moosend isn’t a top score but does adhere to email marketing best practices.
The dashboard on Moosend provides important information about your campaign such as subscriber figures the planned broadcasts and any previous broadcasts. The dashboard also displays data regarding your audience, as well as the click map that will aid in tracking clicks.
The emails that are triggered by specific events and behavior are able to be made trigger emails. They can trigger anything from purchase of a product to the customer’s location, or even the time of the day. This trigger can be used to generate leads or increase sales.
It allows you to download spreadsheets with information about your customers as CSV and TXT file formats. The files may exceed 40MB in size. Additionally, you can upload spreadsheets that contain data from third-party services.
Audience segmentation is another important feature. This allows you to classify your users based on common features. You can send relevant content to every group which will increase your conversions.
Moosend offers a large database of knowledge, including over 100 posts accessible on their site. It is an excellent guide for novice users with a wealth of videos on how to begin using the application.
Assistance
Moosend the email marketing platform , provides its users with an array of tools and functions that can be used to boost their campaigns. Users can also monitor their campaigns and analyse the results. Moosend is also able to provide customer support to help users get maximum value from their accounts.
The use of Moosend is simple, and its user interface is easy to navigate. Additionally, it has an editor that you can drag and drop, which makes it easy to create emails. Additionally, you can select from a range of templates for landing pages so that you can best fit the style of your company.
There are many choices to manage subscribers lists. You can create a new list every when someone fills in an application, or it’s possible to utilize a double opt-in method to make sure your contacts really want to get your emails. This is an excellent way to ensure you’re not sending out marketing messages they don’t want.
A further benefit is the possibility to monitor and track client’s journey. This lets you monitor the amount of users viewing your email and the devices they are using to open them. You also can see the extent to which they’ve changed. The data can be used to identify trends, improve your strategies and take more educated decisions about the type of content that you’re sending.
Moosend also has an abandonment tool for carts, which will help you make up for lost sales. It can suggest products that customers have bought in the past and sell similar products they currently own. The tool can even suggest products they may not want to purchase.
Moosend provides a comprehensive collection of knowledge, covering everything from basic campaign techniques to advanced techniques for creating campaigns. The 13 categories arrange the information, including Campaigns, Audience and Tools for Growth.
Live chat, email , and the knowledge base are all options to seek help with various concerns. Moosend has also launched a series of webinars that help users build campaigns to grow their business.
Moosend has a trial program for businesses that are just starting and have not yet registered. This is also an excellent alternative for entrepreneurs that aren’t certain if they’ll be happy with the software or whether it’s right for their business. If you have subscribers lists, it’s time for you to switch to the Premium subscription.
Conclusions
Moosend is an all-in-one marketing platform allows you to build high-converting campaigns for emails and landing pages. The platform’s unique tools and easy-to-use interface make it a great option for automated email marketing.
Drag-and-drop builders make it easy to create emails. The templates are customizable effortlessly and can be found in a range of layouts. Additionally, you can make dynamic emails and timers.
Audience segmentation allows you to distinguish leads and customers using common traits. This lets you create more specific messages. Segmentation is an essential element of any marketing strategy. Moosend has a broad range of segmentsation options. These include characteristics, demographics and even when the audience was looking at the item.
Automation triggers can be used to deliver emails activated by the actions of your subscribers. They are an excellent method to customize your messages and Moosend offers 32 triggers available, making it among the largest service for marketing via email that I’ve used.
There is also the ability to test for spam that can reveal how your email campaign performs in the inbox. It helps to avoid sending unwanted emails.
Moosend offers excellent customer service, with live chat, emails and phone support accessible 24 hours a day. The site also provides tutorials and numerous tools for users who are new to the platform. It also has a huge collection of webinars and a long database.
The platform’s reports provide you with all the data you need to monitor the effectiveness of your marketing campaigns. It includes the number of clicks, open rates and unsubscribe rate as well as details on the devices and web browsers. Profits generated through campaigns is also available. Click maps can be viewed to see which emails were clicked and opened.
Moosend offers a comprehensive collection of landing pages as well as subscriber forms creation tools. It includes countdowns that make you feel more urgent, success booster components, Facebook and Google Analytics pixels trackers, and customizable JavaScript and bot protection. Its subscriber management is easy to manage, too.